Experienced Business Analyst with 6+ yrs experience in Python, SQL, SAS, R and visualization software, having graduated from NIT Jalandhar (Computer Science) in 2018. Always looking for new opportunities to learn and take career forward.
Overview
6
6
years of professional experience
Work History
Module Lead - Data Analytics
BOLD
07.2021 - Current
At BOLD, I am an integral part of the Business Intelligence team, where we specialize in delivering data-driven analytical solutions to address the business's challenges
A significant portion of my work involves writing complex SQL queries to extract and manipulate data from databases such as Snowflake, Microsoft SQL Server, enabling me to offer comprehensive insights and summaries
Forecasted expected traffic, registrations, and subscription volume at an hourly level using time series analysis to create a data model that sends hourly alerts to stakeholders, highlighting potential issues early.
Developed a logistic regression model to identify high-probability users who are likely to resubscribe when targeted with re-engagement email campaigns.
Conducting thorough funnel analysis, I identified areas for improvement at both the top and bottom of the sales funnel for portals experiencing lower conversion rates.
I also conducted various analyses to comprehend customer behavior patterns following subscription cancellations and subsequent returns to our services.
I have leveraged my expertise in Python to develop custom-built tools that empower stakeholders to generate reports and access analyses for multiple AB tests
Additionally, I examined the cost-effectiveness and revenue implications of customer care center operations, providing insights to guide decision-making
Furthermore, I have provided support to the Data Engineering team by building end-to-end ETL pipelines for Google Search Console, Bing Ads and Google Ads.
Business Analyst
OYO
03.2021 - 07.2021
Worked as the lead analyst of Central Revenue Team for OYO's India business
My role involved developing R/Python codes and SQL queries for preparation of key revenue deliverables like daily/monthly reports that track key business metrics on different levels, Budgeted vs Actual performance analysis, City, product, channel level financial and business analysis, Trending forecasts, AOP etc
Worked with different departments within the organization (Finance, Pricing, Conversion, Operations, Marketing) to understand their key reporting requirements, and suggesting best ways to present data for everyday tracking and business performance reporting
Created impact trackers for various sale campaigns that were launched and helped track the sale impact across cities and properties.
Consultant I
EXL
07.2018 - 03.2021
Worked with one of the biggest utilities provider in United Kingdom
Was part of the Settlements & Imbalance Team that took care of the settlements side of the client company with Industry
My role heavily involved building process improvement tools, models & periodic reports in SAS, SQL Server, Python and performance dashboards using PowerBI
Worked on analysis of operations side of business to identify the fallouts and business areas which needed improvement in terms of tasks handling performance
Built forecasting models in Python which helped forecast the volume of tasks to be handled by various business areas and hence forecasting the number of FTEs required to handle the volume
Diminished process gaps and exercised critical thinking by closely supervising the Business As Usual activities to ensure optimal productivity.
Education
Bachelor of Technology (B.Tech.) in Computer Science -
Dr B R Ambedkar National Institute of Technology
Jalandhar, India
06.2018
Skills
Python
SQL
Business Analytics
Complex Problem Solving
Google Sheets
Data Modelling
Descriptive Analytics
Predictive Analytics
Timeline
Module Lead - Data Analytics
BOLD
07.2021 - Current
Business Analyst
OYO
03.2021 - 07.2021
Consultant I
EXL
07.2018 - 03.2021
Bachelor of Technology (B.Tech.) in Computer Science -