Accomplished professional with nearly 14+ years of experience in the pharmaceutical industry with over 6+ years of expertise at the Ministry of Ayush. Proven track record in Marketing & Trade of Medicinal Plants, Streamlining of supply chain along with international trade,Sales Management, Business Development and cross-functional collaboration. Committed to leveraging extensive knowledge to advance public health initiatives and support sustainable pharmaceutical practices.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Manager Marketing & Trade
Ministry of Ayush
Group A, Gazetted Officer
02.2019 - Current
Matters relating to the assessment of the demand and supply of raw materials of medicinal plants origin for Ayurveda, Siddha, and Unani (ASU) drug manufacturers, as well as studies and surveys in this regard.
Finalization of the list of ASU drug manufacturers and traders of raw materials of medicinal plant .
Matters relating to the export/import of raw materials of medicinal plant origin, including the references received from other ministries/departments.
Liaison with mission directors, drug controllers, and large manufacturing units in states for promoting the marketing of cultivated medicinal plant materials.
Matters relating to the certification of cultivated or collected from wild sources of medicinal plants through good agricultural practices or good field collection practices .
Matters relating to International Cooperation for promotion of trade;
Matters relating to Patents and International Property Rights / World International Property Organization, etc.
Inter-Ministerial Convergence.
Matters related to the streamlining of HSN codes.
Matters related to Information Technology (IT) of NMPB, in consultation with NIC/AYUSH GRID Cell of the Ministry of Ayush.
Matters related to Drugs and Cosmetics Act, 1940.
Matters relating to marketing and trade, viz. Mandi Price, e-charak /e-herbs, Export/Import Data.
Matter related to Parliamentary Standing Committee
Parliament Matters.
RTI matters.
Public grievance matters.
Finance and administrative matters, such as Cabinet notes, revision of scheme guidelines, etc.
Senior Manager Business Development
MODI-MUNDIPHARMA PVT. LTD
04.2013 - 02.2019
Planning and execution of strategic alliance activities, and managing the end-to-end deal process: CDA, business case, due diligence, financial modeling, negotiations, term sheet, and agreement.
To engage with existing or potential partners, and to understand the evolving competitive landscape and leading trends.
Market analytics to analyze market trends by using a range of web-based sources and subscription databases (IMS).
Opportunity evaluation for in-licensing and joint ventures to augment presence in identified therapeutic areas.
Provide commercial and technical inputs to drive in-licensing of products.
Closing new business deals by coordinating requirements, developing and negotiating contracts, and integrating contract requirements with business operations. Draft and negotiate CDAs, license, and supply agreements with legal counsel.
Identify and align cross-functional teams, and lead operations (regulatory, supply, legal, commercial) to ensure milestones are delivered.
Maintaining current international alliances and accentuating the existing business relationship through product line extension and market expansion.
Identify and prioritize international territories for product launch based on country-specific regulatory requirements and market potential.
Successfully managing eight international alliances, contributing USD 70 million.
Finalized two new in-licensing agreements with international partners from the USA and Europe.
Successfully introduced new products from the existing international partners.
Successfully completed market expansion by adding additional territories to the existing licensing arrangements.
Management Trainee
COVIDIEN HEALTHCARE
03.2012 - 05.2012
Understanding demand of Indian Health Care with respect to Government and corporate segment
Market Coverage in different Zones & Cities of India
Gathering Market Intelligence data
Support to marketing team with valuable inputs
Cancer Care Advisor
BRISTOL-MYERS SQUIBB
10.2008 - 05.2011
Sales Management: Sales of super-specialty (Oncology) high end innovative molecule
Customer Profiling based on the customer potential and in-depth knowledge of their prescribing habit
Sales call planning: Understanding customer needs and accordingly position the product, to engage customers into meaningful scientific discussions
Demonstrate all products in portfolio to Oncologists, and create a clear value proposition in comparison against all competitors
Developing and monitoring strategies to increase sales (Awareness -> Adopters)
Distributor Management: To ensure proper stocks are maintained at the distributor level
Revenue Generation: Sales by increasing the Prescriber base (New Client acquisition) and ensuring the repeat business from the already acquired clients
Up-sell / cross-sell in order to grow total revenue base
Market intelligence: monitor competitor activities; provide customer feedback to marketing team and plan to help direct marketing efforts in meeting strategic sales objectives
Customer engagement: Planning and execution of customer engagement activities
Conducting scientific meetings for Oncologists at various hospitals
Organizing International Speaker events; participation in educational conferences
Organizing Panel discussions (Bring Adopters and Laggards on the same platform)
Worked in Mumbai as cancer care advisor for 15 months
Worked in Delhi as cancer care advisor for 17 months
Also engaged in developing Western U.P as the new work territory
Education
MBA - Marketing, Finance(Minor)
IBS
Hyderabad
03-2013
B.Pharma -
Delhi Institute of Pharmaceutical Sciences And Research
Lead Tableaux of Ministry of Ayush in Republic Day Parade 2021.
Awarded“ Business Circle Award” for Q3 2009.
Awarded“ Prestigious MD’s club Award”for Q2 2009 (213% to plan).
Awarded“ Business Leadership Award” for Q1 2009(127%to plan)
Certification
Knowledge Co-Creation Program on "Community Based Agribusiness Promotion through Food Value Chain Building" to be held in Japan from 31.10.2023 to 01.12.2023 under the Technical Cooperation Program of the Government of Japan.
Management Development Programme – Managerial Effectiveness Programme for Executives of AYUSH from 9th - 13th , March 2023 at IIM Kozhikode, Kerala
Timeline
Manager Marketing & Trade
Ministry of Ayush
02.2019 - Current
Senior Manager Business Development
MODI-MUNDIPHARMA PVT. LTD
04.2013 - 02.2019
Management Trainee
COVIDIEN HEALTHCARE
03.2012 - 05.2012
Cancer Care Advisor
BRISTOL-MYERS SQUIBB
10.2008 - 05.2011
MBA - Marketing, Finance(Minor)
IBS
B.Pharma -
Delhi Institute of Pharmaceutical Sciences And Research