Shakthi Arivazhagan
Bangalore
Summary
Strategic Digital Marketer with expertise in social media, brand positioning, and digital campaigns. Passionate about leading teams, fostering client relationships, and driving audience engagement through innovative marketing strategies. Focused on delivering impactful solutions that enhance brand visibility and loyalty.
Overview
11
11
years of professional experience
Work History
Marketing Lead
CESLTD
Chennai
01.2022 - Current
- Manage social media presence
- Drive branding initiatives
- Standardize internal designs
- Lead marketing efforts
- Support sales with market insights
- Collaborate with clients for brand growth
Social Media Specialist
We Keep It Social
Chennai / Bangalore
01.2020 - 01.2022
- Drive internal employee engagement programs
- Plan and execute social media strategies
- Manage a team of designers
- Coordinate client collaborations
- Elevate brand growth through events and advertisements
Social Media Strategist & Client Manager
Raven
Paris
01.2018 - 01.2020
- Client & Content Co-Ordination
- Handling Social Media Profiles
- Research analyst & Content Creation
SEO Analyst & BDM
Freelancer
Bangalore
01.2016 - 01.2017
- Analyzing websites & Generating reports
- Planning Digital Marketing Strategies for brands
- Sales and Client Co-ordination
Web & Mail Traffic Consultant
Sutherland Global Services
Chennai
01.2014 - 01.2016
- Specialized Trainer for Web & Mail Traffic
- Maintaining positive feedbacks from Client
- Integral part of McAfee cloud AV & troubleshooting Team
Education
MBA - Digital Marketing & Brand Management
Inseec Business School
France01.2018
Bachelor of Computer Science Engineering -
Sathyabama University
India08-2014
Skills
- Content creation
- Digital marketing
- Market analysis
- Client collaboration
- Team leadership
- Customer relationship management
Timeline
Marketing Lead
CESLTD
01.2022 - Current
Social Media Specialist
We Keep It Social
01.2020 - 01.2022
Social Media Strategist & Client Manager
Raven
01.2018 - 01.2020
SEO Analyst & BDM
Freelancer
01.2016 - 01.2017
Web & Mail Traffic Consultant
Sutherland Global Services
01.2014 - 01.2016
MBA - Digital Marketing & Brand Management
Inseec Business School
Bachelor of Computer Science Engineering -
Sathyabama University
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