SARANSH KHANDEKAR
Sales & Channel Management
Mumbai
Summary
A result oriented professional with over 8+ years of experience in sales and business development entailing channel development, product management, team building and leadership. An enthusiast in translating opportunities into bottom-line results in sales, revenue and customer growth. Efficiency in expanding market shares. Created go-to market plans with respect to value proposition, positioning and delivering results.Proactive in deploying new business models, driving market awareness and ensuring right execution.
Overview
9
9
years of professional experience
Work History
Area Business Manager
Cipla Pharma & Life Sciences
12.2022 - Current
- Established the Mumbai South team from scratch to build the vista retail business of Cipla Gx
- Led a team of 5 TSOs to drive the business
- Responsible for the structure and growth of Vista Retail in South Mumbai
- Handled a portfolio of 150+ skus in 33 key brands
- Handled a total of 20 Stockists
- Appointed 5 new Stockists
- Month on Month growth on Retail Tagged Stockists
- Achieved 122% of the target for the entire portfolio in FY 2023-24
- Successfully Relaunched New Brands like Easylax and Montecip and established them by growing 386% and 319% respectively
- Daily Productivity of TSOs increased to 43%
- Daily POB Avg increased from 30k to 90k per TSO
- Responsible for MSL refinement.
Area Sales Lead
Udaan.com
09.2021 - 12.2022
- Led a team of 35+ associates, 4 Sales Officers to drive business across Thane region
- Handling a business size of 9 cr per month with 6000 buyers
- Responsible for driving GMV, buyer penetration and distribution metrics of 300 skus
- Focus on growth on high margin verticals (Higher GMV/kg) by driving distribution and sales at BDE level
- Maximized new launches in FMCG across buyers by incentivising the ground team, improved margins by better distribution
- Responsible for demand planning and forecasting; focus on buyer retention and revenue targets
- Responsible for complete business of Thane, prime goal to drive RGM growth along with GMV
- Focus on portfolio shaping (distribution and GMV) to generate better margins
- Increased daily productivity by in Sept by 50% vis a vis June'22, increased RGM by 10%
- Hired, trained and managed sales staff and administered and implemented compensation plan to support area sales goals.
Territory Sales Manager
Bharti Airtel Ltd
07.2018 - 08.2021
- Focus on driving CMS and RMS for Airtel in an extremely competitive market
- Responsible for month-on-month growth in SOGA (Share of Gross Additions)
- Handling the biggest channel partner in South Mumbai in order to increase revenue by providing better services in the market
- Responsible to drive MNP (Mobile Number Portability) and Airtel Payments Bank in order to enhance customer centricity with the best 4G network
- Drive sales 'site wise' to grow the 4G base in the territory
- Responsible for taking weekly drives on Gross, MNP and Bank to beat the competition
- To analyze the data and prepare GTM according to the trends for apt execution
- Collaborate with the network team closely in order to identify the network gaps and provide better solution the customers.
Territory Sales Officer
PPG Asian Paints Pvt. Ltd
07.2017 - 06.2018
- Handled the vertical of Refinish Automotive Paint for Mumbai, Maintain and develop effective relationships with all the dealers ensuring sales and growth
- Responsible for monthly targets to ensure that the revenue increases and the targets are achieved
- Responsible for the collection of money from the dealers
- Tap the untapped market for the sale of paint and abrasives
- Analyse market potential in the territory and develop fast response to competitors' strategies
- Month on month account reconciliation of the dealers in order to do hassle free business
- Responsible for the shop meet and garage meet activities
- Cross functional co-ordination with Trade Marketing and Finance departments.
Territory Sales Executive
Glaxo SmithKline Consumer Healthcare Ltd
01.2016 - 07.2017
- Handled the vertical of General Trade for Chandigarh, Mohali, Patiala and Ropar
- To maintain and develop effective relationships with distributors and customers, ensuring focus on revenue and profitability
- Responsible for monthly targets to ensure that the revenue increases and the targets are achieved
- Conduct weekly review calls to discuss funnel with sales team and distributor
- Analyse market potential in the territory and develop fast response to competitors' strategies
- Revenue management - Primary/Secondary sales driving and tracking
- Channel& partner management, building channels productivity by providing effective services
- Customer satisfaction & awareness by retail expansion & proper visibility in the market
- Sales forecast on the basis of trends and current objective based plans.
Education
PGDM - Marketing and IT
Jaipuria Institute of Management - Indore
BCA - Computer Applications
Prestige Institute of Management - Gwalior
HSC - undefined
Saraswati Shisu Mandir, Badalgarh - Gwalior
undefined
Miss Hill School - Gwalior
Skills
Channel Sales Management
Team Management
Planning
Problem solving skills
Excellent Customer Service
Timeline
Area Business Manager
Cipla Pharma & Life Sciences
12.2022 - Current
Area Sales Lead
Udaan.com
09.2021 - 12.2022
Territory Sales Manager
Bharti Airtel Ltd
07.2018 - 08.2021
Territory Sales Officer
PPG Asian Paints Pvt. Ltd
07.2017 - 06.2018
Territory Sales Executive
Glaxo SmithKline Consumer Healthcare Ltd
01.2016 - 07.2017
PGDM - Marketing and IT
Jaipuria Institute of Management - Indore
BCA - Computer Applications
Prestige Institute of Management - Gwalior
HSC - undefined
Saraswati Shisu Mandir, Badalgarh - Gwalior
undefined
Miss Hill School - Gwalior
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