Versatile Social Media Manager possessing well-coordinated and data-driven methodologies focused on prospecting solid leads, developing strategies and increasing ROI. Knowledgeable about multiple social platforms and optimizing SEO. Excellent communicator and planner committed to building long-lasting and productive relationships.
Hi, I’m
Sarwin Risshi
Digital Marketing Analyst
Coimbatore
Summary
Overview
15
years of professional experience
1
Certificate
Work History
FreelancerCoimbatore
Digital Marketing Manager
10.2013 - Current
Job overview
- Developed creative digital content and unique campaigns to drive brand exposure.
- Monitored advancements in social media and technology, working with marketing teams to adopt new platforms and facilitate integration into marketing plans.
- Supported SEO initiatives to improve content, keywords and branding.
- Produced blog posts, pay-per-click ads and promotional content.
- Devised results-driven strategies and roadmaps based on clients' needs.
- Employed storytelling for digital content and developed unique campaigns to promote brand engagement.
- Utilized Twitter and Facebook to promote products, services and content.
- Monitored editorial calendars detailing social media content and ROI review.
- Hired, trained and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics and other SEO techniques and metrics sources.
- Established omnichannel objectives throughout branding and digital platforms using store systems, online, mobile, Semrush,HUBSPOT,Similarweb marketing tools.
- AdWords, Instagram, and Facebook with monthly budget of $3000, resulting in about 5000$ in monthly revenue
- Developed robust conditional email campaigns based on customer interactions with the platform that improved retention by 23%
- Created reporting around paid marketing funnels, and leveraged this to incrementally improve the conversion rate by 210%
- Established in-house knowledge of marketing content leveraged by the sales team to improve customer LTV by 28%
- Launched SEO campaign for high volume and long-tail keywords that generated 5000 unique visitors and 160 customers monthly
Yoonet technologiesCoimbatore
Data Analyst
09.2010 - 01.2013
Job overview
- Generated reports and obtained data to develop analytics on key performance and operational metrics.
- Worked with internal teams to understand business needs and changing strategies.
- Conducted data analysis to prepare forecasts and identify trends.
- Provided supporting information to substantiate research findings.
- Leveraged software to compile and model data.
PlanettutorPvt LtdCoimbatore
IT Associate
06.2008 - 08.2010
Job overview
- Supported marketing team by writing and editing 100+ social media and email campaigns
- Bolstered blog content with attention to SEO and keyword research, helping drive total site traffic up by 72%
- Studied analytics in Google Search Console, identified low- performing content, and recommended solutions that improved content performance by an average of 34%
- FreeLancer | Digital Marketer
- LAVANYA.P
Education
KGISL IIM
MCA
05.2008
University Overview
Bharathiar UniversityCoimbatore
Bachelor of Science from BCA
04.2005
University Overview
Skills
- Hubspot,Upi CRM Marketing Automation
- Paid acquisition (Facebook,Instagram, Google AdWords,Youtube)
- Google Analytics,
- Microsoft Office, Google workspace admin
- SEO(Organic and paid)
- Email marketing(mailchimp)
- Marketing Strategy
- Online Engagement
- Assisting ROI
- Social Media Management
- SEO Strategies
- Trend Analysis
- Pay-Per-Click Advertising
- Content Development
- Content Writing
- Campaign Development
- Revenue Generation
Languages
English
First Language
Accomplishments
Accomplishments
- Organically increased website visits 2% and new visitor hits 80% by overhauling pages on social media sites.
- Recognized as Employee of the 2022 for outstanding performance and team contributions.
Certification
- Certified in Hubspot 2022
- [Digital Marketing],[GOOGLE] - [2022]
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Far and away the best prize that life offers is the chance to work hard at work worth doing.
Timeline
Digital Marketing Manager
Freelancer
10.2013 - Current
Data Analyst
Yoonet technologies
09.2010 - 01.2013
IT Associate
PlanettutorPvt Ltd
06.2008 - 08.2010
KGISL IIM
MCA
Bharathiar University
Bachelor of Science from BCA
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