Satish Hatmode

Roles & Responsibilities:

• Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
• Design, build and maintain social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Achieving Monthly, Quarterly targets for Lead and prospects and conversion.
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with agencies to create landing pages, microsites, campaign planning, performance evaluation.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Finalizing marketing proposals and negotiations with vendors
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

• Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
• Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
• Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
• Increased brand awareness by developing and implementing strategic marketing campaigns.

• Increased brand awareness by developing and implementing strategic marketing campaigns.
• Successfully managed multiple vendor relationships including agency partners, freelance designers, and technology providers ensuring timely delivery of assets necessary for marketing initiatives.
• Led creative direction for advertising campaigns, ensuring consistent branding across all channels of communication including print, digital, and social media platforms.
• Improved overall SEO ranking through keyword optimization strategies applied throughout various content pieces.
• Measured campaign success using analytics tools such as Google Analytics insights gained from this data analysis process to make data-driven recommendations on future marketing efforts.
• Analyzed market trends and competitor activities to inform marketing decisions and capitalize on opportunities.
• Developed captivating landing pages designed specifically for tracking purposes while also driving higher conversion rates among prospective customers online.
• Transformed corporate website and social media platforms to better engage customers and promote sales.
• Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
• Completed projects on-time and under-budget by collaborating with sales, technical and customer relations departments.
• Implemented data-driven strategies for continuous improvement in campaign performance and conversion rates.
• Managed budget allocation and resource utilization to maximize marketing ROI.
• Launched successful digital marketing campaigns that achieved goals for increased website traffic.
• Coordinated with sales representatives during customer interactions, driving sales and partnerships to increase revenue.
• Streamlined marketing processes, resulting in improved efficiency and cost savings across the department.
• Established strong relationships with key industry influencers, securing valuable partnerships for co-marketing opportunities.
• Mentored junior team members by providing guidance on best practices in marketing strategy development, project management techniques, and analytical tools utilization while fostering a collaborative work environment.
• Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.

Roles & Responsibilities:

• Developing, execution & managing Online Marketing Campaigns, Organic Search Engine Optimization, Website Analysis, SEO/SMM auditing and optimization, Email Marketing, PPC campaigning, On page & Off page optimization.
• Determining digital marketing strategy and tactics necessary to drive traffic to web sites and higher ranking with ultimate goal of delivering positive ROI via conversions, leads and sales.
• SEO : Website Analysis and SEO/SMM Auditing • Analyze and provide detailed recommendations for optimizing websites including Meta tags, keyword density/content, internal/external linking, site map, competitor analysis etc. Writing detailed specifications for implementation of key SEO initiatives and work with team of Editors, Developers and Project Managers. Monitor overall SEO success with regards to traffic, ranking, indexed pages, back links; provide regular recommendations and reporting to clients.
• SEM : Plan PPC Strategies, Setup, Monitoring and Reporting, Manage external acquisition strategy, planning, execution and optimization of Search, Display
• SMM : Development and execution of Social Media campaign on LinkedIn, Facebook and Google plus.
• Organic Traffic : Closely working on the organic traffic targets. Taking initiatives & suggesting new strategies for traffic improvement. Research and recommend new initiatives to improve SEO and meet site goals and traffic targets. Writing articles, blogs and content for web page.
• Digital Marketing & Analytics : Creation & Execution of overall online marketing plans. Develop Online Marketing Strategies, Analytics and KPIs. Track, analyze and measure the performance of SEO and SMM campaigns. Pulling out various reports from analytics tools and taking the required action as per the analysis. Stay abreast of changes in the online marketing and optimization environment to best serve the objectives of the organization and adjust business plans accordingly

Roles & Responsibilities:

• Online Marketing Specialist within the Marketing team
• Manage external acquisition strategy, planning, execution and optimization of Search, Display and Website channels.
• Regularly conduct online channel reviews to determine new acquisition opportunities and recommendations for incremental acquisition activity.
• Jointly manage with Head of Digital, Test and Learn program across landing pages and website, by analyzing and recommending opportunities to improve conversion yield.
• Google Analytics, Google Ad Words Management
• SEO-including On-page & Off-page optimization, Keyword Research, Competitor Analysis, Architecture & Content Optimization, Link Building, Search Engine Submission, Directory Submission, Classified Submission etc.
• SMO-including Social Book marking, Article Submission, Press Release Submission, Brand Profile Promotions with Facebook and Google plus.

Roles & Responsibilities:

• Complete On page optimization and off page optimization.

• Search engine optimization strategies

Creating and implementing linking strategy

• Improve search engine rankings by continually testing and updating website components, with the goal of raising brand visibility in SERP's and ultimately increasing revenue

• Generating and analyzing Competitor information

• Analysis of top performing keywords

• Analyzing website traffic on weekly basis

• Making and maintaining weekly and monthly reports