SHANTIPRIYA SHAHU
Nagpur
Summary
Dynamic marketing professional with proven success at Techtrek Events, leading end-to-end event production and achieving a 15% increase in traffic through strategic initiatives. Skilled in market research and effective communication, I excel in optimizing workflows and enhancing client satisfaction, driving impactful results in fast-paced environments.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Intern
Techtrek events
04.2025 - Current
- Lead end-to-end event production, from planning to post-event review. Create schedules, manage budgets, and coordinate with clients and vendors.
- Currently Working on Nexgen Banking summit and Nexgen Security for banking summit, with successfully made deals with media partners- Fintech finance news and Agenda international media.
- Evaluated needs of departments and delegated tasks to optimize overall production.
- Conduct post-event analysis to improve future events.
- Analyzed key performance indicators to identify effective strategies.
Marketing Assosiate & Volunteering
Alpha Adventures
Nagpur
05.2024 - 01.2025
- Cross-Functional Coordination: Partnered with vendors and internal teams to deliver client solutions, improving client satisfaction by 30%.
- Achieved a 15-20% conversion rate (top performer) by analyzing client feedback and optimizing workflows
Marketing Intern
Alentar electrics
Nagpur
08.2024 - 08.2024
- Compiled data on customer demographics, preferences, needs, and buying habits.
- Researched competitors' marketing strategies and tactics.
- Created and executed social media strategies to increase customer engagement.
- Analyzed market trends to identify potential opportunities.
- Conducted market research to identify target markets and develop effective campaigns.
Lead Generation and Event Management Coordinator
VED council + MM Active
Nagpur
09.2022 - 10.2022
- Built and managed a high-performance team for the prestigious MINING event, MINCON 2022, affiliated with the VED Council and organised by MM Active, driving operational excellence and successful event execution.
- Strategized and implemented negotiation and marketing initiatives aligned with a pre-revised plan, achieving a 15% increase in traffic
- Conducted site visits prior to an event in order to ensure that all necessary preparations had been made.
- Maintained records of event activities such as attendance lists, feedback surveys.
- Updated internal databases regularly with information about upcoming events or changes in existing ones.
Education
BBA - Spec-Marketing
RTMNU
07-2023
Some College (No Degree) - Diploma
Tiara ( Tirpude Institute of Management Education)
NagpurSkills
- Market research
- Risk management
- User research
- Project cycle
- Effective communication
- Microsoft Office Suite (Word, PowerPoint)
- MS Excel
- Agile tool -Jira basics
Certification
- Product management: Building a product strategy, LinkedIn Learning, 05/25
- Google analytics ( GA4), Linkedin learning, 05/25
- Product management: customer development, LinkedIn Learning, 04/25
- CBRE project management job simulation, Forage, 02/25
Projects
- The Sydney Romantics Branding and Design Job Simulation, Forage, 05/25
- Power BI: building report (beginner), Coursera Project Network, 05/25
Accomplishments
- Volunteer treks - partnered with Travel partner company, 2024
- Prarthana Foundation (NGO), 01/22–01/23
- Mentor (TPL) led 64 members on 10/22
- The Defense Ministry certificate led 167 members in the Delhi parade, 01/17
Language
- Hindi
- English
- French [B1]
Professional Development
- Mckinsey Forward Program, Active
- Google Gen AI exchange program, Active
Timeline
Intern
Techtrek events
04.2025 - Current
Marketing Intern
Alentar electrics
08.2024 - 08.2024
Marketing Assosiate & Volunteering
Alpha Adventures
05.2024 - 01.2025
Lead Generation and Event Management Coordinator
VED council + MM Active
09.2022 - 10.2022
BBA - Spec-Marketing
RTMNU
Some College (No Degree) - Diploma
Tiara ( Tirpude Institute of Management Education)
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