Ad Operations Associate with expertise in campaign management and client service excellence. Proven track record in trafficking digital campaigns and optimizing performance. Skilled in reporting, mentoring, and effective communication. Strong problem-solving abilities and commitment to team success.
Overview
4
4
years of professional experience
Work History
Ad Operations Analyst
Omnicom Media group- Annalect
Hyderabad
01.2025 - Current
Managed digital advertising campaigns in Campaign Manager 360, ensuring accurate setup and timely launch.
Generated ad serving tags for clients, maintaining clear communication on technical specifications.
Created trafficking sheets with Taxonomy Builder to ensure structured, consistent campaign data.
Delivered regular performance reports, enabling stakeholders to track metrics and optimize strategies.
Optimized live campaigns according to client instructions and performance data to enhance efficiency.
Trafficking of online Digital Campaigns (Display, Video) in platforms like CM360, DV360.
Monitoring the campaigns in order to deliver good performance and optimization.
Providing forecasting details and overall performance of the campaigns using data from reporting insights and attribution.
Interaction and coordination with numerous internal and external personnel and clients to ensure flawless advertising campaign executions.
Managing seasonal digital marketing brand campaigns, including campaign management, creative development, and all agency deliverables.
Implementation of Tags into DSPs like AppNexus, Trade Desk.
Assisted with the development of new processes and procedures to improve efficiency.
Resolved client inquiries quickly and effectively, while maintaining a professional demeanor.
Participated in team meetings focused on identifying opportunities for process optimization.
Managed team resources, including assigning tasks, monitoring progress, and ensuring deadlines were met.
Reviewed customer feedback surveys to identify areas of improvement.
Maintained positive working relationship with fellow staff and management.
Social Media Marketing Specialist
Tamada Media Private Limited
Hyderabad
05.2021 - 03.2022
Company Overview: Worked in the Entertainment Industry.
Skilled in analytical skills, communication, and public relations.
My role was to help brands connect with some of the best digital content creators and influencers in the country, and help make their marketing efforts more creative, influential, effective, and productive.
Created, curated, and managed all published content.
Researched influencers and identified potential partnerships opportunities.
Managed daily social media content calendar, ensuring timely and relevant posts.
Built relationships with influencers and leveraged them for promotional purposes.
Education
Masters - Multimedia
IACG Multimedia College
08-2023
Bachelor of Arts - Advertising, Digital Marketing and Direction
Annapurna College Of Film And Media
08-2021
Skills
Campaign Management
Reporting
Ad-Trafficking
Client Service Excellence
Effective Oral Communication
Training and mentoring
Languages
English
Telugu
Hindi
Accomplishments
Rising star Award
Client's favorite Award
Spot Award
Employee of the quarter
Timeline
Ad Operations Analyst
Omnicom Media group- Annalect
01.2025 - Current
Ad Operations - Associate
Vuchi Media Private Limited (Mediamint)
06.2022 - 12.2023
Social Media Marketing Specialist
Tamada Media Private Limited
05.2021 - 03.2022
Masters - Multimedia
IACG Multimedia College
Bachelor of Arts - Advertising, Digital Marketing and Direction
Associate Director, Client Success Operations at Annalect India (Omnicom Media Group)Associate Director, Client Success Operations at Annalect India (Omnicom Media Group)