Saswata Ghosh
Berhampore
Summary
Market professional with extensive experience in executing strategic initiatives and achieving measurable results. Proficient in market analysis, campaign management, and client relations. Recognized for enhancing team collaboration and effectively responding to evolving demands.
Overview
3
3
years of professional experience
Work History
SECONDARY SALES EXECUTIVE-Route to Market
BENGAL BEVERAGES PRIVATE LIMITED
05.2024 - Current
- Managed relationships with 79 customers, including 9 C&Fs, 26 Main Town Distributors, and 44 Direct Spokes in Murshidabad.
- Oversaw three ASM areas, ensuring alignment with channel-specific objectives.
- Monitored primary plan versus achievement metrics for distributors.
- Coordinated order generation and payment processes with distributors.
- Ensured accuracy of physical stock against system records.
- Delivered focus brands and packs to meet market demand.
- Established a robust distribution network for seamless product availability.
- Conducted market research to identify trends and drive business growth.
- Monitored inventory levels closely, proactively addressing any shortages or excesses as needed.
- Mentored junior sales representatives, sharing best practices and fostering professional growth.
- Trained and mentored sales representatives in sales techniques and strategies.
- Also looked after the secondary sales where it's needed .
Distributor Sales Executive
BG Distributors PVT LTD(BUSINESS ASSOCIATE OF P&G)
06.2023 - 05.2024
- Company Overview: (Business associate of “P&G India” for West Bengal)
- Worked with BG Distributors PVT LTD.(Business associate of “P&G India” for West Bengal) as “Distributor Sales Executive” from June 2023 to May 2024. I am responsible for planning, execution, and maintaining a quality coverage to maximize the business results.
- Collaborated with marketing teams to develop promotional materials, increasing product visibility.
- Enhanced customer satisfaction by providing detailed product information and efficient order processing.
- Fostered strong relationships with retail partners, ensuring priority placement of products on shelves.
- Expanded market reach with targeted distribution strategies, ensuring products were available in previously untapped markets.
- Monitored competitive activities, adjusting strategies to maintain market leadership.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Informed customers of promotions to increase sales productivity and volume.
Jio Point Assistant Manager
Reliance JIO Infocomm Limited
05.2022 - 06.2023
- Worked with Reliance JIO Infocomm Limited as “Jio Point Assistant Manager” from May 2022 to June 2023 at Berhampore ,Murshidabad. I am responsible for the Sales, stock management, hygiene of the Jio Point.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Increased sales through effective merchandising strategies and targeted promotions.
- Improved customer satisfaction by resolving complaints and inquiries promptly.
- Implemented loss prevention strategies, significantly reducing shrinkage.
- Maintained a clean, safe, and organized store environment to enhance the customer experience.
Education
BACHELOR of ARTS - HONOURS IN ENGLISH
UNIVERSITY OF KALYANI
Berhampore College01.2022
HIGHER SECONDARY - GEO-ARTS
WBCHSE
01.2019
SECONDARY -
WBBSE
Manindra Nagar Boys High School01.2017
Skills
- Channel partnerships
- Social media marketing
- Product marketing
- Pricing strategy
- Sales management
- B to B sales
- Sales strategy development
- Inventory management
- Analytical problem solver
- Presentations and public speaking
- Operations management
- Product knowledge
- Rapport and relationship building
- Decision-making
- Time management
- Product launches
LNGG
Bengali
English
Hindi
Timeline
SECONDARY SALES EXECUTIVE-Route to Market
BENGAL BEVERAGES PRIVATE LIMITED
05.2024 - Current
Distributor Sales Executive
BG Distributors PVT LTD(BUSINESS ASSOCIATE OF P&G)
06.2023 - 05.2024
Jio Point Assistant Manager
Reliance JIO Infocomm Limited
05.2022 - 06.2023
HIGHER SECONDARY - GEO-ARTS
WBCHSE
BACHELOR of ARTS - HONOURS IN ENGLISH
UNIVERSITY OF KALYANI
SECONDARY -
WBBSE
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