Timeline
Work History
Education
Skills
Summary
AccountManager
Seema Agarwal

Seema Agarwal

Digital Marketing
Howrah,West Bengal

Timeline

SEO Executive

Masira Digital Marketing Agency
05.2024 - Current

SEO Intern

Microtek Learning
03.2024 - 05.2024

Digital Marketing Course- NIDM, Bangalore
11.2023 - 02.2024

Company Secretary

Asian Tea & Exports Ltd
01.2009 - 11.2014

ICSI(Institute of Company Secretaries of India)
06.2005 - 06.2008

Graduation-Calcutta University
06.2005 - 06.2007

Work History

SEO Executive

Masira Digital Marketing Agency
Bangalore
05.2024 - Current

SEO:

  • Improved website rankings by conducting comprehensive keyword research and optimizing on-page content.
  • Boosted organic traffic through the implementation of technical SEO strategies, including site speed optimization and schema markup.
  • Completed keyword research to target clients based on keyword targeting.
  • Developed effective local SEO strategies to increase visibility in specific geographic markets.
  • Collaborated with editorial and marketing teams to drive SEO in content creation and content programming.

SMM:

  • Increased brand awareness by creating and implementing targeted social media campaigns.
  • Boosted website traffic by strategically sharing blog posts and articles on various social channels.
  • Leveraged analytics tools to monitor campaign performance, making necessary adjustments for continued success.

Analytics and Reporting:

  • Implemented new software tools for more efficient data analysis and report generation.
  • Increased customer satisfaction ratings with improved reporting on product performance metrics.
  • Fostered a culture of continuous improvement within the Analytics and Reporting team by regularly soliciting feedback from stakeholders.

SEO Intern

Microtek Learning
USA
03.2024 - 05.2024
  • Optimized web pages with relevant meta tags, header tags, and image alt tags for better search engine indexing.
  • Improved user experience by analyzing site navigation and recommending necessary changes for easier access to information.
  • Supported social media campaigns by optimizing content sharing techniques for increased referral traffic from social platforms.
  • Worked alongside public relations teams to secure valuable backlinks through guest blogging opportunities and influencer partnerships.
  • Stayed up-to-date with industry trends and algorithm updates, ensuring the implementation of best practices in all SEO efforts.
  • Researched and analyzed industry trends to inform search marketing strategies.
  • Refined internal linking structures within the website''s blog section, increasing crawlability and indexation rates for new content pieces.
  • Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
  • Participated in weekly team meetings to discuss ongoing SEO projects, share insights, and contribute to overall marketing strategy development.
  • Assisted in developing and executing link-building strategies for higher page authority and domain scores.
  • Developed proficiency in various SEO tools such as SEMrush, Ahrefs, Moz, and Screaming Frog, allowing for more accurate data analysis and informed decision-making throughout the internship.
  • Devised effective link-building campaigns to increase website authority and visibility.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
  • Crafted and implemented strategies to increase search visibility and website traffic.
  • Developed an understanding of Google Analytics and other analytics tools to track website performance metrics effectively.
  • Conducted market research and competitor analysis to inform search marketing strategies.
  • Collaborated with the content team to create high-quality, SEO-friendly articles that attracted more visitors.
  • Developed and deployed content marketing strategies to improve organic search traffic.
  • Evaluated competitor websites to identify gaps in content offerings and marketing strategies, informing our own approach to stay ahead in the market.
  • Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
  • Assisted in creating an SEO-focused editorial calendar for consistent content publishing that targeted relevant keywords.
  • Conducted regular backlink profile audits to ensure a healthy link portfolio and identify potential toxic links for disavowal.
  • Conducted comprehensive keyword research for optimized content creation and improved search rankings.
  • Performed regular site audits to identify technical issues impacting SEO performance, providing actionable solutions for improvement.

Company Secretary

Asian Tea & Exports Ltd
Kolkata, West Bengal
01.2009 - 11.2014
  • Enhanced corporate governance by implementing efficient board meeting procedures and documentation practices.
  • Facilitated efficient collaboration among board members by coordinating meeting schedules, agendas, and materials in advance.
  • Managed share transfers and dividend payouts, ensuring timely distribution to shareholders and compliance with statutory requirements.
  • Reduced legal risks by proactively monitoring changes in laws and regulations applicable to the company''s operations.
  • Promoted transparency in corporate governance by consistently updating stakeholders on important decisions, financial performance, and other relevant information.
  • Coordinated seamless annual general meetings by meticulously organizing logistical details, preparing necessary documentation, and communicating effectively with stakeholders.
  • Assisted in the successful completion of legal compliance audits by maintaining accurate records and providing timely information.
  • Improved efficiency in filing statutory reports with regulatory bodies by implementing an organized system for tracking deadlines.
  • Prevented potential legal disputes through effective conflict resolution techniques such as mediation or arbitration.

Education

Digital Marketing Course- NIDM, Bangalore
Bangalore
11.2023 - 02.2024

ICSI(Institute of Company Secretaries of India)
New Delhi
06.2005 - 06.2008

Graduation-Calcutta University
Kolkata
06.2005 - 06.2007

Skills

Pay per click

Promotions planning skills

Campaign development experience

Google Analytics and Ads

Marketing and communications

Customer demographics understanding

Market research expertise

Digital marketing Marketing strategies

Social media tools

Website Design

Email marketing campaigns

Graphic design

Keyword optimization

Campaign execution

Web analytics

Ad development

Summary

Passionate Digital Marketer and SEO Content Maestro, weaving words and algorithms to cultivate vibrant online ecosystems. With a dynamic history of elevating digital footprints and nurturing flourishing organic traffic, searching for an exhilarating role thrive on crafting captivating content, finetuning keywords for maximum impact, and sculpting data-fueled strategies. Ready to immerse myself in a challenging landscape, aim to amplify brand prominence, captivate minds, and fuel the triumph of marketing ventures.

Seema AgarwalDigital Marketing