Fitness
SHANTUN BENIWAL
AREA SALES MANAGER
NEW DELHI
Summary
Driven Area Sales Manager with 7+ years of experience in management capacity and strong competitive sales drive, adaptability and perseverance. Well-honed listening skills and problem-solving attitude to uncover needs and overcome objections to close sales and achieve goals within multiple assigned territories. Successfully motivates and develops sales teams in results-driven and customer-focused environments with positive attitude towards achievement.
Overview
9
9
years of professional experience
6
6
years of post-secondary education
Work History
Area Sales Manager
Samarth Lifestyle Retailing Pvt. Ltd
NEW DELHI
2022.10 - Current
- Key Action Areas:
- Managing business operations for 15 retail stores in entire Delhi NCR
- Built lasting relationships with clients through outstanding customer service interactions.
- Exceeded targets by building, directing, and motivating high-performing sales team.
- Introduced cost-saving initiatives to reduce losses and increase profit margin.
Retail Channel Manager
Wildcraft India Ltd
NEW DELHI
2020.06 - 2022.09
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Reported sales activity, generated sales quotations, and proposals and maintained customer contact database to achieve sales objectives and quota.
- Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
Retail Channel Manager
Wildcraft India Ltd
2018.10 - 2019.06
- Executed proven strategies to hit sales quota and help company achieve goals.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
Department Manager
Decathlon Sports India Pvt. Ltd
Faridabad
2015.04 - 2018.09
- Mission - Be Responsible for One Department of Sports in a Decathlon Store I manage my department with full autonomy
- My team - Hire, train, and manage my sales assistants’ team on a daily basis and help them to achieve their professional targets.
- My Performance - Pilot my activities in terms of turnover, margin, expense and profitability, launch the commercial operations.
- My Customers - With my team, provide professional sales service, technical sports and product advice to customers.
- Store operation - Work with my store manager, I and my colleagues will guarantee the store daily operation jobs.
Sales Manager
Decathlon Sports India
Ludhiana
2014.06 - 2015.04
- I build my Local Sports Project (LSP/ commercial policy) to make my sport accessible to as many as sport users in my catchment
- I managed over all Omni business for my sport • I interact with like-minded sport users and customers with the objective of satisfy or satisfy user.
- I chose my product range as per my catchment analysis.
- I was accountable for merchandising and stock of my sport territory.
- I was responsible for piloting, budgeting and PNL for my sport (Margin, Shrinkage).
- I guaranteed the result of my economic performance with right forecasting and analysis of the results, I say, I do.
- I practice my sport minimum once a week within exceptional seasonal sports.
- I build my Sport Community in my catchment.
- I mediate between my user and country sport leader (feedback).
- I update my planner including events, workshops and leaves.
- I recruit future sports leader with the help of my coach.
Education
MBA - Business Analytics
2019.12 - 2021.03
MBA - Sales And Marketing Education
2012.07 - 2014.05
B.Com - Sales And Marketing Education
2009.07 - 2012.05
Skills
Relationship building
Accomplishments
- Master Digital Marketing: Strategy, Social Media Marketing, SEO, YouTube, Email, Facebook Marketing, Analytics
- ITSKILLS
- Python basic
- Tableau basic
- MS Office and Internet Applications
- ERP Systems basics
- Data Analysis
- PERSONALDETAILS
- Date of Birth: 13th December, 1992
- Languages: English, Hindi and Punjabi
- Present Address: Sector 27, Gurugram, Haryana
Interests
Basketball
Bike Riding
Timeline
Area Sales Manager - Samarth Lifestyle Retailing Pvt. Ltd
2022.10 - Current
Retail Channel Manager - Wildcraft India Ltd
2020.06 - 2022.09
NMIMS - MBA, Business Analytics
2019.12 - 2021.03
Retail Channel Manager - Wildcraft India Ltd
2018.10 - 2019.06
Department Manager - Decathlon Sports India Pvt. Ltd
2015.04 - 2018.09
Sales Manager - Decathlon Sports India
2014.06 - 2015.04
Lovely Professional University - MBA, Sales And Marketing Education
2012.07 - 2014.05
Lovely Professional University - B.Com, Sales And Marketing Education
2009.07 - 2012.05
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