SARATHY Veeraraghavan
CHENNAI
Summary
Dynamic sales leader with a proven track record at MRC Logistics India, excelling in sales strategy development and customer relationship management. Achieved significant revenue growth through effective team leadership and market analysis. Skilled in contract negotiation and fostering strong client partnerships, driving business success in competitive environments.
Overview
23
23
years of professional experience
Work History
Manager - SALES
MRC LOGISTICS INDIA PVT LTD
CHENNAI
10.2025 - Current
- Identify new customers for FTL.
- Developed and implemented effective sales strategies to drive revenue growth across multiple regions.
- Analyzed market trends and competitor activities to identify opportunities for new business development.
- Managed client relationships, ensuring satisfaction and identifying opportunities for upselling and cross-selling.
- Monitored and reported on sales performance metrics to senior management for strategic decision-making.
- Identified potential partnerships and negotiated contracts to expand the company's market presence.
- Facilitated team meetings to share best practices and motivate staff to achieve collective sales goals.
- Evaluated the effectiveness of sales training programs and made adjustments as needed to improve outcomes.
Regional Sales Manager
Scorpion Express Private limited
Chennai
06.2024 - 09.2025
- Developed strategies and plans for regional sales growth.
- Monitored competitor activities, and analyzed pricing trends in the region.
- Recruited, trained, coached, mentored, and evaluated a team of regional sales representatives.
- Maintained accurate records of all sales activities, including leads generated and closed deals.
- Identified opportunities for cross-selling and up-selling within the existing customer base.
- Negotiated contracts with distributors, vendors, and retailers. in the region.
- Resolved customer inquiries promptly, as well as escalated issues when necessary.
- Analyzed quarterly sales statistics, and prepared analyses for corporate management.
- Increased revenue generation by collaborating with senior executives to assess regional performance, and develop new sales strategies.
Area Sales Manager
Vxpress
Chennai
12.2022 - 05.2024
- B2B sales handling for corporate and retail for chennai and pondicherry region based out of chennai.
- Heading a team of 8 including NBD and Retention with 2.10 crore of corporate revenue and 25 lacs of Retail revenue
- Key Responsibilities ( Corporate )
- Revenue growth , New business acquisition, Sow enhancement from existing base
- Drive team to build sustainable and robust prospect pipeline
- Building strong relationship with key accounts in the region
- Develop & Implement sales strategies and plans to meet revenue goals
- Conducting periodic meetings with teams to review/support to achieve the goal
- Receivable management - Drive team towards collection target with clean book
- Key Responsibilities ( Retail)
- New market development expanding company foot print in potential geography
- Yield management and increasing yield through VAS
- Support and mentor sales team y drive by ROI
- Bring in more pincodes to service by channel
- Analyse market trend and competition activities in region
- Channel sales management
State Retail Manager
Rivigo Services Pvt Ltd
03.2021 - 11.2022
- Handling a team of 6 BDM/ BDE
- Achieving the retail target
- Appointing retail partners and generating business through partners
- Appointing business franchisee and generate business through partners
- Cross up selling existing customers of Rivigo products and services
- Handling confidential projects as per the SOP
- Market combing activity , roadshows to market retail products
- Focussing on seasonal business to get additional revenue like student express& Exhibition business
- Retail business strategy to plan for the month incremental business
- Controlling the retail outstanding
- Maintain the Yield targets
Business Development Manager
Stellar Value Chain Solutions Pvt Ltd
02.2020 - 03.2021
- New business development
- Staregic and market planning
- Providing end to end solutions to customer and surpassing their expectations
- Retention of existing customers and to increase the share of wallet of other competitors business
- Maintain dso of the branch
- Contract signing and renewals
- Client feedback and SPR/ MCM and competitor intelligence
- Client and vendor communication
- Market research
Area Sales Manager
Spoton Logistics Pvt Ltd
07.2018 - 01.2020
- Handling small and medium enterprises business ( SME)
- Handling the retail business
- Leading a team of 6 TSM ( Territory sales Manager) and 1 Inside sales offices ( ISO)
- Achieving the revenue budgets with a minimum growth of 20%(QTR- QTR)
- New business development with a minimum of 30 customers onboarded every month
- Monitoring the collections with periodical reports
- Mainitaing the yield target
Business Development Manager- Retail
Gati Kintetsu Express Pvt Ltd
08.2016 - 07.2018
- Driving the sales team of 5 BDE of Chennai
- Achieving the targets
- Cross up selling of gati products and services to customers
- Handling the confidential projects as per SOP
- Propelling of Channel partner to attain their budget
- Market combing activity and rowdshows to market all gati products
- Focussing on seasonal business to get additional revenue like student express and exhibition business
Business Development Manager - Retail
Safexpress Pvt Ltd
07.2014 - 08.2016
- Driving the retail business ( Campus to home ) for Tamilnadu and Pondicherry
- Cross up selling existing customers of safexpress products and services
- Providing end to end solutions to customers and surpassing their expectations
- Propelling of channel partners to attain their targets
- MarketMarket combing activity and rowdshows to market all gati products
- Focussing on seasonal business to get additional revenue like student express and exhibition business
Deputy Manager
HDFC Bank Ltd
01.2014 - 07.2014
- New customer to bank
- Sourcing current and SB A/c
- Cross selling of all asset products of HDFC bank
- Responsible for depletion and activation of accounts
- Handling all classic and premium customer of hdfc bank
- Responsible for internal audit , vault , Credit cards , ATM pins issuance
- Achieving the given targets in assets and liability products
- Cross selling of life insurance , Mutual funds , Credit cards, General insurance , FD, RD and other investments
Senior Sales Executive
Blue Dart Express Limited
07.2012 - 12.2013
- New business development
- Appointing channel partners in my assigned territory for additional business
- Conducting road shows and market combing
- Generate seasonal business of bluedart products
Executive - Retail
Gati Ltd
11.2010 - 06.2012
- New business development
- Collections
- Appointing channel partners in my assigned territory for additional business
- Conducting road shows and market combing
- Generate seasonal business of Gati products
Tele Marketing Executive
Optimus Global Services Ltd
07.2009 - 10.2010
- Generate leads on random calls
- Convince the customer to buy Tata AIG insurance products
Team Manager
V- Serve ( Direct Sales Team of ICICI Bank Ltd )
08.2003 - 07.2009
- Led a direct sales team to achieve quarterly revenue targets through effective coaching and mentoring.
- Monitored team performance metrics weekly to identify areas for improvement and to recognize high achievers.
- Managed recruitment and onboarding of new sales team members, ensuring alignment with company culture and objectives.
Sales Coordinator
Malabar Management Services Ltd ( Direct Sales Team of ICICI Bank Ltd )
07.2002 - 08.2003
Education
BACHELOR OF COMMERCE - Commerce
UNIVERSITY OF MADRAS
01.2010
Skills
- Sales strategy development
- Market analysis
- Contract negotiation
- Sales forecasting
- Customer relationship management
- Team building
- Revenue growth
- Pipeline management
- Prospecting skills
- Data analysis
- Cross-selling techniques
- Sales presentations
- Sales coaching
- Team leadership
- Revenue forecasting
- Upselling strategies
- New business development
- Strategic planning
Languages
- Tamil
- English
- Hindi
Languages
English
Proficient (C2)
C2
Tamil
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Accomplishments
Best Retail BDM in Bluedart.
Timeline
Manager - SALES
MRC LOGISTICS INDIA PVT LTD
10.2025 - Current
Regional Sales Manager
Scorpion Express Private limited
06.2024 - 09.2025
Area Sales Manager
Vxpress
12.2022 - 05.2024
State Retail Manager
Rivigo Services Pvt Ltd
03.2021 - 11.2022
Business Development Manager
Stellar Value Chain Solutions Pvt Ltd
02.2020 - 03.2021
Area Sales Manager
Spoton Logistics Pvt Ltd
07.2018 - 01.2020
Business Development Manager- Retail
Gati Kintetsu Express Pvt Ltd
08.2016 - 07.2018
Business Development Manager - Retail
Safexpress Pvt Ltd
07.2014 - 08.2016
Deputy Manager
HDFC Bank Ltd
01.2014 - 07.2014
Senior Sales Executive
Blue Dart Express Limited
07.2012 - 12.2013
Executive - Retail
Gati Ltd
11.2010 - 06.2012
Tele Marketing Executive
Optimus Global Services Ltd
07.2009 - 10.2010
Team Manager
V- Serve ( Direct Sales Team of ICICI Bank Ltd )
08.2003 - 07.2009
Sales Coordinator
Malabar Management Services Ltd ( Direct Sales Team of ICICI Bank Ltd )
07.2002 - 08.2003
BACHELOR OF COMMERCE - Commerce
UNIVERSITY OF MADRAS