Dynamic Product Manager with 8+ years of experience, excelling in product development and user experience. Skilled in market research and competitive analysis, leading cross-functional teams to enhance product features. Adept at Agile methodologies, I foster collaboration and drive results.
Overview
9
9
years of professional experience
6
6
Certifications
Work History
Product Manager
Gartner (Peer Insights Vendor Experience)
Gurgaon
06.2022 - Current
Revamped the Peer Insights Vendor Portal dashboard based on user research and analytics, resulting in a 50%+ increase in time spent on page and significantly improved feature adoption through the inclusion of KPIs, competitive standings, and VOC metrics.
Working with team to improve the vendor activation rate by analyzing the new user experience and implementing strategic initiatives (e.g., onboarding checklists, goal-specific email campaigns), successfully doubling the overall activation rate.
Developed a strategy for Insights based on user interviews; launched the Buyer Insights feature (highlighting decision factors and buyer motivations), with Profile and Review-based analytics currently in the pipeline.
Optimized user engagement in collaboration with peer, leading to a 2x increase in engagement metrics over two years through targeted feature improvements.
Following an established user research framework by leveraging GA and FullStory for quantitative analytics, and conducting 40–50 user interviews annually to surface qualitative insights and address user pain points.
Leading cross-functional collaboration with dev, design, vendor success, and teams across Peer Insights and Tools.
Own the Intercom communication strategy, which helps us manage outreach via emails, in-app posts, manual chats, and knowledge base content. Current reachable contact stands at 28K+, 200+ emails have been sent out, 500K+ views across 250+ articles, supporting activation and engagement efforts.
Launched the Event Sourcing feature, streamlining workflow to help vendors collect reviews at in-person events; within 5 months, event reviews contributed 14% of all vendor-sourced reviews.
Assistant Manager
Invest India, Ministry of Commerce, Government of India
Delhi
05.2020 - 05.2022
Managing the entire product lifecycle of India Investment Grid (IIG) Platform. IIG is a unique global level initiative which engages tangible project promoters from all across India to Investors from all across the globe. IIG has had 3 Million+ unique visits, 30k+ registrations & 10k+ investor-promoter connects so far.
Led the development & timely delivery of a new product, National Infrastructure Pipeline (NIP), on the India Investment Grid (IIG) Platform. NIP, hosted exclusively on the IIG platform, consists of all Indian infra projects, worth ~ $2 Trillion & being closely monitored by 20+ key ministries. This product was launched by the Hon'ble FM of India.
Leading a team of developers & SEO professionals in reviewing & optimising the website to improve keyword targeting URL strategies, website architecture & content along with analysing website performance with Google Analytics. This in turn has resulted in a 100% increase in organic traffic & over 100 targeted keywords ranking in top 10 ( an increase of over 1000% in targeted keywords ranking in top 10) in less than a year.
Prioritized roadmap in order to achieve product goals & metrics. Developed product documentations to communicate & align key components of upcoming features & products to internal teams.
Compiled user feedback to understand the issues & worked with team to make changes & modifications to the platform, leading to the improvement in user satisfaction.
Managing a cross functional team of 8-10 members comprising of a project manager, frontend developers, backend developers, QA engineers & UX/UI Designers. Leading them to oversee product development from inception to implementation.
Formed strong relationships with stakeholders & managing various requirements from query resolution to feedback collection to hands on training of clients. Clients consists of officials from Indian ministries such as Finance, Road, Civil Aviation, etc.
Working with the team on the API Integration between the IIG platform & 10+ Project Management platforms. This is being done in order to minimize the manual updation & free flow of similar data across multiple platforms.
Other than the core responsibility of managing the Platform, work with various stakeholders such as the internal Country & State teams to the West Bengal state government, to facilitate & promote investments into the state.
Product Manager
Netcore Cloud (Global SAAS Based Company)
Mumbai
11.2017 - 04.2020
End to end management of Web Module from Ideation, documentation & wireframing, preparing backlog, ensuring timely releases to monitoring performance. Led team of 6 for revamping up the existing module of Web Message. Led to the increase in module adoption by 250% post revamp.
Improved UX measures by 20% across Smartech(Netcore's Martech Product) through increased User and internal Feedback collections.
Led team of 3 from preparing Product Roadmap to client POCs of a 0 to 1 project - Chatbot. Built an in-house HR Bot - 'Niva'. Knowledge gained, leveraged for Conversational Analytics & Whatsapp Chatbot.
Worked with Machine Learning PM in implementing ML capabilities such as SLO, STO, AORP & Predictive Audience across owned channels.
Managed the product lifecycle of email marketing module. Worked on introducing AMP in email for increasing engagement & reducing bounce rate.
Cross-functional collaboration with Sales, Marketing, Dev, QA & Support team in ensuring Sales deck preparation, Product marketing communication, product development, test case scenarios & Product training.
Worked with clients such as IDP, Thomascook, Goair, Kotak Securities, Angel Broking; from conducting user interviews to penning down success stories.
Helped team adopt Agile methodology for product development. Reduced the product development & release time.
Collaborated with other Product Managers & UX team on improving the overall Product IA by employing Task flow analysis & Card sorting
Associate Product Manager
Betaout (Startup Acquired by US Based Company)
Noida
08.2016 - 10.2017
Education
Bachelor of Technology -
Guru Gobind Singh Indraprastha University
Delhi, India
04.2001 -
Skills
Google Analytics
Excel/ Google Sheets/ Docs
SQL & Tableau
Agile Development
Leadership Experience
Product Documentation/Roadmap using Confluence/Miro/Notion
User Experience
Wireframing using Balsamiq/Axure RP
Jira
Python
Presentation Skills
Certification
Data Science & Machine Learning Certificate by Massachusetts Institute of Technology
Timeline
Product Manager
Gartner (Peer Insights Vendor Experience)
06.2022 - Current
Assistant Manager
Invest India, Ministry of Commerce, Government of India
05.2020 - 05.2022
Product Manager
Netcore Cloud (Global SAAS Based Company)
11.2017 - 04.2020
Associate Product Manager
Betaout (Startup Acquired by US Based Company)
08.2016 - 10.2017
Bachelor of Technology -
Guru Gobind Singh Indraprastha University
04.2001 -
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