Selva VR

• Spearheaded cross-functional initiatives across departments to achieve business goals for bottom-line profits.

• Identified opportunities to improve business process flows and productivity.
• Collaborated with senior management to develop strategic initiatives and long term goals.
• Customizing the digital media communication packages for key clients across all markets with business and strategic intent
• Preparing weekly sales report and status on achievements for presenting to Senior Vice President

Build the positive perception towards the Brand Shiksa.com among the client and students by partnering ground events (The Hindu,Daily Tanthi,SRM Aruh,IIT Saarang)

Understand the market potential and suggested the management to focus on the specific market requirement rather than a general focus

Won the incredible award for best performing branch

Won the rock star ward for remarkable achievement
Successfully managed to add many new clients across the regio

Played a pivotal role in The Times of India Chennai Launch during 2008 and Madurai and Trichy launch during 2011 (coordinated with Chief Minister office to have the Hon’ble Chief Minister as the chief guest to launch both the editions)

Proposing flexible sales strategies corresponding to the market segment, product / service model & sales module to meet the predefined target within given time frame.

Spearheading revenue generation for the vertical/key accounts, comprising RIS (Integrated Solutions), selling TV, Print, Radio, Online of BCCL Group i.e., Times Now, ET Now, Radio Mirchi and Indiatimes.com.

conceptualized and executed more than 10 events

Customizing the design of annual integrated media communication packages for key clients across all markets with business and strategic intent.

Preparing weekly sales report and status on achievements for presenting to Chief Manager.

Liaising with clients and media – agencies, exploring possibilities to initiate events / features.

Managing BTL & ATL activities for cross – selling and new customer acquisitions.

Working out the most advantageous marketing mix – Product wise/ Concept wise / Market wise.

Successfully brought out more than 50 consumer connect initiatives.

Successfully brought of EDUPURNER a special Coffee Table Book on Education Vertical with a ground event

• Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
• Analyzed key competitors to respond to competitive threats.
• Created sales forecasts to target daily, monthly and yearly objectives.