Saumya Goswami

Client: Largest Apparel Retailer in North America

• Data-Driven Performance: Identified, defined, and supported development of 200+ Customer Key Performance Indicators (KPIs) and many predictive models to deliver a unified Customer View in Google Cloud Platform.
  
• Strategic Partnership Achievement:Led the audit documentation process leading to the successful attainment of Google Cloud Platform (GCP) partnership for Tredence.
• Project Governance and Stakeholder Excellence: Ensured seamless project execution through robust project governance, maintaining alignment with timelines, budgets, and quality benchmarks.
  Effectively managed stakeholder relationships, ensuring clear communication channels and proactive issue resolution.

Client: Biggest Convenience Store Chain in the U.S with 10,000 + stores and online presence

• Ensured 100% accuracy and timeliness in delivery of a Retail Data model project in Databricks which resolved data accuracy and acquisition challenges.
• Managed a Batch to Stream data transition project for an executive report, effectively handling the change management.
• Streamlined processes by +30% by leading JIRA sprint plannings, backlog and user stories creation, RAID logs.
• Developed a POV on different Customer journey KPIs and metrics in Digital channel.

Client: American Chain of Membership-only warehouse Club Retail Stores.

• Worked on analysis to understand Customer behavior post pandemic which led to 6% improved targeting and revenue.
• Led team of 5 analysts to deliver insights and Dashboard creation.

• Built and maintained Executive level Transactional Dashboard with served as single source of Truth to understand Trends, Geographic performances etc with relevant KPIs.
• Analyzed Transaction and Customer omnichannel data to provide Customer insights aimed at developing acquisition/retention and win-back strategies.

• Hypothesis testing: Test vs Control comparisons for various Marketing Campaigns.
• Conducted analysis to understand Incremental impact, pre vs Post analysis.