SANTOSHI REDDY MANDA
Bengaluru
Summary
Strategic Market Intelligence professional with 8 years of experience in market research, competitive intelligence, and industry analysis across Automotive, Electronics, Energy, Industrials, and Infrastructure sectors. Led multi-country research across 36 countries, managing primary and secondary research to translate complex data into actionable insights that support market entry, product strategy, and growth initiatives.
Overview
10
10
years of professional experience
Work History
Senior Analyst
Feedback Advisory
03.2023 - Current
- Delivered 20+ strategic market intelligence and commercial advisory engagements across Automotive, Electronics & Semiconductors, Energy, Chemicals, Industrials, Marine, BFSI, and Infrastructure, enabling market-entry, growth, localization, and investment decisions for corporate, government, and industry stakeholders.
- Led market assessments covering up to 36 countries, supporting market entry, localization, growth-opportunity identification, investment prioritization, and ecosystem development and built country-attractiveness and market-prioritization frameworks using economic, regulatory, trade, infrastructure, and industry indicators to identify high-potential markets and export opportunities.
- Conducted multi-country market assessments across Asia, the Middle East, and Africa, evaluating engine demand in construction equipment, agricultural machinery, material handling equipment, power generation, refrigeration, and marine applications, while also analyzing market intelligence and value chains for component markets including windshields, wipers, and epoxy materials.
- Developed bottom-up market-sizing, demand-forecasting, and opportunity-assessment models leveraging trade statistics, OEM assessments, primary interviews, policy analysis, and competitive intelligence to inform strategic decision-making.
- Analyzed and transformed large-scale trade and customs datasets (500,000+ records) across multiple projects using Excel and Power Query to identify sourcing patterns, supplier landscapes, competitive dynamics, market shifts, import dependencies, and emerging growth opportunities.
- Coordinated primary research activities with industry experts, OEMs, technology providers, and ecosystem stakeholders.
- Leveraged AI-assisted research tools (ChatGPT, Claude, Perplexity, Grok,Gemini and DeepSeek) to synthesize large volumes of information, accelerate report development, and enhance insight generation through effective prompt engineering and iterative refinement.
- Presented executive-ready recommendations to CXOs, senior leadership, industry associations, and government stakeholders, influencing strategic directions and policy decisions.
B2B Operations & Supplier Strategy
PE Groups (Family Enterprise)
11.2019 - 02.2023
- Directed B2B operations and supplier strategy in alternative-fuels value chain, managing sourcing, supplier relationships, procurement planning, and commercial operations with ITC, HUL, and Saint-Gobain to enhance collaboration and streamline processes.
- Managed inventory levels and ensured timely restocking of supplies.
- Collaborated with vendors to negotiate pricing and secure favorable terms.
- Coordinated logistics for supply deliveries to various departments.
Manager - Research (Energy & Industrials)
Infollion Research
06.2017 - 10.2019
- Led a team of 6 research analysts and 2 account executives, ensuring seamless project execution and fostering strong client relationships.
- Conducted market-opportunity assessments, demand forecasting, competitive benchmarking, expert interviews, and market-entry studies across Energy, Chemicals, Industrials, Healthcare, Logistics, BFSI, and Technology.
- Conducted primary and secondary research for Big 4 consulting firms, investment funds, and corporate clients, informing strategic decisions and enhancing client insights.
- Facilitated business development by crafting proposals, responding to RFPs, and supporting client acquisition through tailored research engagements.
Associate
Aon Hewitt
05.2016 - 06.2017
- Conducted market research and business analysis for global clients, producing data-driven reports that improved client deliverables.
- Developed structured problem-solving and analytical thinking skills, strengthening stakeholder relationships and facilitating effective communication.
- Analyzed client data to identify trends and provide actionable insights.
- Assisted in developing client communication strategies to enhance engagement.
- Coordinated project timelines and deliverables for multiple client accounts.
Education
B.Tech - Electrical & Electronics Engineering
JNTU Kakinada
kakinada01-2016
Intermediate (MPC) -
MNR Junior College
Anaparthi06-2012
High School Diploma -
GBR
Anaparthi03-2010
Skills
- Market entry analysis
- Opportunity assessment
- Demand forecasting
- Market analytics
- Competitive benchmarking
- Strategic Market Research
- Business development strategies
- Go-to-market execution
- Primary and Secondary Research
- Trend analysis
- Customer & Industry Insights
- Commercial Strategy
- Business Case Development
- Data visualization
- Market communication strategies
- Research Project Management
- Stakeholder Management
- Research Project Management
Hobbies and Interests
- Mythology and spiritual literature (Temple Enthusiast)
- Pilgrimage and cultural travel
- Hobby Gardener
Frameworks
- SWOT
- PESTLE
- Porter's Five Forces
- Policy & Regulatory Assessment
Industry Coverage
- Energy (Oil & Gas, Renewable, Cleantech, Hydrogen, Alternative Fuels)
- Petrochemicals & Chemicals
- Automotive
- Electronics & Semiconductors
- Industrials
- Marine
- Infrastructure
- BFSI
Awards
- Team Player of the Year, Feedback Advisory,(FY'24)
- Rookie of the Year and Best Team Manager, Infollion Research, (FY'18 & FY'19)
- University Topper, B.Tech,(2016)
Tools And Databases
- Advanced Excel (large-dataset cleaning, Power Query, pivots, Analysis)
- PowerPoint
- Power BI
- Capital IQ
- Pitchbooks
- EMIS
- Euromonitor
- GlobalData
- Factiva
- Statista
- Crunchbase
Timeline
Senior Analyst
Feedback Advisory
03.2023 - Current
B2B Operations & Supplier Strategy
PE Groups (Family Enterprise)
11.2019 - 02.2023
Manager - Research (Energy & Industrials)
Infollion Research
06.2017 - 10.2019
Associate
Aon Hewitt
05.2016 - 06.2017
B.Tech - Electrical & Electronics Engineering
JNTU Kakinada
Intermediate (MPC) -
MNR Junior College
High School Diploma -
GBR