SENTHIL R
Digital Marketing Executive
Summary
A creative and collaborative Digital Marketing Executive with 3+ years of experience in Digital Marketing and 6 years of experience in B2B order management and client coordination.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Digital Marketing Executive
VVRS Associates Pty Ltd
2022.08 - Current
- Managed multiple G-Ads campaign's for our company, leading to improved ROI.
- Analyzed account performance data, making necessary adjustments to optimize results.
- Increased ad campaign performance by optimizing keyword selection and ad copy.
- Collaborated with fellow team members on account strategy development and implementation.
- Continuously tested new ad formats and features to enhance campaign performance.
Business Account Manager
Infinix -Digital Marketing Agency
2019.11 - 2022.06
- Implements cross-channel marketing and advertising campaigns. Responsible for handling B2B and B2C client marketing campaigns, from planning to optimization.
- Managed accounts for 30+ clients from different industries, generating interest for existing and upcoming product or service releases.
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Conducted brainstorming session to understand current market trends across diverse platforms and audiences.
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Optimized social media channels and web pages to improve SEO and usability.
Associate Business Support
Ingram Micro India Private Limited
2018.07 - 2019.08
- Managing purchase process to get completed in given TAT & ensure timely delivery of stock to customers.
- Taken care of Order Entry, Billing and Buying process training for new joiners.
- Supporting warehouse audit in every quarter.
Senior Process Executive
Infosys BPM
2016.06 - 2018.05
- Purchase order and Sales order reviewing.
- Collaborated with Process Automation business unit team members to design new applications system to enhance client requirements for reducing TAT.
- Managing customer escalation and providing feasible solutions
Analyst
HCL Technologies
2013.08 - 2015.12
- Creating Pre-alert files for custom clearances and Shipment tracking and visibility report.
- Created and transmitted accurate documentation for all import activities.
- Followed SOPs with all customer account actions and data management to keep consistent service levels.
Education
Bachelor of Engineering - Computer Science
RVS College of Engineering And Technology
Coimbatore, CGPA : 7.80 2010.06 - 2013.05
Technical Diploma - Computer Technology
KL Nagaswamy Memorial Polytechnic College
Madurai, 91.04% 2007.06 - 2010.05
SSLC - 81.02%
SLNM Higher Secondary School
Tiruppur 2006.06 - 2007.05
Skills
- Social Media Marketing
- Search Engine Optimization
- Search Engine Marketing
- Keyword Optimization
- Vendor and Partner Management
- Client Communications
Certification
The Fundamentals of Digital Marketing (DW3 VR3 MRK)
Tools Worked On
- GIPS (Global Invoice Processing System)
- SAP
- Salesforce(CRM)
- ERP Rumba Systems
- Visual Studio .NET
Timeline
Digital Marketing Executive
VVRS Associates Pty Ltd
2022.08 - Current
The Fundamentals of Digital Marketing (DW3 VR3 MRK)
2022-05
Business Account Manager
Infinix -Digital Marketing Agency
2019.11 - 2022.06
Associate Business Support
Ingram Micro India Private Limited
2018.07 - 2019.08
Senior Process Executive
Infosys BPM
2016.06 - 2018.05
Analyst
HCL Technologies
2013.08 - 2015.12
Bachelor of Engineering - Computer Science
RVS College of Engineering And Technology
2010.06 - 2013.05
Technical Diploma - Computer Technology
KL Nagaswamy Memorial Polytechnic College
2007.06 - 2010.05
SSLC - 81.02%
SLNM Higher Secondary School
2006.06 - 2007.05
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