Digital Marketing Specialist with advanced expertise in Meta Ads platform and data analysis through Excel. Skilled in audience targeting, creative optimization, and budget management to maximize ROAS. Leveraging AI-powered tools to enhance campaign performance and automate reporting processes. Combines strong analytical skills with creative thinking to deliver measurable business results through strategic digital marketing initiatives.
Facebook Ads Manager, Instagram Ads, Facebook Business Manager, Custom Audiences, Facebook Pixel, Conversion API, Microsoft Excel , Google Ads, Google Analytics 4, Google Tag Manager, ChatGPT for Ad Copy Creation, Automated Rules in Meta Ads, Excel Macros for Reporting Automation