Sargam Baluja
Gurugram
Summary
Dynamic Product Manager at Sprinklr with a proven track record in API integration and cross-functional leadership. Spearheaded the launch of an AI-powered benchmarking tool, enhancing insights delivery by 60%. Expert in data-driven decision-making, achieving a 95% client retention rate while driving significant revenue growth across multiple product lines.
Overview
11
11
years of professional experience
Work History
Product Manager
Sprinklr
09.2022 - Current
- Lead source and channel integrations for Sprinklr Insights ($160M+ ARR), overseeing data connectivity across Meta, X (Twitter), TikTok, YouTube, and Snapchat to enable analytics for over 1,500 enterprise customers.
Manage two direct reports focused on source integrations, API migrations, and new metric onboarding. - Drive end-to-end execution for new source onboarding, API version migrations, and metric expansions — including evaluating partner documentation, leading beta testing, and coordinating global rollouts with engineering and QA.
- Simultaneously own the Competitive Benchmarking product ($35M+ ARR, 900+ clients), enabling brands to assess performance relative to peers through powerful, cross-channel insights.
Lead the roadmap and execution with one direct report dedicated to benchmarking, innovation, and delivery. - Conceptualized and launched Benchmarking Copilot, an AI-powered assistant using GPT-4 to deliver automated, actionable insights across 50+ benchmarking prompts, reducing time to insight by 60%.
- Rolled out GTM strategies for Benchmarking Copilot as part of the NPI process, achieving 42% customer adoption in 4 months.
- Launched the Persona App, a customizable interface tailored for lite users, improving usability, and driving adoption across multiple enterprise accounts.
Lead Product Success Manager
Sprinklr
04.2022 - 08.2022
- Served as the primary point of contact for healthcare industry clients, managing a $7M ARR portfolio, ensuring business solutions deliver the highest ROI.
- Drove strategic initiatives such as the Seeding Program and universal adoption tracking, increasing client product usage and satisfaction.
- Collaborated with Sales, Customer Success, and Product teams to recommend upsell opportunities, contributing to 15 SQLs and 3 closed-won deals.
- Spearheaded the verticalisation for the healthcare industry, standardising product configurations (Blueprints) across 8 core use cases.
- Achieved a 95%+ client retention rate during the tenure.
- Played a critical role in generating new sales leads and driving customer expansion.
Product Success Manager
Sprinklr
07.2021 - 03.2022
- Led initiatives including customer builds, whitespace analysis, and product audits, ensuring the gold standard implementation of product suites.
- Facilitated disciplined documentation of value plans, consumption plans, and growth plans, leading to improved product usage and satisfaction.
Senior Data Researcher I & Data Researcher III
S&P Global
04.2018 - 06.2021
- Conducted over 40 user acceptance testing (UAT) sessions to ensure systems met business client needs, reducing defects and increasing efficiency.
- Facilitated the execution of four process automation ideas using Blue Prism Robotics Process Automation, improving workflow efficiency.
- Quality Assurance of Private Placements and Mergers and Acquisitions transactions.
Data Researcher II & Data Researcher I
S&P Global
04.2014 - 03.2018
Education
Bachelor of Commerce - Honours
Indraprastha College for Women, University of Delhi
06.2010
Skills
- API Integration & Enhancements
- Product Lifecycle Management
- Sprint & Release Planning
- JIRA & Project Management
- UI/UX (Figma)
- Go-to-market strategy
- Cross-functional Team Leadership
- Data Analytics (MS Excel, SQL)
- Automation & Process Optimization
- Product roadmapping
- Customer success
- Stakeholder management
- Cross-functional collaboration
- Communication skills
- Product issue resolution
- Prioritization and execution
- Requirements building
- Vendor management
- Customer training
- Data-driven decision making
Accomplishments
- Ambassador for Women’s Initiative for Networking and Success (WINS) at S&P Global Recognized as one of the top four women colleagues in the organization on International Women's Day.
- 100 Marks in Mathematics (CBSE Class X) Awarded a gold medal for achieving a perfect score in mathematics.
Timeline
Product Manager
Sprinklr
09.2022 - Current
Lead Product Success Manager
Sprinklr
04.2022 - 08.2022
Product Success Manager
Sprinklr
07.2021 - 03.2022
Senior Data Researcher I & Data Researcher III
S&P Global
04.2018 - 06.2021
Data Researcher II & Data Researcher I
S&P Global
04.2014 - 03.2018
Bachelor of Commerce - Honours
Indraprastha College for Women, University of Delhi