Sharon K.S.

Social media marketing

• Planned & executed end-to-end management of 25+ social media marketing campaigns across Facebook & Instagram, resulting in enhanced brand visibility and engagement.
• Utilized targeted strategies to drive the acquisition of over 10,000 leads, employing data-driven optimizations to maximize conversion rates and ROI for clients.

Search engine marketing

• Google Ads Grant Management ($10000/month): Spearheaded the strategic planning and execution of advertising initiatives within the constraints and opportunities of the Google Ads Grant program for a charity organization in Kerala
• Applied a data-driven approach to continuously optimize campaigns, ensuring efficient utilization of the grant budget to reach and resonate with the target audience this resulted in heightened visibility and increased support for the organization's initiatives.

Search engine optimization

• Actively researched, developed and launched SEO campaigns to improve client search engine rankings for 5+ clients.
• Developed link building strategies to improve SEO positions for targeted keywords

• Developed and executed marketing strategies to drive sales and increase brand awareness in the direct selling industry
• Conducted market research to identify customer needs and preferences
• Analyzed sales data to measure the effectiveness of marketing campaigns and made recommendations for improvement