Summary
Overview
Work History
Skills
Professional Career
Personal Information
Education
Timeline
Generic
SAURABH DEEP ARORA

SAURABH DEEP ARORA

Banking Alliances, Sales, Marketing
Faridabad

Summary

Searching for an Alliance Manager Position where my skills and special training can be used for the good of the company. Seasoned Assistant Director knowledgeable about all areas of business operations. Offering 13 years of experience in business planning, operations and team management. Strong leadership and team-building skills.

Overview

13
13
years of professional experience
5
5
years of post-secondary education

Work History

Associate Director

Pine Labs Pvt. Ltd.
2023.09 - Current
  • Managing relationships with 5 Card Issuing banks, with a strong focus on increase in volumes for Credit and Debit Emi as a product and also launching new products to increase and open new avenues of Card EMI at Point of Sale
  • Primarily focused on increase the acceptance and growth in Lifestyle category merchants across Indian with one of the top banks in India
  • Explore and Execute new products with issuers to increase Emi penetration across offline sales
  • Oversee bank alliance campaigns to fulfill their needs, handle partner queries and resolve partner issues
  • Identify potential merchants and brands, negotiate and align for repeat participation across year along with budgets, visibility and co-funding
  • Negotiate with banking partners for securing consumer offers on point of sale for long durations.

Assistant General Manager (Banking Alliance)

Paytm
2021.12 - 2023.09
  • Managing relationships with 13 Card Issuing banks, with a strong focus on Credit Card EMI as a product and also launching new products to increase and open new avenues of Card EMI at Point of Sale
  • Maintained card EMI volume at par over the previous year and increased competition from NBFC’s
  • Developing and Evaluating new strategies and more efficient processes related to payment operations
  • Serving as an escalation point related to payment issues and work closely with payment partners or merchants and front line team to resolve issue quickly
  • Liaising with internal stake holder teams for smooth legal, financial, customer and compliance experience process related to partnership payments.

Senior Sales Manager (PAN INDIA)

HERO CYCLES
2019.07 - 2021.11
  • Coordinate with partners- (NBFC, Insurance Companies and Banks) and sales teams to direct, develop and implement sales plans that support increased sales and overall customer satisfaction
  • Create, develop and maintain “sell with” strategies, plans and actions with our key Alliance Partners nationally and across multiple routes to market
  • Thorough knowledge of operating platform and Microsoft office
  • Develop pursuit plans and manage the pipeline to ensure alignment across Dealer network
  • Exceptional ability to multitask and prioritize work
  • Develop and build new business relationships with the Alliance Account to understand and cultivate opportunities for creating value and new business opportunities.

Sales Manager (North)

PINE LABS INDIA PVT. LTD.
2016.10 - 2019.06
  • Managing relationship with existing merchants & cross selling
  • Acquisition of new merchants in the region for acceptance of Pine Perks Meal & Gift Cards
  • Handling strategic alliance of Pine Labs with partners for discounted offers
  • Ensuring strong brand visibility for Pine Perks across participating merchant outlets
  • Managing relationship with large merchants for better business deals for other products
  • Track on competition products & services
  • Handling strategic partnerships for north Region for hosting e-GVs on Pine Perks platform.

Territory Manager - Networks

EDENRED INDIA PVT. LTD.
2015.04 - 2016.10
  • Creating and maintaining suitable acceptance network for Ticket Restaurants Meal and Gift Cards
  • Quality control of affiliated network partners & user experience
  • Creating and maintain visibility in market
  • Singing up new brands as merchant affiliates
  • Ensuring strong brand visibility
  • Managed and engaged channel partners, ensuring smooth business relations
  • Creating co-branding and co-marketing opportunities
  • Competition Tracking.

Executive - Sales (Channel Sales Manager)

VODAFONE DIGILINK INDIA LIMITED
2013.07 - 2014.05
  • Responsible for handling sales team, distribution expansion & channel management for prepaid GSM business
  • Ensure achievement of sales target for multiple product categories
  • Maintaining good relations with distributors, associate distributor and retailers
  • Planning, organizing & execution of retailer promotion & dealers sales through primary and secondary targets
  • Develop & ensure implementation of the territory distribution plan
  • Ensure quality of market coverage at minimal cost
  • Appointing and monitoring the performance of distributors, implementing effective strategies to maximize acquisition and accomplishment of revenue targets
  • Responsible for demand forecasting & managing inventory pipeline, ensuring ready availability of products as per the market demand.

Assistant Manager - Sales

GODFREY PHILLIPS INDIA LIMITED
2012.03 - 2013.04
  • Responsible for driving sales for 30+ SKUs (tobacco & non-tobacco) in Ballabgarh zone (Haryana) with complete ownership of primary, secondary & tertiary sales in the zone
  • Leading a team of 10 Sales Executives & reviewing their performance on time to time basis & consistently upgrade their skills with class-room & on-field coaching by re-viewing their KPI’s
  • Implementing and monitoring the merchandising and promotional activities
  • Having experience in multi-product handling & Implemented PRISM –Progressive Restructuring of Integrated Sales Module
  • (Channel specialization project) in my zone
  • Successfully handled three channels (Convenience, Grocery, RDP)
  • Keeping track of competition activities in the zone & analysis of its effect on our product range & market scenario
  • Building relationship with key/ large distributer, dealers & retailers
  • Helping team in Up-selling & cross-selling across the product line in the zone.

Business Development Manager - Sales and Administration

ICCS PVT. LTD.
2011.05 - 2012.02
  • Identify, explore & develop new market/ key accounts & tap profitable business opportunities
  • Cold calling & fixing up appointments with key decision makers
  • Meeting & making presentation in front of Senior-level Decision makers like COO, Head Marketing, Head HR, CEOs, and other CXOs from the top companies across the industry segments
  • Providing complete consultancy throughout the pre-sales period by designing multiple solutions & preparing multiple RFQs along with the complete comparative analysis of the suggested solutions
  • Gathering testimonials from the existing customers
  • Provide and maintain business premises and other facilities of both Okhla and Vasant Vihar
  • Handling Daily petty expenses.

Skills

Revenue Forecasting

Professional Career

  • Pine Labs Pvt. Ltd., Managing relationships with 5 Card Issuing banks, with a strong focus on increase in volumes for Credit and Debit Emi as a product and also launching new products to increase and open new avenues of Card EMI at Point of Sale., Primarily focused on increase the acceptance and growth in Lifestyle category merchants across Indian with one of the top banks in India., Explore and Execute new products with issuers to increase Emi penetration across offline sales., Oversee bank alliance campaigns to fulfill their needs, handle partner queries and resolve partner issues., Identify potential merchants and brands, negotiate and align for repeat participation across year along with budgets, visibility and co-funding., Negotiate with banking partners for securing consumer offers on point of sale for long durations.
  • Paytm, 12/2021 - 09/2023, Assistant General Manager (Banking Alliance), Managing relationships with 13 Card Issuing banks, with a strong focus on Credit Card EMI as a product and also launching new products to increase and open new avenues of Card EMI at Point of Sale., Maintained card EMI volume at par over the previous year and increased competition from NBFC’s., Developing and Evaluating new strategies and more efficient processes related to payment operations., Serving as an escalation point related to payment issues and work closely with payment partners or merchants and front line team to resolve issue quickly., Liaising with internal stake holder teams for smooth legal, financial, customer and compliance experience process related to partnership payments.
  • HERO CYCLES, 07/2019 - 11/2021, SENIOR SALES MANAGER (PAN INDIA), Coordinate with partners- (NBFC, Insurance Companies and Banks) and sales teams to direct, develop and implement sales plans that support increased sales and overall customer satisfaction., Create, develop and maintain “sell with” strategies, plans and actions with our key Alliance Partners nationally and across multiple routes to market., Thorough knowledge of operating platform and Microsoft office, Develop pursuit plans and manage the pipeline to ensure alignment across Dealer network., Exceptional ability to multitask and prioritize work, Develop and build new business relationships with the Alliance Account to understand and cultivate opportunities for creating value and new business opportunities.
  • PINE LABS INDIA PVT. LTD., 10/2016 - 06/2019, SALES MANAGER (NORTH), Managing relationship with existing merchants & cross selling., Acquisition of new merchants in the region for acceptance of Pine Perks Meal & Gift Cards, Handling strategic alliance of Pine Labs with partners for discounted offers, Ensuring strong brand visibility for Pine Perks across participating merchant outlets, Managing relationship with large merchants for better business deals for other products., Track on competition products & services, Handling strategic partnerships for north Region for hosting e-GVs on Pine Perks platform
  • EDENRED INDIA PVT. LTD., 04/2015 - 10/2016, TERRITORY MANAGER - NETWORKS, Creating and maintaining suitable acceptance network for Ticket Restaurants Meal and Gift Cards, Quality control of affiliated network partners & user experience, Creating and maintain visibility in market, Singing up new brands as merchant affiliates, Ensuring strong brand visibility, Managed and engaged channel partners, ensuring smooth business relations., Creating co-branding and co-marketing opportunities, Competition Tracking
  • VODAFONE DIGILINK INDIA LIMITED, 07/2013 - 05/2014, EXECUTIVE - SALES (CHANNEL SALESMANAGER), Responsible for handling sales team, distribution expansion & channel management for prepaid GSM business, Ensure achievement of sales target for multiple product categories, Maintaining good relations with distributors, associate distributor and retailers, Planning, organizing & execution of retailer promotion & dealers sales through primary and secondary targets, Develop & ensure implementation of the territory distribution plan, Ensure quality of market coverage at minimal cost, Appointing and monitoring the performance of distributors, implementing effective strategies to maximize acquisition and accomplishment of revenue targets, Responsible for demand forecasting & managing inventory pipeline, ensuring ready availability of products as per the market demand
  • GODFREY PHILLIPS INDIA LIMITED, 03/2012 - 04/2013, ASSISTANT MANAGER - SALES, Responsible for driving sales for 30+ SKUs (tobacco & non-tobacco) in Ballabgarh zone (Haryana) with complete ownership of primary, secondary & tertiary sales in the zone, Leading a team of 10 Sales Executives & reviewing their performance on time to time basis & consistently upgrade their skills with class-room & on-field coaching by re-viewing their KPI’s, Implementing and monitoring the merchandising and promotional activities., Having experience in multi-product handling & Implemented PRISM –Progressive Restructuring of Integrated Sales Module. (Channel specialization project) in my zone, Successfully handled three channels (Convenience, Grocery, RDP), Keeping track of competition activities in the zone & analysis of its effect on our product range & market scenario, Building relationship with key/ large distributer, dealers & retailers, Helping team in Up-selling & cross-selling across the product line in the zone
  • ICCS PVT. LTD., 05/2011 - 02/2012, BUSINESS DEVELOPMENT MANAGER - SALES AND ADMINISTRATION, Identify, explore & develop new market/ key accounts & tap profitable business opportunities, Cold calling & fixing up appointments with key decision makers, Meeting & making presentation in front of Senior-level Decision makers like COO, Head Marketing, Head HR, CEOs, and other CXOs from the top companies across the industry segments, Providing complete consultancy throughout the pre-sales period by designing multiple solutions & preparing multiple RFQs along with the complete comparative analysis of the suggested solutions, Gathering testimonials from the existing customers, Provide and maintain business premises and other facilities of both Okhla and Vasant Vihar., Handling Daily petty expenses
  • ESCORTS PVT LTD., 12/2009 - 02/2009, Comprehensive Market Research to figure out the key parameters leading to drop in market share of Escorts Tractors as compared to competitors in Ghaziabad region. Suggested key growth segments & area of improvement for the company in several product lines

Personal Information

Date of Birth: 04/14/88

Education

MBA - Marketing And HR

IIPM
DELHI
2009.05 - 2011.04

BCA - COMPUTER SCIENCE

DAVIM
HARYANA
2006.07 - 2009.05

Timeline

Associate Director

Pine Labs Pvt. Ltd.
2023.09 - Current

Assistant General Manager (Banking Alliance)

Paytm
2021.12 - 2023.09

Senior Sales Manager (PAN INDIA)

HERO CYCLES
2019.07 - 2021.11

Sales Manager (North)

PINE LABS INDIA PVT. LTD.
2016.10 - 2019.06

Territory Manager - Networks

EDENRED INDIA PVT. LTD.
2015.04 - 2016.10

Executive - Sales (Channel Sales Manager)

VODAFONE DIGILINK INDIA LIMITED
2013.07 - 2014.05

Assistant Manager - Sales

GODFREY PHILLIPS INDIA LIMITED
2012.03 - 2013.04

Business Development Manager - Sales and Administration

ICCS PVT. LTD.
2011.05 - 2012.02

MBA - Marketing And HR

IIPM
2009.05 - 2011.04

BCA - COMPUTER SCIENCE

DAVIM
2006.07 - 2009.05
SAURABH DEEP ARORABanking Alliances, Sales, Marketing