Brandwatch
Shalakya Bagla
Quality Assurance Analyst
Jaipur,RJ
Work Preference
Summary
Analytical and detail-driven Data and Media Operations Specialist with 5+ years of experience in managing data integrity, reporting workflows, and auditing analytical teams to ensure quality media insights. Skilled in large-scale data handling, media campaign evaluation, and the creation of client-ready analytical reports. Strong Excel and Six Sigma background with a proven ability to identify data issues, improve accuracy, and support decision‑making for marketing investments
Overview
6
6
years of professional experience
2
2
Certifications
2
2
Languages
Work History
Quality Analyst
Wipro
07.2022 - Current
- Supervise and audit a team of media analysts, ensuring data quality and consistency of above 95% in reporting deliverables.
- Conduct quality tests on data samples before client delivery, verifying compliance with organizational standards.
- Manage data exports, maintain project documentation, and collaborate cross-functionally to resolve discrepancies.
- Conducted thorough root cause analyses on recurring defects, resulting in the implementation of effective corrective actions.
Media Analyst
Wipro
04.2020 - 07.2022
- Managed multiple client projects focused on assessing marketing campaign effectiveness and ROI measurement.
- Used established reporting templates and analytical tools to deliver detailed insights into brand performance and audience engagement.
- Conducted research-based data evaluation, and participated in complex quantitative analyses that guided client strategy decisions.
- Contributed to process improvement initiatives, optimizing the accuracy and timeliness of reporting pipelines.
- Developed strategic insights for clients by evaluating competitor performance and industry benchmarks.
Education
PGDM - Marketing & Analytics
Kirloskar Institute of Advanced Management Studies
Pune, India 04.2001 -
BBA - General Studies
Sikkim Manipal University – DE
Jaipur06-2018
Skills
Data Auditing and Quality Assurance
Accomplishments
- Led a team of four Quality Analysts during a two‑month transition period without a manager, ensuring continuity of operations and adherence to quality standards.
- Proposed and implemented an improved reporting method that enabled the team to consistently meet target quality sample audit numbers.
- Developed the current quality tracking system in collaboration with the internal MIS team, standardizing rules and workflows to minimize errors and improve accuracy in quality checks.
- Consistently maintained quality scores above 99% for my deliverables.
Software
Certification
MS Excel Pivot Table Masterclass
Interests
Strategy‑based video games
Content creation
Travelling
Data/Market Research
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages
English
Upper intermediate (B2)
Hindi
Bilingual or Proficient (C2)
Timeline
MS Excel Pivot Table Masterclass
11-2022
Six Sigma Yellow Belt
10-2022
Quality Analyst
Wipro
07.2022 - Current
Media Analyst
Wipro
04.2020 - 07.2022
PGDM - Marketing & Analytics
Kirloskar Institute of Advanced Management Studies
04.2001 -
BBA - General Studies
Sikkim Manipal University – DE