Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

SHAHEENA PARVIN S

Data Scientist
Hyderabad,TG

Summary

Strong in data analytical skills with 4+ of work experience in time series analysis and forecasting in various fields like civil engineering and finance. Created models in both fields incorporating business requirements into statistical models used in forecasting with high accuracy.

Overview

8
8
years of professional experience
6
6
years of post-secondary education

Work History

Analytics Consultant

Infiniti Research Marketing Solutions India
Bengaluru
08.2021 - Current

Time series forecasting

  • Developing forecasting analytics for market research in three or more countries to assist businesses in understanding current and future consumer sales patterns. Building prediction model at various levels of a hierarchy to forecast the industry's forthcoming months in terms of month-over-month and year-over-year volume (beverage) changes.
  • Forecasting Total Revenue, distribution, and industrial costs at the channel-brand-pack level to present stakeholders with granular level insight (Supply and revenue management team). Integrating Business inputs into statistical models, and the outcomes are shared with shareholder's.

Data Scientist

CSIR-National Geophysical Research Institute
Hyderabad
02.2018 - 01.2021

Time series Analysis of Seismic Noise

1. Performed Descriptive and Diagnostic analysis on Seismic noise using 3 years of historic data on a daily, weekly, monthly, and yearly basis using various visualizations to better understand and distinguish between the noise sources and earthquakes.

2. Interacted with Civil Engineers during Review meetings in leading role to understand the requirements and suggested the safe bandwidth of seismic isolation.

3. Assessed the impact of reduced earth vibrations due to COVID-19 Lockdown at various locations. (published an article)

Junior Data Analyst

CSIR-National Geophysical Research Institute
11.2016 - 02.2018

• Developed Machine Learning models to detect the underlying structure of the earth.

• Developed a framework that can be used to identify the hidden bridge frequency from noisy time series using time series decomposition techniques like Singular Spectral Analysis (SSA).

• Performed Classification and clustering of the earthquakes using KNN algorithms for recognition of earthquake patterns at different locations.

• Forecasted Hydroseismicity at Hyderabad using multivariate Regression analysis (effect of rainfall in triggering earthquakes) and published an article.

Assistant Professor

Nalla Narasimha Reddy School Of Engineering
Hyderabad
07.2014 - 10.2016

Created materials and exercises to demonstrate how course principles in

· Probability Theory and Stochastic Processes,

· Signal Processing

Research Fellow

CSIR-National Geophysical Research Institute
Hyderabad, Telangana
09.2010 - 01.2012

• Worked on Spectral analysis of seismic signals using various signal processing techniques for extraction of information such as earthquakes, anthropogenic noise sources, landslides, and blasts using a network of seismic sensors installed in India.

Education

Terra.do Climate Change School
06.2021 - 09.2021

MASTER OF ENGINEERING - ECE, DIGITAL SYSTEM ENGINEERING

OSMANIA UNIVERSITY
02.2012 - 01.2014

B.TECH - ECE

BHOJ REDDY GROUP OF INSTITUTIONS
01.2006 - 01.2010

Skills

Tools: Python, SQL, R, Excel, Matlab

Areas of Interest: Supervised and Unsupervised Learning, Time Series Analysis and Forecasting, Demand Forecasting, Scikit-Learn, Regression, Clustering, Classification, Multivariate analysis

Accomplishments

PUBLICATIONS

1. Shaheena Parvin S, D Srinagesh, R Vijayraghavan and VK Gahalaut: Effect of COVID-19 lockdown at Hyderabad Seismological Observatory (HYBB). Journal of Earth Science and Systems.

2. Shaheena Parvin S, Naresh, D Srinagesh and R Vijayraghavan: Source Parameters of Shallow Microtremors Induced by Seasonal Groundwater Recharge in Hyderabad, Southern Peninsular India. Journal of the Geological Society of India.

3. B. Naresh, S. Shaheena Parvin, P.Solomon Raju, G.Suresh, D. Srinivas, R.Viajayaraghavan, YVVBSN. Murthy, ANS Sharma, M. Shekar, Satish Saha and D.Srinagesh: Hydroseismicity case-studies from the Eastern Dharwar carton, southern peninsular India in National seminar on “Recent Trends in Geoscientific research on Dharwar carton and other Indian Precambrian Terrains (RTGDC-2020).

Timeline

Analytics Consultant

Infiniti Research Marketing Solutions India
08.2021 - Current

Terra.do Climate Change School
06.2021 - 09.2021

Data Scientist

CSIR-National Geophysical Research Institute
02.2018 - 01.2021

Junior Data Analyst

CSIR-National Geophysical Research Institute
11.2016 - 02.2018

Assistant Professor

Nalla Narasimha Reddy School Of Engineering
07.2014 - 10.2016

MASTER OF ENGINEERING - ECE, DIGITAL SYSTEM ENGINEERING

OSMANIA UNIVERSITY
02.2012 - 01.2014

Research Fellow

CSIR-National Geophysical Research Institute
09.2010 - 01.2012

B.TECH - ECE

BHOJ REDDY GROUP OF INSTITUTIONS
01.2006 - 01.2010
SHAHEENA PARVIN SData Scientist