Sarfraz Ahmad Khan, CLTD
Director Supply Chain Management
Gurgaon
Summary
- Experienced Supply Chain Director with over 20 years of experience in Retail, 3PL ,Omni Channel, E Commerce across FMCG,Agri, Cold Chain and Home Improvement Business Environment . Excellent reputation for resolving problems and improving customer satisfaction.
- Dedicated Supply Chain professional with history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
- Strategic-thinking individual experienced in turning low-performing organizations into top revenue producers. Offering engaging and pleasant personality with expertise improving customer relationships.
- Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
23
23
years of professional experience
4
4
years of post-secondary education
4
4
Certifications
4
4
Languages
Work History
Director-Supply Chain Management
Hippostores Technology Pvt Ltd
New Delhi
04.2022 - Current
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
- Spearheaded innovative approaches to resource allocation and strategic planning.
- Monitored and coordinated workflows to optimize resources.
- Monitored expenditures to mitigate risk of overages.
- Collaborated with management and fellow supervisors to organize operations and achieve demanding schedule targets.
- Worked closely with organizational leadership and board of directors to guide operational strategy.
General Manager-Logistics & Fulfillment
Hippostores Technology Pvt Ltd
New Delhi
02.2021 - Current
- Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
- Prepared annual budgets with controls to prevent overages.
- Utilized enterprise risk management software to improve operational insight and planning.
- Managed budget implementations, employee evaluations and contract details.
- Assessed reports to evaluate performance, develop targeted improvements and implement changes.
- Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
- Maximized operational excellence mentoring personnel on management principles, industry practices and company procedures.
- Introduced new methods, practices and systems to reduce turnaround time.
- Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency.
- Reduced costs, managed delivery schedules and performed risk analysis to improve overall profitability.
General Manager
CP Wholesale India Pvt. Ltd
Gurgaon
01.2018 - 01.2021
- Successfully established 3 Warehouses and fast-moving inventory consisting of 2000 SKUs while improving efficiency, optimizing utilization of resources, and reducing overall costs for SCM operations for FMCG Goods
- Identified and implemented warehouse efficiency plans resulting in a targeted annual labor reduction cost to the tune of INR 1 Mil
- Developed strategies & tactical plans to set up Fulfilment Centre for E-Commerce with automation
- Rolled out Last Mile Distribution for the current 3 Stores while successfully servicing 10,000 B2B Customers per month
- Successfully integrated WMS System with Oracle Retail Management System for Online Invisibility of Inventory
- Delivered leadership in rolling out Offline to Online - O2O strategy of the company
- Ensured availability of stock at stores during COVID Crisis by ensuring a 100% pick rate from suppliers, non-stop delivery to customers, and fully functional warehouses to meet the challenge as volume peaked by 3X
- Budget Management: Met 100% Target on Budget and brought in cost savings of about total savings of about 19 Mil
- KPI Achievements: 100% Achievement on All Key Metrics such as OTIF, Shrinkage, Returns, Cycle Count Etc.
Operation Manager
Hellmann Worldwide Logistics LLC
Riyadh
12.2015 - 01.2018
- Warehouse Operations
- Reported to Managing Director (KSA) and Director – Contract Logistics (MENASA), Managed P&L of Contract Logistics Business; established & headed Warehousing & Distribution Verticals
- Administered warehousing & distribution business for key clients such as Henkel Arabia for brands DAC, Persil, Pril, and so on
- Spearheaded solution designing, WMS implementation & transition planning for Supply Chain Solutions for high volume (30,000 Pallets of Goods Movement) and multi-SKU export-oriented business with over 1800 40Ft
- Trailers/Month
- Monitored key customer service matrix on OTIF while ensuring 100% achievement of targets & KPIs for all MENA customers
- Successfully transitioned and managed In-plant Warehousing and Distribution Business of SIG Combiblock - A Leading Packaging Supplier for all major Beverages and Food companies; provided complete supply chain solutions including WMS implementation, import of raw material, customs clearance, transportation, and export of finished goods
- Worked in matrix management environment with oversight of division level managers, operations, sales, finance, human resources, safety and compliance.
- Planned and resourced personnel and logistics for operations component exercises resulting in highly trained personnel ready to act quickly in critical roles.
- Introduced new methods, practices and systems to reduce turnaround time.
- Advanced productivity KPIs to achieve key business goals and objectives.
Manager (Head)- Warehouse Home Center
Landmark Arabia
Riyadh
02.2014 - 10.2015
- Warehouse (Head) - Home Centre
- Significant Achievements:
- Reduced delivery lead time & cost and increased resource utilization & efficiency for more than 8000 Customers/Month
- Established cross-cultural teams by hiring employees from India, the Philippines & Sri Lanka to ensure contingency and the creation of a 2nd line of command across all functions
- Motivated & directed the team in winning the Customer Deliver Champions Award across the MENA region
- Delivered services to customer locations within specific timeframes.
- Drove operational improvements which resulted in savings and improved profit margins.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
- Maintained energy and enthusiasm in fast-paced environment.
- Identified issues, analyzed information and provided solutions to problems.
Vice President
ColdEX
Gurgaon
03.2012 - 02.2014
- Successfully managed various major clients including Nestle, Kraft, GSK, Mother Dairy, and so on
- Initiated & managed Control Tower Concept for GSK for clear & complete visibility of Supply Chain
- Managed distribution operations with over 700 Temperature Controlled Trucks (300 Long Hauls & 400 Secondary and Last Mile Distribution) while assuring timely delivery as per the set SLAs
- Supervised Modern Multi-Temperature Distribution Centers including ISO 22000 Certification
- Delivered EBDITA as per targets in coordination with 500 Personnel at 55 Branches across PAN India
- Spearheaded cross-functional initiatives across departments to achieve business goals for bottom-line profits.
- Demonstrated proficient leadership skills to motivate employees and build competent teams.
- Collaborated with senior management to develop strategic initiatives and long term goals.
- Monitored industry trends, keeping current on latest changes and competition in industry.
GM
Radhakrishna Foodland Pvt. Ltd
Gurgaon
04.2011 - 03.2012
- Strategic Business Initiatives
- Significant Achievements:
- Administered 6 Distribution Centers with an area of 4 Lakh Sq
- Ft across North & East India for clients such as McDonald’s, Pepsi (Snacks & Beverages), Subway, Dominos, Future Group, and so on
- Led a team of 6 DC Managers, 1 Logistics Manager, and 7 Asst
- Managers along with 400 indirect employees
- Exhibited leadership in helping Noida DC get certified as ISO 22000 Centre
- Improved rating to the tune of 10% of McDonald’s Distributor Quality Management Process
- Successfully mobilized Pepsi Beverages Warehouse in Bareilly and Mother Warehouse at Kanpur
- Delivered excellence in leading a team with an Employee-focused Approach and achieved the lowest attrition rate of less than 0.25%
- Received Star Employee Award in the Annual Performance Appraisal for consistently performing well
- Developed and maintained relationships with customers and suppliers through account development.
- Maximized operational excellence mentoring personnel on management principles, industry practices and company procedures.
- Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency.
Regional Manager-North & East India
Radhakrishna Foodland Pvt. Ltd
Noida
04.2010 - 03.2011
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
- Attracted new clientele and developed customer relationships by hosting product-focused events.
- Targeted prospects in other territories through careful research of competitor products, services and trends.
- Spearheaded routine operations and special program initiatives for regional group.
- Built and deepened partnerships with industry leaders to strengthen collaborative efforts and promote mutual profitability.
- Introduced cost-saving initiatives to reduce losses and increase profit margin.
Manager-Distribution Center
Radhakrishna Foodland Pvt. Ltd
Noida
01.2008 - 03.2010
- Controlled costs and optimized spending via restructuring of budgets for labor, capital assets, inventory purchasing and technology upgrades.
- Expanded cross-functional organizational capacity by collaborating across departments on priorities, functions and common goals.
- Recruited and hired top performers to add talent and value to department.
- Prepared annual budgets with controls to prevent overages.
- Cross-trained existing employees to maximize team agility and performance.
- Maximized performance by monitoring daily activities and mentoring team members.
- Reduced process bottlenecks by training and coaching employees on practices, procedures and performance strategies.
- Supervised labor costs and departmental expenses to remain in line with budget.
- Kept detailed records of daily progress to identify and correct areas needing improvement.
- Delivered feedback to decision-makers regarding employee performance and training needs.
- Accomplished multiple tasks within established timeframes.
- Developed and maintained relationships with customers and suppliers through account development.
Dy Manager
Reliance Retail Ltd
New Delhi
05.2006 - 01.2008
- Achievements:
- Received Star Employee Award in Annual Appraisals
- Worked as Core Team Member for launching stores in Hyderabad, Jaipur, Delhi & NCR
- Administered over 150 Tons of procurement on daily basis for over 73 stores across NCR
- Conceptualized strategic plans for rolling-out new Distribution Centers along with D&L activity for Agri Products in Delhi/NCR
- Played a major role in mobilizing a major Distribution Centre of 1 Lakh Sq Square Foot f or Agri Products in.
- Partnered with upper management in executing functional strategies and reporting capabilities.
Assistant Manager, Supply Chain Management
Field Fresh Pvt. Ltd, QSRs like Pizza Hut and Nirula Company Pvt. Ltd
New Delhi
06.2001 - 05.2006
- Recommended purchasing goods, supplies and services to meet supply chain goals.
- Reduced supply expenses, cut production costs and lowered financial expenditures to increase bottom line.
- Helped with planning schedules and delegating assignments to meet coverage and service demands.
- Outlined detailed action plans to improve customer experience and overall profitability.
Education
MBA - Logistics & Supply Chain (E-Learning)
Amity University
Noida, India 08.2010 - 12.2011
Bachelor of Commrece (Honors) -
Aligarh Muslim University
Aligarh, India 05.1998 - 06.2001
Skills
Supply Chain Managementundefined
Accomplishments
- Active Member of the GCCA in India and National Centre for Cold Chain Development in the country
- Part of 13 Member Delegations from India to the US for Reverse Trade Mission in the Cold Chain Sector
- Attended the IRTA, IRAW, and WFLO Conference in New Orleans, the USA to understand the latest technology and products in Cold Chain available in the world
- Imparted training on Cold Chain Management of Produce and Warehouse Management at various seminars and training programs of NHB, NCCD, and GCCA
Certification
Certified In Logistics, Transportation & Distribution (CLTD) from APICS, USA
Timeline
Director-Supply Chain Management
Hippostores Technology Pvt Ltd
04.2022 - Current
General Manager-Logistics & Fulfillment
Hippostores Technology Pvt Ltd
02.2021 - Current
General Manager
CP Wholesale India Pvt. Ltd
01.2018 - 01.2021
Operation Manager
Hellmann Worldwide Logistics LLC
12.2015 - 01.2018
Manager (Head)- Warehouse Home Center
Landmark Arabia
02.2014 - 10.2015
Vice President
ColdEX
03.2012 - 02.2014
GM
Radhakrishna Foodland Pvt. Ltd
04.2011 - 03.2012
MBA - Logistics & Supply Chain (E-Learning)
Amity University
08.2010 - 12.2011
Regional Manager-North & East India
Radhakrishna Foodland Pvt. Ltd
04.2010 - 03.2011
Certificate in Supply Chain from IIT Delhi
04-2008
Manager-Distribution Center
Radhakrishna Foodland Pvt. Ltd
01.2008 - 03.2010
Dy Manager
Reliance Retail Ltd
05.2006 - 01.2008
Assistant Manager, Supply Chain Management
Field Fresh Pvt. Ltd, QSRs like Pizza Hut and Nirula Company Pvt. Ltd
06.2001 - 05.2006
Bachelor of Commrece (Honors) -
Aligarh Muslim University
05.1998 - 06.2001
Similar Profiles
Ankit BhatnagarAnkit Bhatnagar
Business Development Manager at HIPPOSTORES TECHNOLOGY PVT LTD - A DALMIA BHARAT ENTERPRISESBusiness Development Manager at HIPPOSTORES TECHNOLOGY PVT LTD - A DALMIA BHARAT ENTERPRISES
Deepak kumarDeepak kumar
Software Developer at Hippostores TechnologySoftware Developer at Hippostores Technology
Swathika V VSwathika V V
Senior Analyst I Data Engineering at DXC Technology ( EIT Services India Pvt., Ltd., formerly known as HP Global Soft Pvt., Ltd, ChennaiSenior Analyst I Data Engineering at DXC Technology ( EIT Services India Pvt., Ltd., formerly known as HP Global Soft Pvt., Ltd, Chennai