Shantanu Dwebedi

Identified opportunities for business growth and expansion, resulting in a 10% increase in market share. Precision Outbound and ABM automation platform - a tool designed to help B2B tech brands identify, engage, and convert in-market buyers through AI-powered ICP analytics, triple-layer intent data, and full-funnel lead nurturing.

In this role, I partnered closely with global SaaS clients to build scalable go-to-market programs and high-intent lead pipelines across industries like MDM/UEM, endpoint security, and IT automation.
Key Highlights & Responsibilities: • Drove end-to-end SaaS solution sales, from consultative discovery and ICP mapping to campaign design, negotiation, and account expansion.
Successfully sold and implemented Demandify’s proprietary AI-ABM platform to enterprise clients in the device management, endpoint security, and automation ecosystem.
Led the Jamf outreach campaign, driving over $1M in qualified pipeline, and $350K in closed business through hyper-personalized ABM sequences and intent-based prospect targeting.
Consistently exceeded quarterly revenue goals by delivering precision-qualified leads and campaign ROI benchmarks across high-growth tech accounts.
• Consulted and ran strategic programs for leading Scalefusion competitors such as Jamf, Hexnode, 42Gears, and Miradore, gaining deep domain expertise in MDM/UEM SaaS sales cycles.
• Collaborated cross-functionally with data, product, and marketing teams to refine AI-based buyer prediction models and enhance platform performance for enterprise clients.
• Recognized for closing multi-region accounts and delivering sustained client growth through consultative, insight-led selling.

This experience equipped me with a strong foundation in SaaS pipeline acceleration, enterprise ABM execution, and AI-driven demand generation, paving the way for my next chapter at Scalefusion, where I continue to align sales strategy with customer value and market intelligence.

• Built strong rapport with clients through regular check-ins, status updates, and proactive problem-solving approaches.
• Expanded revenue streams with the development of strategic partnerships and cross-functional collaborations.
• Motivated team members to meet and exceed sales targets.

Drove revenue growth by acquiring 10 net new logos for Spiceworks, Ziff Davis. Successfully retained 60% of the business through effective customer success strategies.
• Contributed over USD 2 million in sales during my tenure. Developed strong pipeline management skills through self-sourced deals.

• Handled customer relations issues, enabling quick resolution, and client satisfaction.
• Increased sales revenue by developing and implementing effective sales strategies.
• Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
• Built long-lasting client relationships through excellent customer service and consistent followups.
• Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
• Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
• Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
• Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
• Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
• Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
• Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
• Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.

As a Senior Business Development Executive at Ziff Davis, I was responsible for driving high-quality lead generation and fueling revenue growth for global technology clients through strategic outreach and data-driven prospecting. My core responsibilities included conducting detailed account and prospect-level research, identifying key decision-makers, and building targeted outreach strategies to meet campaign objectives.
Executed full-cycle lead generation through cold calling, email outreach, and CRM-driven follow-ups, successfully nurturing prospects across multiple verticals.
Owned campaign delivery end-to-end, ensuring allocated lead volumes and quality benchmarks were consistently met within tight timelines.
Collaborated with marketing and client-success teams to align campaign strategy with buyer personas and intent data, optimizing conversion outcomes.
Recognized as a consistent top performer, never missing monthly or quarterly targets throughout my tenure.
Played a key role in enabling brands like Google, HP, Dell, and Cisco to close high-value deals through leads generated and nurtured under my campaigns.
Developed a strong understanding of B2B demand generation, tech buying cycles, and performance-based marketing ecosystems.

This role honed my ability to combine persistence, research-driven targeting, and consultative selling to deliver measurable business outcomes for enterprise clients.

Promoted to lead and mentor a team of Lead Generation Associates, driving consistent campaign performance and lead quality excellence.
Trained new hires on prospecting, CRM usage, and cold-calling best practices.
• Oversaw day-to-day campaign operations, ensuring 100% delivery on client allocations.
Collaborated with the QA and campaign teams to align on quality and compliance goals.
Improved team productivity by 20% through structured coaching and performance tracking.
Recognized for maintaining flawless delivery consistency and high client satisfaction.

• Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.
• Developed team members'' skills through targeted coaching sessions, resulting in improved individual performance.
• Enhanced team productivity by implementing efficient work processes and regularly reviewing performance metrics.
• Mentored junior staff members, helping them develop their leadership potential and advance in their careers.

At MarkSpace Media, I began my career in B2B demand generation, where I was responsible for identifying, engaging, and qualifying potential business prospects for enterprise marketing campaigns. This role built my foundation in sales development, market research, and performance-based lead delivery.
Conducted targeted research on accounts and industries to identify relevant decision-makers across the IT, SaaS, and enterprise tech landscape.
Executed outbound prospecting campaigns through cold calls, personalized emails, and LinkedIn outreach to generate high-quality leads.
Qualified and verified leads based on parameters such as job function, geography, intent signals, and campaign objectives.
Consistently met and exceeded weekly lead-generation targets, while maintaining data accuracy and compliance with campaign requirements.
Collaborated with campaign managers and client success teams to ensure smooth campaign execution and lead quality assurance.
Gained hands-on experience using CRM and outreach tools, such as Salesforce, HubSpot, and internal lead management platforms.
Developed a strong understanding of B2B marketing funnels, buyer personas, and demand generation workflows, setting the stage for my progression into business development.

This experience taught me the fundamentals of research-driven prospecting, precision outreach, and client delivery skills that continue to drive my success in demand generation and revenue growth roles.