Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Languages
Timeline
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Shabari Veil TV

Shabari Veil TV

Bengaluru

Summary

Results-oriented Fraud Analyst with over 9 years of dedicated expertise in combating Seller Buyer Fraud, SPF, Counterfeit, and conducting meticulous data analysis to identify modus operandi. Known for a relentless commitment to detecting and addressing suspicious activities, I bring a proven track record of effectively reviewing and mitigating E-Commerce fraud risks

Overview

9
9
years of professional experience

Work History

Assistant Manager

Flipkart Internet Pvt Ltd
Bangalore
04.2015 - Current

1.New MO Detection:

Identifying New emerging E-Commerce fraud patterns and developing controls by collaborating with product, analytics, and data science teams.

2. Feature On-boarding and ML Model Development:

On-boarded new features/rules and retrained/built ML models based on identified fraud signals.

3. Counterfeit and Seller Fraud:

Managing Flipkart's counterfeit and fraud track, responsible for On-boarding new Rules and Implemented proactive measures to address seller actions promptly and uphold brand integrity

4. Loss & Risk Management (SPF)

Managed the Flipkart Seller Protection Fund process, ensuring allocation of funds only to genuine sellers through regular monitoring and strategic product solutions for SPF abuse and seller Dispute Management

5. People Management:

Led a team of 5 direct reports and supervised 30 headcounts from an outsourced partner team, conducting regular weekly business review meetings with vendor teams.

6. Trade mark Infringement : Manged and responsible for handling escalations from external legal and brands with respect to IP rights and trade mark copyrights

7. Customer/Seller Experience: Handled the escalation tracks for both buyer & seller side actions by ensuring the minimal impact on CSAT/SSAT, NPS, Pain Index & False Positive

8. Rating and Reviews : Accountable for reviewing and actioning against the fake rating and reviews on the Platform from Suspicious seller and Buyer's

Education

Some College (No Degree) - Cisco Certified Network Administration

NIIT
Bangalore

Bachelor of Commerce -

Sri Venkateshwara First Grade College
Bangalore
05-2014

PUC - HEBA

Sri Venkateshwara First Grade College
Bangalore
07-2011

SSLC -

SRVS
Bangalore

Skills

  • Fraud Detection and Anomaly analysis
  • Loss Prevention and Risk Assessment
  • SOP Drafting
  • Operations / Vendor Management
  • SQL and Power BI
  • Stakeholder Management
  • Operation Excellence

Accomplishments

    1. Rewarded for Identifying and solving an industry level Fraud (Debit Fraud) reducing a Loss of 6Cr to the business monthly.

    2. Sucessed in Creating a Image model with DS support which analyses the images shared across different claims and rejects the duplicate claims, Monthly impact 80L

    3. Rewarded for Solving Platform level RTO losses across worth 2Cr due to Catalog Issues

Languages

  • English
  • Kannada
  • Tamil
  • Telugu
  • Hindi

Timeline

Assistant Manager

Flipkart Internet Pvt Ltd
04.2015 - Current

Some College (No Degree) - Cisco Certified Network Administration

NIIT

Bachelor of Commerce -

Sri Venkateshwara First Grade College

PUC - HEBA

Sri Venkateshwara First Grade College

SSLC -

SRVS
Shabari Veil TV