Google Search Console
Saravanan
Digital Marketing
Chennai
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
8
8
years of professional experience
2
2
Certifications
2
2
Languages
Work History
Digital Marketing Specialist
Freelacer
11.2024 - Current
- Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
- Optimized e-commerce campaigns through A/B testing to increase online sales.
- Strengthened online presence by creating engaging social media content and managing multiple platforms.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Created social media content with innovative brand messaging to support new product launches.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
Marketing Executive
Haier Appliances India Pvt Ltd
01.2020 - Current
- Planned and executed events and marketing programs to increase qualified leads.
- Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
- Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
- Developed and implemented targeted digital strategy to improve business performance.
Designer
Varshini Studio
01.2017 - 11.2020
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Analyzed user behavior and feedback to optimize design and user experience.
- Used Adobe Creative Suite to edit images for use in marketing materials and website content.
Education
Bachelor of Engineering - Electronics And Communications Engineering
T J S Engineering College
Chennai, India 04.2001 -
Skills
Digital marketing
Social media marketing
Keyword research
Email marketing campaigns
Search engine optimization (SEO)
Google analytics
E-commerce strategy
Campaign planning
Testing and optimization
Link building
Adobe creative suite
Pay-per-click advertising
Software
Semrush
Ahrefs
Google Analytics
HubSpot
Canva
Buffer
Hootsuite
Mailchimp
ContentStudio
Certification
Expert Digital Markrting, Fita Academy
Interests
Freelance Job
Learn to New Skills
Timeline
Google Analytics, Udemy
03-2025
Digital Marketing Specialist
Freelacer
11.2024 - Current
Expert Digital Markrting, Fita Academy
11-2024
Marketing Executive
Haier Appliances India Pvt Ltd
01.2020 - Current
Designer
Varshini Studio
01.2017 - 11.2020
Bachelor of Engineering - Electronics And Communications Engineering
T J S Engineering College
04.2001 -