A self-driven strategic sales & business development professional. Having over 14 years of experience in the field of technical and conceptual sales and business development, strategic sales & marketing, techno-commercial tendering and proposals, and commercial & contract management for pre & post-sales activities in domestic and international markets.
Presently employed with Toshiba JSW Power Systems, Gurgaon as Business Lead function for Business Development, Strategic Sales & Marketing, New Business Initiatives catering to complete energy systems and solutions portfolio including market (Service) sales for OEM & Other-OEM assets, Carbon neutral technologies (Hydrogen, Fuel Cells, Carbon capture and utilization technologies).
Experience in exploring/analysing technology partners to develop collaborations for active participation in the identified opportunities.
Attained proficiency in Business Development, Sales & Marketing, Tendering & Proposals, Contract Management, and related activities. Breaking new avenues to drive revenue growth and proactively conducting opportunity analysis by keeping abreast of market trends/ competitor moves to achieve a market-share matrix.
Possess skills in developing relationships with key decision-makers in target organizations for business growth.
Ensured successful ramp-up of business assignments while working in coordination with clients & ensuring effective service deliverables.
Proficient in meeting strategic & operational goals within the pre-defined parameters of cost, time & quality.
High integrity, the energetic leader is known for his ability to envision and create successful outcomes in complex situations.
Experience in Application Sales & Proposal to Industrial Clients
9
9
Experience in Commercial & Contract Management
6
6
Experience in Business Development & Business Strategy
5
5
Experience in Aftermarket (Service) Sales
Work History
Business Lead
Toshiba JSW Power Systems
Gurgaon, Gurugram, Haryana, India
2020 - Current
Domestic & International
Business Development & Strategic Sales:
Managing and maintaining relationships in the market to ensure the visibility of the company and its business portfolio in the market
Analysis of the market and formulation of the business case for each new avenue within the industry of interest
Formulate client acquisition and contract capture strategy and coordinate with regional/product/project sales teams
Develop a plan to cover the entire ecosystem including internal and external stakeholders
Own the growth target for the assigned region(s) and achieve the annual sales KPI with P&L responsibility
Closely work with global management’s team for developing and executing annual business plans for the assigned regions and business domains
Lead identification (Projects under execution, projects proposed etc.) and work with the sales teams & other stakeholders to increase the conversion rate
People management (Managing and mentoring a team of 6 professionals) for BD & Techno-Commercial Function
Planned and led marketing activities in the region, including segment leadership and marketing leadership
Formulate and lead the project bidding/capturing strategy along with cross-function leaders, due diligence of the business case and bid analysis/cost-benefit analysis/financial modelling of the business case/identification and negotiation of the bid partner/associates to improvise the winning probability
Preparation of MIS reports and trend analysis for market/technology assessment
Meeting with clients and consultants for project/ opportunity development for each unique business case
Identify and develop relationships with suitable partners and develop a business model for joint bidding/collaboration to bid for existing and new business portfolios
Prepare an annual budget, MTP, LRP, MBO and other strategic documents for business and revenue planning and appraise management accordingly
Prepare regular/periodical market forecasts and perform Lost-Order analysis
Key Achievement in the role
Established a fully functional department for Aftermarket (Service Solutions & R&M/Upgradation) for OEM & Other-OEM assets (Turbine, Auxiliaries, IoT implementation etc
Managed to achieve Year on Year (YoY) revenue of 150 Cr to 300 Cr
In 3 Years, timeline, also negotiated the collaboration for 210 MW LMZ technology R&M opportunities
Successfully offered and won Toshiba Digital services (IoT-based solution) footprint on EtaPro platform to Indian IPP clients and established the qualifications to participate in NTPC/ Other government tenders for such portfolio
Identified and set up the collaboration (NDA and MoU for info exchange) with Alkaline and PEM Technology based Electrolyser suppliers to develop the EPC model of Hydrogen Generation Projects to facilitate active participation in the identified Projects/Government Tenders for India and Sub-continent market
Set up collaboration with process licensers to offer carbon capture and utilization solutions on an EPC basis to the industry
Assessed market trends and need to facilitate Toshiba R&D to develop commercially viable fuel cell stacks and electrolysers based on SOEC technology to gain a decent market share.
Head of Sales & Marketing
Doosan Skoda Power
Gurugram, Haryana, India
03.2013 - 04.2020
Business Development & Strategic Sales:
Maintain relations with EPC companies, project developers (government and private companies) and consultants for lead generation and tracking market trends
Managing the sales pipeline and Order intake to meet the revenue objective of the organization
Analyse Customer specifications, pre-qualification requirements for biding
Responsible for driving strategic initiatives such as sales, promotion of products/services aligned with the company's offerings, and identifying and leading the collaborations for active participation in bids and tenders
Develop a project bidding and capturing strategy along with the Project manager and Engineering manager and appraise the management/stakeholders to attain a decision for active participation
Preparation of MIS reports and trend analysis for large power generation projects
Ensure compliance with specifications or qualification requirements for the company to participate in the bidding
Prepare regular /periodical market forecast and perform a Lost-Order analysis bi-weekly / monthly basis
Prepare company Long Range sales/revenue plan (LRP) and BRM presentations for management review and approval
Techno-Commercial Tendering
Forming and leading a cross-functional team (Commercial, Operations) to plan and prepare the submission of the tender
Driving the techno-commercial clarification and deviation list for the tender document
Supporting product definition and product management by capturing customer requirements
Prepare Cash Flow Analysis with proposed payment terms for clients
Examine GCC/SCC for commercial offers
Analyse and discuss the complete commercial offer with the finance and legal teams and submit it to the client (if required)
Attend contract negotiation meetings with the client
Competitors' bid mapping
Identification of risks and preparation of mitigation measures
Attending internal cost review meetings with respective managers
Meeting with EC committee from Czech Republic and Korea for price approval under BAC (Business Approval Case)
Managing project handover to the Project Execution Manager
Risk Review Management
Risk mitigation analysis with each working group responsible for the project or proposal
Prepare the business and sector Risk Reviews and business case presentation to management for approval..
Engineer III (Associate Manager)
BGR Turbine Company (JV of BGR & Hitachi Turbine)
Chennai, Tamil Nadu, India
06.2011 - 03.2013
Business Development & Tendering:
Keep track on the market for upcoming tenders and coordinate with field sales team to ensure key aspects are checked.
Coordinate with between Technology Partner Hitachi and main bidder BGR to ensure the compliance and completeness of the bid.
Lead the tender preparation activities by coordinating with cross-functional team (Commercial, Operations) to plan and prepare the submission of the tender.
Driving the techno-commercial clarification and deviation list for the tender document.
Supporting product definition and product management by capturing customer requirements.
Prepare Cash Flow Analysis with proposed payment terms for clients.
Examine GCC/SCC for commercial offers and identify possible threats for execution.
Analyse and discuss the legal and financial requirements with respective teams to manage the compliance requirements and avoid bid rejection / disqualification of the bid.
Attend contract negotiation meetings with the client during pre-bid, post bid and contracting stage.
Competitors' bid analysis to prepare the lost order report and identify the area of improvement.
Identification of risks and preparation of mitigation measures.
Attending internal cost review meetings with respective managers.
Meeting with EC committee for price approval under BAC (Business Approval Case).
Managing project handover to the Project Execution Manager.
Engineer
MAN Energy Solutions (Formally Maxwatt Turbines)
Bangalore, Karnataka, India
01.2009 - 05.2011
Techno-Commercial Proposal / Tendering
Receive the RFQ’s for Steam turbine package from Industrial customers and like Cement, Chemical, Sugar, Oil & Gas etc.
Study the requirements and develop the Heat Balance diagrams and technical proposal summary for client approval to check the requirements are met.
Prepare the BOQ for costing and estimation and coordinate with internal dept or sub-suppliers for costing inputs.
Prepare the net cost proposal and present to management for approval.
Attend the pre-bid and post bid clarification meetings with client and support sales team to convert the proposal to order.
Lead the proposal preparation activities by coordinating with cross-functional team (Commercial, Operations) to plan and prepare the submission of the tender.
Driving the techno-commercial clarification and deviation list for the tender document.
Attend contract negotiation meetings with the client during pre-bid, post bid and contracting stage.
Competitors' bid analysis to prepare the lost order report and identify the area of improvement.
Identification of risks and preparation of mitigation measures.
Managing project handover to the Project Execution Team
Manager for Design of TG Package Piping Systems, Site Coordination for Projects at TOSHIBA JSW Power SystemsManager for Design of TG Package Piping Systems, Site Coordination for Projects at TOSHIBA JSW Power Systems
Manager - International Procurement Office at Toshiba JSW Power Systems Pvt.Ltd.Manager - International Procurement Office at Toshiba JSW Power Systems Pvt.Ltd.