Sayooj C
Kannur
Summary
Experienced business development Manager with demonstrated history of working in edu tech industry skilled in customer relationship management, negotiation, inside sales, business development and marketing strategy Results-driven professional in sales leadership, known for high productivity and efficient task completion. Excel in team management, sales strategy development, and performance analysis. Possess strong communication, problem-solving, and decision-making skills that facilitate exceeding sales targets while fostering a collaborative team environment.
Overview
7
7
years of professional experience
Work History
Head of Sales
CATALYST EDUCATION
Kannur
10.2023 - Current
- Directed team of 2 managers and 25 admission counselors across North Kerala, optimizing performance to drive admissions growth.
- Orchestrated over 40 targeted marketing campaigns, consistently surpassing return on investment benchmarks through data-driven strategies.
- Cultivated strategic partnerships with educational institutions, expanding network and enhancing regional brand presence.
- Leveraged comprehensive product knowledge to align marketing strategies with customer needs, boosting acquisition and retention rates.
- Executed innovative marketing initiatives, increasing brand visibility and driving lead generation.
- Achieved 66% revenue growth in 2021–22 and 75% growth in 2023–24, showcasing strong business development capabilities.
Business Development Associate
BYJU'S
04.2022 - 05.2023
- Achieved individual revenue of ₹1.25 crore within one year through direct B2C sales
- Recognized with 'Best Counselor Award' for Kerala region for five consecutive months.
- Converted leads into loyal customers by utilizing persuasive communication and tailored solutions
- Managed customer relationships to enhance satisfaction, retention, and repeat business
- Provided expert guidance through in-depth product knowledge, addressing specific customer needs
- Implemented strategic sales techniques to optimize interactions and consistently meet revenue targets
Marketing Manager
P&R CHETHAS ASSOCIATES
Kannur
01.2020 - 04.2022
- Managed marketing and sales operations across the entire North Kerala region, achieving a 43% increase in sales target performance
- Recruited, trained, and managed a team of 12 marketing and sales specialists, including conducting employee sales training programs
- Led integrated marketing campaigns across digital and traditional platforms, increasing audience engagement and brand visibility
- Utilized data-driven insights to optimize customer acquisition and retention strategies, driving measurable improvements in conversion rates
- Fostered long-term client relationships through personalized marketing efforts and consultative sales techniques, enhancing customer satisfaction and loyalty
- Streamlined sales processes by introducing key performance metrics, improving team efficiency, and contributing to revenue growth
Marketing Executive
P&R CHETHAS ASSOCIATES
Kannur
03.2018 - 01.2020
- Secured high-value partnerships through direct marketing and B2B sales initiatives
- Cultivated strong client relationships, enhancing loyalty and retention
- Boosted revenue via strategic client acquisition and optimized account servicing
- Leveraged product expertise to deliver tailored solutions, increasing customer engagement
- Utilized data-driven strategies to identify growth opportunities and exceed sales targets
- Improved conversion rates by implementing targeted marketing strategies
- Established new lead generation processes to enhance sales pipeline effectiveness
- Strengthened customer satisfaction through personalized service delivery and follow-up
Education
BACHELOR OF TECHNOLOGY - Electronics And Communication Engineering
Park College of Engineering And Technology
Kaniyur, Tamilnadu04-2020
Skills
- Customer relationship management
- Negotiation skills
- Inside sales expertise
- Business development strategies
- Marketing strategy formulation
- Leadership capabilities
- B2B and B2C sales
- Lead generation techniques
- Lead management systems
- Product and service knowledge
- Sales strategy
- Customer acquisition
- Revenue growth
- CRM management
- Strategic partnerships
- Lead generation
Leadership Experience
- B2B and B2C sales
- Lead generation
- Business development
- Lead management
Languages
Malayalam
First Language
English
Intermediate (B1)
B1
Tamil
Upper Intermediate (B2)
B2
Accomplishments
Awarded Best Business Development Associate – Kerala Region at BYJU'S for exceptional revenue contribution and consistent top-tier performance across the state.
Timeline
Head of Sales
CATALYST EDUCATION
10.2023 - Current
Business Development Associate
BYJU'S
04.2022 - 05.2023
Marketing Manager
P&R CHETHAS ASSOCIATES
01.2020 - 04.2022
Marketing Executive
P&R CHETHAS ASSOCIATES
03.2018 - 01.2020
BACHELOR OF TECHNOLOGY - Electronics And Communication Engineering
Park College of Engineering And Technology
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