Adobe Photoshop
Shams Iqbal Merchant
Paid Social Media Account Executive
Mumbai,MH
Summary
Creative, high-energy photographer producing premium-quality photos in studio settings and outdoor lighting. Dedicated to creating memories that last a lifetime while driving sales and studio profits. Manage all genre of photo shoots including scheduling, designing sets, shooting, photo editing, collaborating with clients and closing add-on sales. Strong digital/technical skills and most importantly to keep improving on the skills, learning new things and staying updated. Professional Summary 1.5 Years of Experience in Journalism Total of 4.5 Years of Experience In Photography & Videography In all experience to handle a studio, close sales with clients, Framing, Editing, Printing, Album Designing.
Overview
7
7
years of professional experience
2
2
Certifications
Work History
Social Media Account Manager
Bay Leaf Global
05.2021 - Current
- Social Media Marketing for different brands, Executive for TechStyle working on multiple brands – SavageX, JustFab, ShoeDazzle, FabKids
- Handling Ad operations for SavageX brand
- Building campaigns daily on 3 platforms FB/IG, TikTok & Twitter
- Also handling Ad operations for JustFab, ShoeDazzle on FB/IG, Snapchat, Pinterest, TikTok
- Having uploads for multiple accounts in each brand and can sucessfully load campaigns for all 3 brands with different post types
- Have been running leadbid and VIPbid campaigns
- Ptimiation:
- Optimizing the ad sets to make sure efficiency and have a low CPA for the account
- Can work on high and low budgets and suggest strategies for desired results.
Owner/Operator
Lights N Lens
Mumbai, Maharashtra
03.2019 - 04.2021
- Are of Work: Provide Photography, Videography Services
- Duties:
- Deal with Club Mahindra Resort and provide them photography and Videography services for their guests
- Owning 3 studios in Goa
- Operating a Professional editing lab
- Setting up studios in the resorts - camera, equipment’s, lights, frames etc
- Understanding Clients delivery timeline and hand over the deliverables before deadline
- Train new employees and teach them to shoot up to the company standards
- Understand client’s taste and requirement and shoot accordingly
- Manage Staffs, photographers, Editors and printers
- Make sure to provide quality and client satisfaction.
- Planned and instituted social media marketing plan for the company.
- Building campaigns for acquiring leads for the brand.
Bollywood Reporter, Head of Photography & Sales, Duties
Meri Yaadein Photo Studios, Lights N Lens
02.2016 - 01.2019
- Taking interviews of Film Actors, Celebrities
- Over Events, Song Launch, Movie Premiere etc
- Experience – 3 years
- Re of Work:, :
- New Born baby photography
- Visit hospitals and conduct new born baby photo shoot with their parent’s Consent
- Photo shoot was to be done within 3 – 4 days from the day of baby’s birth
- Had 4 studios in Club Mahindra Resort
- Had to conduct Photo shoots for family, couple, children visiting the resort
- Schedule photo shoots on daily basis
- Post photo shoot help the guests to select the images and encourage them to buy packages of their selected images
- Also try to upsell pre booked clients and close the deals
- Own a Partnership firm
Photographer & Videographer
BNB News Agency
01.2014 - 01.2015
- Communicate with clients, understanding their requirement for the shoot and providing them best deals on their budget
- Genres of photography - Portfolios, Events, Weddings, Pre weddings, Family, Product, New Born baby
- Specialised in new born baby Photography
- Expertise in handling New born babies, making them pose and capture these unique moments
- Set locations, Equipment’s to be used and assist the clients in selecting costumes for the shoot
- Work with a team of photographers and videographers, dividing the work among them and coordinating for the desired output
- Digital Editing – Photo colour correction, Background Editing, Album Designing, Skin touch up
- Video Editing – Editing corporate presentations, Pre wedding and wedding films, Teasers, Short Films
- Year
- Rea of work: Journalism
Education
Bachelor of Mass Media - Journalism
Rizvi College
BandraSkills
Social Media Management
Online marketing strategies
Social Media Ad operations
Certification
2015 – Advance photography Course from National Institute of Photography Grade A
Software
Adobe Premiere Pro
Smartlyio
Facebook AdsManager
TikTok UI
SnapChat
Timeline
Social Media Account Manager
Bay Leaf Global
05.2021 - Current
Owner/Operator
Lights N Lens
03.2019 - 04.2021
Bollywood Reporter, Head of Photography & Sales, Duties
Meri Yaadein Photo Studios, Lights N Lens
02.2016 - 01.2019
Photographer & Videographer
BNB News Agency
01.2014 - 01.2015
Bachelor of Mass Media - Journalism
Rizvi College