Summary
Overview
Work History
Education
Skills
Professional Experience Details
Other Interests
Publications details
Fieldwork
Personal Information
Publications
Hobbies and Interests
Training
Accomplishments
Websites
Timeline
Generic
Seethalakshmi V

Seethalakshmi V

Chennai

Summary

Dedicated media professional with several years of experience delivering top-notch pieces. Proactive with organized and motivational leadership style and solid understanding of industry. Well-versed in current events and changing conditions to apply expertise to oversee crisp, clear and engaging content.

Overview

12
12
years of professional experience

Work History

Sub Editor

Dinmalar Student's edition
Pattam
09.2016 - 03.2021
  • Managed Science editorial contents on daily basis
  • Handled content research in various schools for children's tabloid every year and implemented the content changes.
  • Coordinated Quiz events " Badhil Sol, America Sel!"
  • Interviewed celebrities, publishers, sportsmen and various inspirational personalities for children's inspirational column.
  • Produced content related to lifeskills, social sciences in children's writing.

UNICEF Consultant for State Government on Rural Sanitation( Jr. Communication Consultant )

Arun Dhobal
Chennai
02.2016 - 09.2016
  • Certified sanitation trainer from India's leading training group CLTS
  • Worked on content related to sanitation and published in government magazine 'Muthram'.
  • Traveled many rural, sub urban villages in Tamil Nadu studied the current quality life of villages and reported to State government departments.
  • Coordinated Central level events State level inspection, events with government officials.
  • Organizing training programs in state level to reach out sanitation mission of central government.
  • Predominately worked with rural women and children for the change makers in Government program "Swachh Bharat Mission".

Assistant Director

Vasanth Sai
Chennai
07.2015 - 02.2016
  • Additional Script writer for documentary “Sanath” (National Award for best film on social issues in Tamil).
  • Film- ''Sivaranjiyum Innum Sila Pengalum'' (National award for best feature film in Tamil).

Associate Executive Producer

New generation Media corporation (PuthiyaThalaimurai)
Chennai
08.2013 - 12.2015
  • Content writer and directed more than 100 episodes of உழவுக்கு உயிரூட்டு. Every quarterly revamped the format based on audience feedback. Coordianted, planned, delivered recorded and live episodes.
  • Organized and scripted Special talk shows on social issues.
  • Content and Creative producer for daily live show "Magaliriyum Makkalatchiyum"
  • Contributed topics, topic related research back ups, collected data base of alternative women researchers on particular social issues, worked on script treatment for specific targeted audience.
  • Corporate Social Responsibility shows for saving water in rural and urban sector people and Campaign to stop smoking among public developed the strategies to control smoking, research content development to support the campaign and reached widely among people.

Assistant Producer

PudhuYugam
Chennai
10.2012 - 08.2013
  • Öru Nimidam Please" women talk show, worked from concept development, research and content development, news treatment training, floor director and PCR direction.
  • "Rishimoolam" worked on concept development, its a talk show with experts on specific topics or issues. Worked in content development team and floor direction team.
  • Vlogging was tried on trial various topics as fillers in the shows in between commercial break.
  • For women's day conceptionalized and did big live camapign show for acid victims and created awareness shows related to it title "Pengalukku Puduyugam Seivom".

University Research Assistant

Dr.Morgon
Chennai
05.2012 - 07.2012
  • Worked as a research assistant for three months on maternal health care of Tamil Nadu (Thirukazhukundram field site) With Medical anthropologist research scholar from United States.
  • Went to villages in Thirukazhukundram panchayats and interviewed women's on maternal health care and issues related to them
  • In Public Health Centres interviewed pregnant women, doctor, nurse, midwives,healthcare professionals to understand the maternal health problem faced by them in various aspects as a community. This paper helps health policy makers to understand the ground realities in systematic way. To improve quality life of index also it helps policy makers.

Creative Coordinator

Radaan Media Works, Chennai, India
Chennai
06.2009 - 05.2010
  • Worked for Prime time soap opera titled "Chellame"and "Sendura Poove"
  • Trained in developing fiction shows content, worked pre production, production and post production

Education

Master of Arts - Anthropology

University of Madras
Chennai, TN
04-2012

Bachelor of Arts - Journalism

MOP Vaishnav College For Women
Chennai, TN
05-2009

Skills

  • Keen learner
  • Strong analytical skills
  • Inter-personal skills
  • Able to work independently
  • Team player
  • Deadline-driven
  • Fact-checking expertise
  • Audience Analysis
  • Story pitching

Professional Experience Details

  • Dinmalar Student’s edition, Sub editor, Pattam, 09/2016, 03/2021
  • UNICEF, Consultant for State Government on Rural Sanitation (Jr. Communication Consultant), 02/2016, 09/2016
  • Director Vasanth, Associate, 2015, 2016
  • New generation Media corporation (PuthiyaThalaimurai), Agriculture and environment reporting, 08/2013, 12/2015
  • Radaan Media Works, Creative Coordinator, Chennai, 06/2009, 05/2010

Other Interests

  • Environment
  • Science
  • Spiritual
  • Social Sciences
  • Language and Literature
  • Heritage history
  • Ecolinguistics
  • Cultural history
  • History and Health Communication

Publications details

AnthropologyOnline: A review of Open courseware Content of MIT on Anthropology (Chapter 22), Library Services In the Knowledge Web, Shriram Venkataraman, V.Seetha Lakshmi, P.Govinda Reddy

Fieldwork

  • Data collection on Collectivism and Individualism, Quality of Life Index, School drop-outs for European Union project headed by Department of Anthropology, University of Madras
  • Empirical report on Ecolinguistics of Kannikaran, tribe of Tamil Nadu, India

Personal Information

Date of Birth: 10/05/89

Publications

Shriram Venkataraman, V.Seetha Lakshmi and P.Govinda Reddy, AnthropologyOnline: A review of Open courseware Content of MIT on Anthropology (Chapter 22), Library Services In the Knowledge Web

Hobbies and Interests

  • Environment
  • Science
  • Neuro linguistics
  • Social Sciences
  • Language and Literature
  • Heritage history
  • Ecolinguistics
  • Culture
  • History and Health Communication

Training

  • Mindset of Unmarried Youngsters of Chennai on Marriage, Christian Study Department, University of Madras
  • Parenting workshop: TOT workshop helped in reworking the module for 'Pudhu Vazhvu Thittu'
  • CLTS intensive training program on rural sanitation focused on 'Open defecation free villages', 02/02/16 - 02/06/16

Accomplishments

  • Essence Media Fellowship for Mental Health Reporting fro the year 2020-2021

Timeline

Sub Editor

Dinmalar Student's edition
09.2016 - 03.2021

UNICEF Consultant for State Government on Rural Sanitation( Jr. Communication Consultant )

Arun Dhobal
02.2016 - 09.2016

Assistant Director

Vasanth Sai
07.2015 - 02.2016

Associate Executive Producer

New generation Media corporation (PuthiyaThalaimurai)
08.2013 - 12.2015

Assistant Producer

PudhuYugam
10.2012 - 08.2013

University Research Assistant

Dr.Morgon
05.2012 - 07.2012

Creative Coordinator

Radaan Media Works, Chennai, India
06.2009 - 05.2010

Master of Arts - Anthropology

University of Madras

Bachelor of Arts - Journalism

MOP Vaishnav College For Women
Seethalakshmi V