SHABBIR HARIANAWALA
Pune
Summary
Sales, Marketing & Business Development leader with 30+ years of experience driving revenue growth, channel expansion, and operational excellence across Telecom, Consumer Products, Retail, E-commerce, Traditional Businesses, and Startups. Expertise in GTM strategy, digital lead generation, key account management, logistics planning, and profit-center ownership.
Overview
34
34
years of professional experience
Work History
National Sales & Business Development
Zanskar India Pvt. Ltd
- Current
- Designed and executed national launch roadmap with regional sales tie-ups in 8+ states.
- Implemented Sales & Service CRM.
- Partnered with online team to create B2B/B2C lead funnels generating 200+ qualified leads/month.
- Framed channel policies and onboarding standards; appointed new partners in 6 regions.
- Led marketing and sales operations to achieve defined revenue.
- Industry: Hot Water & Energy Solutions – PAN India
Vice President, Business Development Head
Eagle Weighing Solutions Pvt. Ltd
12.2022 - 02.2024
- Executed business plan across GT, Direct & Dealer verticals delivering 18% revenue growth in FY23.
- Spearheaded LinkedIn & digital campaigns producing 2,400+ annual inquiries.
- Restructured channel programs improving dealer retention to 92%.
- Deployed Zoho CRM for lifecycle lead management; improved conversion from 12% to 17%.
- Oversaw revenue assurance, collections, and customer satisfaction.
- Industry: Industrial Weighing Systems – PAN India
Business Development Consultant
ACE Medical Devices LLC
08.2021 - 10.2022
- Expanded presence in 10 global markets and managed international distributors.
- Acquired 15 new enterprise clients through LinkedIn outreach.
- Supported CE & USA FDA process adherence and medical regulations.
- Planned logistics and product launch strategies for two new verticals.
- Team appointed 20 PAN-India dealers within 12 months.
- Established 3 international collaborations for new products.
- Industry: Specialized Gastroenterology & Pulmonology Devices
National Business Development Head
Rosetta Floorings LLC
01.2019 - 06.2021
- Increased distributors from 25 to 32 and dealer base from 1,700 to 2,500.
- Launched “R Gallery” in 10 cities driving brand recall in metro markets.
- Introduced ROS mobile app-based distribution enabling 14% faster ordering.
- Delivered 25% YoY revenue impact on overall business.
- Industry: Soft Flooring & Interior Solutions
- Dates standardized for consistency
Circle Head, Postpaid Sales MHG
Reliance Communications Ltd
09.2009 - 03.2015
- Led AOP planning and lifecycle management for Maharashtra Circle.
- Achieved 100% data & revenue growth; only circle with 5% MoM growth for 24 months.
- Designed competitive products and schemes improving ROI by 9%.
- Awards
- Best Business Operations Award 2010-11.
- Highest Rating “5” for 2 consecutive years.
- No.1 Circle in gross sales contributor FY14.
Deputy General Manager, Zonal Business Head
Idea Cellular Ltd
08.2004 - 01.2009
- Managed 97 distribution partners ensuring rural reach to 2k population towns.
- Conceptualized rural project “GEHARAI”; improved RMS in rural by 11%.
- Led Kaizen and underwent Six Sigma Green Belt.
- Awards
- MD Award 2005 – Revenue Enhancement Program.
- Gallup Survey 75th percentile.
Senior Manager, Pune Cluster
Reliance Infocomm Ltd
09.2002 - 01.2004
- Directed launch program for southern Maharashtra; contributed largest acquisition share.
- Achievements
- Bagged major corporate orders (Atlas Copco, Kinetic) – largest west order.
- Chairman’s Trophy qualification; No.1 in small towns category.
Manager, Direct Sales
Eureka Forbes Ltd
05.1992 - 01.2002
- Profit center head leading recruitment, training, sales & service.
- Achievements
- National highest productivity in Water Purifiers 2002.
- Best Division Manager Award 2002 SMART conference.
- Success Story Award 1997 – new location launches.
Education
Diploma in Business Management -
Welingkar Institute of Management
MBA - Marketing
IGNOU
Six Sigma Green Belt - Certification
Bachelor of Commerce - undefined
Bombay University
01.1992
Skills
Business Development
National Sales
Channel Management
GTM Strategy
LinkedIn Marketing
Digital Lead Generation
Key Accounts
Timeline
Vice President, Business Development Head
Eagle Weighing Solutions Pvt. Ltd
12.2022 - 02.2024
Business Development Consultant
ACE Medical Devices LLC
08.2021 - 10.2022
National Business Development Head
Rosetta Floorings LLC
01.2019 - 06.2021
Circle Head, Postpaid Sales MHG
Reliance Communications Ltd
09.2009 - 03.2015
Deputy General Manager, Zonal Business Head
Idea Cellular Ltd
08.2004 - 01.2009
Senior Manager, Pune Cluster
Reliance Infocomm Ltd
09.2002 - 01.2004
Manager, Direct Sales
Eureka Forbes Ltd
05.1992 - 01.2002
National Sales & Business Development
Zanskar India Pvt. Ltd
- Current
MBA - Marketing
IGNOU
Six Sigma Green Belt - Certification
Bachelor of Commerce - undefined
Bombay University
Diploma in Business Management -
Welingkar Institute of Management