Summary
Overview
Work History
Education
Skills
Timeline
Generic

SHAIEL RAINA

Gurgaon,HR

Summary

Results-driven and detail-oriented professional with extensive experience in client servicing, campaign management, marketing, performance marketing, and client retention. Proven track record of developing and executing innovative marketing strategies that drive client engagement and business growth. Adept at managing multifaceted marketing campaigns and building strong client relationships to ensure satisfaction and loyalty. Possess excellent interpersonal, communication, and project management skills, with a strong ability to analyze data and optimize marketing performance. Committed to delivering exceptional results and contributing to the overall success of the organization.

Overview

2
2
years of professional experience

Work History

Analyst - Client Marketing

Careers360
08.2022 - Current

Client Servicing:

  • Act as the primary liaison between clients and the company, ensuring effective communication and understanding of client needs.
  • Provide exceptional customer service, addressing client inquiries and resolving issues promptly.
  • Foster strong, long-term relationships with clients to ensure their satisfaction and loyalty.

Campaign Management:

  • Plan, execute, and monitor marketing campaigns across various channels, including digital, social media, and traditional media.
  • Collaborate with internal teams to develop creative concepts and deliverables that align with campaign objectives.
  • Track and analyze campaign performance, making data-driven adjustments to optimize results.

Marketing:

  • Develop and implement comprehensive marketing strategies to enhance brand visibility and achieve business goals.
  • Conduct market research to identify trends, opportunities, and competitive landscape.
  • Create and manage content for marketing materials, including websites, social media, email newsletters, and print collateral.

Performance Marketing:

  • Design and execute performance marketing initiatives, focusing on measurable outcomes such as lead generation, conversion rates, and ROI.
  • Utilize analytics tools to track and report on key performance metrics, providing insights and recommendations for improvement.
  • Implement A/B testing and other optimization techniques to enhance campaign effectiveness.

Client Retention:

  • Crafted innovative approaches to boost customer loyalty and minimize attrition rates.
  • Analyze client feedback and satisfaction data to identify areas for improvement and implement corrective actions.
  • Create loyalty programs, exclusive offers, and personalized experiences to enhance client engagement and loyalty.

Education

MBA - Marketing

Guru Gobind Singh Indraprastha University
New Delhi, India
06.2022

Skills

  • Strong interpersonal and communication skills
  • Customer relationship management (CRM)
  • Campaign management
  • Strategic planning and execution
  • Email & SMS Marketing
  • Branding and positioning
  • Multichannel marketing
  • Data analysis and interpretation
  • Customer journey mapping
  • MS Excel
  • Proficiency in marketing software and tools (eg, CRM systems, email marketing platforms, marketing automation tools)
  • Analytical Thinking

Timeline

Analyst - Client Marketing

Careers360
08.2022 - Current

MBA - Marketing

Guru Gobind Singh Indraprastha University
SHAIEL RAINA