Shalini Gupta

• Lead strategic relationships with top sellers in the Media & Consumables category, driving revenue growth, performance improvement, and enhanced customer experience.
• Onboard sellers to Paid Account Management, Amazon Business Advisory, and Launchpad, ensuring strong adoption and alignment with growth objectives.
• Build and execute data-driven business plans, resolving seller blockers and coordinating with internal teams to accelerate performance.
• Provide actionable insights on advertising, digital growth levers, and new Amazon features to optimize visibility, conversions, and operational efficiency.
• Manage and grow seller portfolios while identifying targeted upsell and cross-sell opportunities to expand program adoption and deepen partnerships.

• Proven experience in B2B new business development, excelling in both hunting and farming roles to drive sustainable revenue growth.
• Skilled in building and managing a strong sales pipeline, qualifying prospects, and converting mid-market and enterprise clients through consultative, digital-first sales strategies.
• Expertise in understanding client needs and proposing tailored digital marketing solutions, enabling businesses to optimize online visibility and achieve performance goals.
• Strong capability in cross-functional collaboration, working closely with marketing, product, and operations teams to enhance business partnerships and deliver impactful outcomes.
• Experienced in managing corporate accounts, nurturing long-term relationships, and identifying upsell and cross-sell opportunities that align with client goals.
• Adept at analyzing industry trends and competitive movements to provide strategic insights that strengthen value propositions and improve customer engagement.

•Drove B2B & B2C sales for digital certification programs, selling to corporate HR/L&D teams and enterprise learners.

•Built and managed a strong pipeline through outreach, referrals, and high-quality follow-ups.

•Converted marketing leads through consultative selling, consistently exceeding revenue targets.

•Identified cross-sell and up-sell opportunities and managed post-sales learner accounts for repeat business.

•Collaborated with internal teams and provided customer insights to improve product and marketing strategies.

•Managed full pre- to post-sales cycles, ensuring smooth onboarding and high customer satisfaction.

• Identified and targeted B2B clients through franchise networks, cold calling, referrals, and market research.
• Built and maintained a healthy sales pipeline, ensuring steady lead flow and conversions.
• Developed strong relationships with key clients and franchise partners to drive repeat business.
• Delivered clear value propositions and aligned programs with client requirements.
• Negotiated terms, closed profitable deals, and consistently achieved sales targets.
• Monitored industry and competitor trends to refine sales positioning.
• Used market insights to uncover new business opportunities and expand B2B presence.

• Sold Magazines published by Franchise India Holdings limited.
• Worked in Event management for Blockchain Launch in India by WeMerge and FIHL.
• Have done Crowd Management at FIHL Exhibitions.