SARUN SASI

Led digital marketing department, managing team and overseeing performance marketing, SEO, and paid campaigns.

Developed and executed comprehensive digital marketing strategy, enhancing efficiency through streamlined processes and automation.

Spearheaded creation of in-house digital marketing module to standardize operations across organization.

Drove digital initiatives contributing to 50% of business outcomes through targeted strategies and optimized campaigns.

Collaborated with regional vendors and internal stakeholders to implement customized strategies for 20 branches.

Monitored analytics and campaign performance to support measurable business growth and expansion goals.

Conceptualized and designed branding materials, including brochures, illustrations, infographics, and social media content.

Developed strategies to enhance website traffic and engagement.

Designed user interface for all brand websites to improve user experience.

Executed on-page and off-page SEO to boost website ranking.

Maintained consistent brand messaging across multiple platforms.

Created and managed paid campaigns on social media channels.

Utilized advanced metrics to evaluate marketing campaign effectiveness.

Headed Design Department to conceptualize and deliver branding materials, including brochures, infographics, and social media creatives.

Ensured adherence to Bhima’s brand guidelines while exceeding expectations in quality and aesthetics.

Supported Managing Director in achieving business objectives and executing strategic initiatives.

Led hiring, orientation, and training processes to establish high-performing digital and creative teams.

Planned and executed digital marketing activities, including website development, SEO/SEM, and email campaigns.

Developed over 50 websites across sectors, managing operations, optimization, and UI/UX.

Created lead generation strategies through paid and organic platforms to enhance outreach.

Conducted webinars for B2B clients, significantly enhancing brand visibility.

Executed comprehensive digital marketing strategies, enhancing company online presence and brand recognition.

Designed visually appealing campaigns for digital platforms, ensuring consistent brand messaging.

Published content across websites, social media, and newsletters to effectively engage target audiences.

Spearheaded SEO initiatives to boost organic traffic and improve search engine rankings.

Managed Google Ads campaigns, optimizing keywords and ad copy to enhance CTR and ROI.

Analyzed performance metrics using data analytics tools to inform continuous marketing improvements.

Prepared detailed reports on campaign performance, offering actionable insights to stakeholders.

Developed social media content calendars, fostering community engagement through consistent interactions.