Saurabh Kumar Jha
Sales Leader (IT & BPM, SaaS ,Digital Transformation Staff Augmentation)
Gurgaon,HR
Summary
Over 11 years of professional experience in business strategy, marketing, business development, consulting, sales and solutioning at leading multi-national companies. Leading the GTM for new products and solutions across channels for global market - inside sales team, digital and social campaigns, events, webinars, and working with partners and analysts. Research and Business segmentation for messaging and positioning. Customizing campaigns for prospects to help my company win multi- million dollar deals with fortune 500 clients. Love being a marketing technologist - driving the marketing automation efforts at my company to deliver personalized, measurable data campaigns. Right from capturing the digital journey of our prospects to conceptualizing lead models.
Overview
11
11
years of professional experience
2014
2014
years of post-secondary education
2
2
Languages
Work History
Director Business Development
Engagely.ai
04.2024 - Current
- Company Overview: SaaS
- Grown MOM sales from $110k to $185k
- Was responsible for: Revenue generation, engagement with CXOs, new logo acquisition, account management
- Associated tech: GenAI, AI, ML, Data Engineering, RPA, BI
- Successfully onboarded 4 new banking/NBFC logos, as well 7 new logos from multisector
- Successfully won our 1st account in Saudi Arabia's largest banking and insurance group through strategic deal with one of the biggest consulting house
- Enhanced sales pipeline upto 80% in Indian Market
GM Business Development
Jindalx
03.2022 - 04.2024
- Vested with the responsibility of ensuring operational excellence and business operation / unit profitability.
- Increased the revenue by 120% and won key accounts with billing exceeding 130 Cr per annum. Established brand name of the company in Fintech, E-Commerce, EdTeCH & Travel and also manage the distribution business.
- Ramped up from FTEs 1000 to 3500 FTEs till date.
- Worked with the board in creating multi-year and annual budgets and business goals.
- Led Cross-Functional Teams that collaborated as a focused unit to achieve aggressive business goals and drove the evolution of concepts into achievable business strategies.
- Ensured business growth aligned infrastructure / resources to support business plans including but not limited to facility, IT security, Finance, HR and Business Development and Marketing.
- In conjunction with respective stakeholders ensured legal, regulatory and financial compliance in pre and post transition scenarios.
Associate Director - Demand Generation
Yupptv & Turito
05.2021 - 03.2022
- Company Overview: B2C & B2B
- Yupp Tv: Scaled the sales team from 60 to 180 for ANZ, Singapore and Canada.
- Increased sales graph to 15% through my tele sales campaigns.
- Added 4 outsourced partners to increase the lead volume.
- Turito: Build the entire team from scratch, From Onboarding the sales leaders For USA, India and UK to onboarding the telephony, sales reps.
- Took the revenue from $16k to $100k per month per market.
- Reduced the marketing cost from from 6000 to 1700 from our telemarketing activities.
- Scaled the marketing telemarketing team from 2 to 170 for all 3 geographies.
- B2C
Senior Manager - Demand Generation
Cuemath
06.2020 - 04.2021
- Company Overview: B2C
- Expanded Cue math Footprints in 12 markets post joining.
- Leading a team of Inside 450 salespeople to grow the customer base and revenue for the organization through strategic partnership with Schools and Companies in International Market.
- Took revenue graph from 9cr to 22cr per month.
- Localized the website content pages as per market.
- Developed different mediums such as Digital marketing, Growth hacks, Advertising, Referrals for growth of the organization.
- Developed the channel of 40 DSA from scratch to deliver conversion-based leads brought the CPL down in USA, UK and ANZ market.
- Maintaining desired CPL., CPD and CAC for India, North America and other markets.
- Built a culture of performance amongst the team, partners and ensure that the team is striving to achieve stretch targets.
- Track numbers daily and set up any tracking process that needs to be set up to hit the numbers.
- Achieved 2x growth, in the last 1 year, through user acquisition from paid and organic mediums.
- Reduced Marketing CAC by ~80% through various optimizations on Facebook ads and Google ads i.e. SEM, Display ads, Discovery ads.
- Increased website conversion rate by 2.5x for lead generation through landing page optimization hacks & consistent messaging across user journey.
- B2C
Manager- Sales & Marketing
BIRD Information System( Bird Group)
01.2017 - 03.2020
- Responsible for Business growth in India and the ASEAN region.
- Opened Bird door in European market through acquiring 2 new logos from OTA & Cruises segment for accounting & Back office (Fare Filing, contract loading).
- Identifying business opportunities and new markets in the ASEAN region.
- Managing the global presales team and providing 'fit for purpose' solutions to clients.
- Ensuring operational excellence and efficient business operations.
- Delivering revenue increments through organic growth as well and expansion of existing client base.
- Expanding the business across industry verticals & providing state-of-the-art technology solutions.
- Managing the customer retention strategy through consistent improvements to customer experience.
Inside Sales Manager
Interglobe Technologies
10.2014 - 05.2017
- Identifying new business opportunities, clients for the range of Services with respect to IT, BPM and it Staff Augmentation.
- Developing new customers, new markets and new segments for growth.
- Proper Account research, market research and data mining for evaluate new business & right prospect.
- Reaching new customers through cold calling, Email, LinkedIn and different other channels.
- Creating pipeline of qualified leads for sales team.
- Target Audiences included: CIO's, Director's, Vice Presidents; CTO's, IT Management, VP of Product Development, etc.
- Handling Corporate Presentations to the Target audiences and seek opportunity to work for their IT initiatives.
- Coordinating in efforts related to RFI, RFQ and RFP process, reverting with estimates.
- Identifying the appropriate engagement model for the received requirement and suggesting the same to the client.
- To Co-ordinate with pre-sales and technical team to close the deals.
Education
BCA -
JNU University
Senior secondary Examination - undefined
C.B.S.E Board
Skills
Experienced with Microsoft Office applications
Excel
PowerPoint
Word
Email Marketing
Analytics
Outlook
Digital Marketing
PPC
SMO
Business development and planning
Team leadership
Competitive analysis
Territory and account management
Sales leadership
Training and mentoring
Strategic business planning
Relationship building
New business development
Revenue generation
Stakeholder communication
Sales channel building
Growth management
Personal Information
- Date of Birth: 01/11/93
- Marital Status: Married
Timeline
Director Business Development
Engagely.ai
04.2024 - Current
GM Business Development
Jindalx
03.2022 - 04.2024
Associate Director - Demand Generation
Yupptv & Turito
05.2021 - 03.2022
Senior Manager - Demand Generation
Cuemath
06.2020 - 04.2021
Manager- Sales & Marketing
BIRD Information System( Bird Group)
01.2017 - 03.2020
Inside Sales Manager
Interglobe Technologies
10.2014 - 05.2017
Senior secondary Examination - undefined
C.B.S.E Board
BCA -
JNU University