Summary
Overview
Work History
Education
Skills
Websites
Personal Information
Languages
Training
Place
Core Competencies
Timeline
Generic
Satyajit Kalita

Satyajit Kalita

Guwahati

Summary

Dynamic sales professional with extensive experience in sales and marketing. Recognized for driving brand visibility and managing distributor relationships, ensuring strategic alignment with market trends and business development goals.

Overview

20
20
years of professional experience

Work History

Senior Sales Executive(General Trade)

Nestle India Ltd
Kolkata
11.2020 - Current
  • Accountable for: Nestle distributors in the assigned territory
  • Setting volume & distribution objectives
  • Achievement of 100% of OPL Target
  • Development & control of secondary sales force
  • Ensuring effective usage of POS & POPe
  • Monitoring of NCVP & hygiene corner outlets
  • Handling consumer complaints & managing very effectively
  • Brand volumes, turnover, bad goods, LTP grading tools – availability, visibility, finance, warehouse, people, automation, transportation, office, ROI which determine the health of the distributor
  • Coordinating with the Nutrition Officer/ Key-Accounts Officer/Food Service Officer in helping out their tasks execution in the territory are other key responsibilities
  • Maintaining strong relationship with MT customers & thereby achieving month on month objectives

Senior Key Account Executive (Modern Trade)

Nestle India Ltd
Kolkata
11.2018 - 10.2020

Senior Sales Officer (General Trade)

Nestle India Ltd
Kolkata
04.2010 - 10.2018

Sales Officer (General Trade)

Nestle India Ltd
Kolkata
02.2007 - 02.2010

Customer Executive

Pepsi Co.
Guwahati
01.2006 - 01.2007
  • Distributor Handling.
  • Monitoring daily vehicle loading/delivery/working with distributor DSR.
  • Looking after market visi purity.
  • Ensuring penetration of entire product portfolio in cooler outlets.

Education

MBA - Marketing & HR

North Eastern Regional Institute of Management
Guwahati, Assam
12.2005

B.Sc. - Environmental Science

Lalit Chandra Bharali College
Guwahati, Assam
12.2002

12th - Science Stream

Swadeshi Academy
Guwahati, Assam
12.1998

10th -

Tikrikilla Govt. Aided High School
Tikrikilla, Meghalaya
12.1995

Skills

  • Sales & Marketing
  • Marketing Strategies
  • Competitor Analysis
  • Market Trends
  • Market Segmentation
  • Business Development
  • Brand Management
  • Sales Promotion
  • Brand Visibility
  • Management Reporting
  • Product Management
  • Product Life Cycle
  • Product Rollouts
  • Market Research
  • Marketing Functions
  • Product Planning
  • Roadmaps
  • Pre-analysis Data
  • Post Analysis
  • ATL
  • BTL
  • Product Launch
  • Store Launch
  • Campaign Management

Personal Information

  • Date of Birth: 09/05/79
  • Marital Status: Married

Languages

  • English
  • Hindi
  • Assamese
  • Bengali

Training

Yamaha Motors, Guwahati, Assam, India, 06/01/05 - 07/31/05, A study on Acceptance of Yamaha Motor Bikes in Public & Private Sector Undertakings

Place

North Lakhimpur, Assam, India

Core Competencies

Developing marketing strategies, Evaluating marketing budgets, Conducting competitor analysis, Executing sales promotion schemes, Monitoring new product launch results, Overseeing product life cycle, Managing marketing functions, Managing store launches, Executing campaigns

Timeline

Senior Sales Executive(General Trade)

Nestle India Ltd
11.2020 - Current

Senior Key Account Executive (Modern Trade)

Nestle India Ltd
11.2018 - 10.2020

Senior Sales Officer (General Trade)

Nestle India Ltd
04.2010 - 10.2018

Sales Officer (General Trade)

Nestle India Ltd
02.2007 - 02.2010

Customer Executive

Pepsi Co.
01.2006 - 01.2007

MBA - Marketing & HR

North Eastern Regional Institute of Management

B.Sc. - Environmental Science

Lalit Chandra Bharali College

12th - Science Stream

Swadeshi Academy

10th -

Tikrikilla Govt. Aided High School
Satyajit Kalita