Summary
Overview
Work History
Education
Skills
Certification
Languages
Accomplishments
Websites
Tools
Timeline
Generic
Sarath Menon

Sarath Menon

Hyderabad

Summary

Results-driven Lead Reporting Analyst with expertise in managing end-to-end reporting processes for digital transformation projects. Skilled in data engineering and creating impactful Power BI visualizations that deliver actionable insights. Formerly a Senior Consultant at PwC, where I provided comprehensive analytics solutions and managed SQL and BI development teams. Proven track record in planning, forecasting, and optimizing e-commerce operations. Committed to leveraging data for transformation and driving business value through automation and enhanced efficiency.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Lead Engineer

PepsiCo
Hyderabad
03.2024 - Current
  • As the Lead Reporting Analyst and Product Owner for the TPM Digital Transformation project within the Net Revenue Management team, I manage the sustain process and oversee end-to-end reporting. My responsibilities include understanding complex business requirements, data engineering, and creating impactful data visualizations using Power BI.

    In my role as Product Owner, I collaborate closely with vendors to identify product gaps, explore improvement methods, and discuss upcoming roadmap items. I manage the ticketing setup for individual markets, addressing pain points and coordinating resolutions while serving as a vital link between live markets and vendor teams.

    I conduct monthly and weekly review calls to ensure alignment and track progress. Additionally, I handle change requests (CRs) by gathering client requirements, assessing feasibility, evaluating costs, and overseeing the entire CR process.

    My role often involves participating in steering committee meetings, where I present the current status of the sustain process and reporting on the project, actively engaging with leadership to incorporate their feedback. With global experience across diverse markets, I contribute a comprehensive perspective to data-driven decision-making and project success.

Senior Consultant, Data & Analytics

PwC India
Mumbai
03.2023 - 02.2024
  • Responsible for working with clients by translating client briefs into analytics problems and designing, developing, and implementing solutions using technical tools as per requirement. Collaborate with business-unit leaders to identify and prioritize problems.
  • Collaborate with business-unit leaders to identify and prioritize problems. by participating in requirements meetings to understand business needs.
  • Worked with business intelligence software and various reports to glean insights into trends and prospects.
  • Prioritized projects and project tasks depending upon key milestones and deadline dates
  • As a Senior Consultant in the Data and Analytics team at PwC, I specialized in delivering comprehensive analytics solutions to clients across various industries. My role involved leveraging my expertise in business intelligence to provide actionable insights and drive data-driven decision-making. I have hands-on experience with leading BI tools such as Tableau and Power BI, and I successfully managed a team of SQL and BI developers to ensure the seamless execution of analytics projects.

Assistant Manager, Sales Operations

Servify
Mumbai
10.2021 - 03.2022
  • Assisted with day-to-day operations, working efficiently and productively with all team members.
  • Used critical thinking to break down problems, evaluate solutions and make decisions.
  • Applied effective time management techniques to meet tight deadlines.
  • Gained strong leadership skills by managing projects from start to finish.
  • Work closely with Business intelligence and product team to introduce new features that could improve experience for business
  • Was responsible for planning, monitoring, and forecasting business performance using data-driven methods. To provide actionable insights through number crunching, collaborate with BI, product, and cross-functional teams to enhance business processes, and influence growth decisions with market knowledge. Additionally, to manage e-commerce operations and incentive programs, continuously optimizing and improving processes over time.

Senior Data Analyst

Marico Ltd
Mumbai
08.2019 - 10.2021
  • Experience in end-to-end project management, implementing new dashboards/reports in visualization tool, liaising with external data providers on day-to-day data needs. Used Business Objects, business intelligence, and other reporting tools to extract data from data solutions and data warehouse.
  • Used business objects, business intelligence and other reporting tools to extract data from data solutions and data warehouse.
  • Created and automated data visualizations to present insights and tell compelling stories.
  • Performed root-cause analysis on data-related system problems to recommend or execute corrective action.
  • Designed and developed data pipelines to acquire, clean, and process data. Provide technical support for troubleshooting analytics and reporting issues.
  • Part of BI and DPE team that supports Various Functions (Marketing, Ecommerce, Sales, Finance and Digital) in advancing their capabilities. Major Role is to streamline and extract maximum insights from our various data points, Experience in End to end Project management, Implement new Dashboards/reports in visualization tool, liaising with External data providers on day to day data needs. Role Summary 1. Performing initial analysis to assess the quality of the data 2. Performing further analysis to determine the meaning of the data. Performing final analysis to provide additional data screening 4. Preparing reports based on analysis and presenting to management

Business Process Transformation Analyst

Marico Ltd
Mumbai
02.2018 - 08.2019
  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
  • Developed strong communication and organizational skills through working on group projects.
  • Contribute to the design of the process (SAP configuration, IT portals, and test the developments done in SAP/IT portals, Tableau, or any other such IT interface).
  • Gained extensive knowledge in data entry, analysis and reporting.
  • To provide support in driving transformation and analytics projects in the company. Function majorly works on automation and Analytics projects which will help company to realize business benefits or efficiency improvement. 1. Understanding and documentation of detailed study of the As Is process (SAP working, manual process, IT portals, MIS) 2. Contribute in To be design of the process (SAP configuration, IT portals) 3. Test the developments done in SAP/IT portals / Tableau or any other such IT interface 4. Data validation /restructuring and testing for accuracy, report bugs if any 5. Coordinate with various stakeholders and ensure execution of key activities for completing the project on time (IT, commercial, factories, regions, etc.) 6. Understand and contribute in resolving issues of any nature faced in the project 7. Data handling from external/internal stakeholders and ensuring single source of data (central repository) 8. Overseeing Monthly/Weekly data uploads and dashboard publishing with validation 9. Testing using exhaustive use cases any new development of dashboards.

Research Analyst

Inkwood Research
Mumbai
05.2017 - 07.2017
  • Conducted in-depth qualitative and quantitative research to identify trends and generate insights.
  • Analyzed large volume of data to identify patterns, trends and correlations.
  • Wrote methodological and analytical reports tailored to specific project and client needs
  • Acquiring and leveraging a solid understanding of business trends, concepts and issues. 2. Evaluating market trends, value chain, competition, business and operational models, customer segments, regulations and strategies. 3. Investigating the market situation through SWOT analysis, DROC analysis, Porter’s Five Force analysis, PESTEL analysis and competitive analysis. 4. Analyzing market trends and preparing forecasts using statistical data. 5. Converting complex data and findings into understandable tables and graphs indicating future industry conditions. 6. Authoring detailed and customized market reports for specific industries and geographic regions covering market landscape, segmentation, channel strategies, regulatory aspects and other areas that impact the client’s business.

Education

PGDM - Business Analytics - Business Analytics

VESIM
Mumbai
05-2018

Skills

  • Data Engineering
  • Business Intelligence (BI)
  • Foodservice TPM
  • Solution Designing
  • Process Transformation
  • Project Management
  • Product Management
  • Reporting and Dashboarding
  • Digital Transformation
  • Trade Promotion Management
  • Marketing Analytics
  • Net Revenue Management

Certification

  • Data Analytics for Pricing Analysts in Excel
  • Certified Safe 6 Scrum Master
  • Sales force - Sales automation for Sales people
  • Digital Technologies Case Studies: AI, IOT, Robotics, Blockchain
  • Predictive Customer Analytics
  • Power BI Data Methods

Languages

English
First Language
Hindi
Proficient (C2)
C2
Malayalam
Advanced (C1)
C1

Accomplishments

  • Spot Award from PWC 2022
  • Client Award: - 2022 for Living the Purpose Award
  • Marico CXO Award (IT) Quarter 3, 2020 -21
  • Marico CXO Award (IT) Quarter 4, 2019 -2020

Websites

Tools

  • Tableau
  • SQL
  • Nielsen Answers
  • Exceedra
  • Uipath
  • R Programming
  • VBA
  • SSAS
  • Power BI

Timeline

Lead Engineer

PepsiCo
03.2024 - Current

Senior Consultant, Data & Analytics

PwC India
03.2023 - 02.2024

Assistant Manager, Sales Operations

Servify
10.2021 - 03.2022

Senior Data Analyst

Marico Ltd
08.2019 - 10.2021

Business Process Transformation Analyst

Marico Ltd
02.2018 - 08.2019

Research Analyst

Inkwood Research
05.2017 - 07.2017

PGDM - Business Analytics - Business Analytics

VESIM

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Sarath Menon