Shashank Jain

• Heading the brand sales of Rs 35 crore+ through 100+ outlets.
• Managing operations for 30 company-operated outlets as well as providing operational support to 70+ franchise outlets.
• Hiring, training, and ensuring the growth of manpower .This reduced the attrition rate of the ground staff from 70% to 20%.
• Established key metrics to measure the effectiveness of projects and initiatives carried out by our teams.
• Launched 2 semi-premium brands under the parent brand umbrella.
• New product development: sundaes, finger food, snacks, and beverages. This led to a 27% increase in outlet-level sales.
• Coordinated cross-functional teams in order to deliver multiple large-scale projects
• Increasing the profitability of the company by 22% by not just opening newer profitable outlets but also shutting down loss-making ones or changing their operational formats.
• Managing sales and marketing for all online channel partners and aggregators. Getting the net revenue realization from 55% to 70%.
• Minimizing thefts and under-reporting of sales by introducing a proper auditing mechanism and sales team hierarchy.
• Complete end-to-end support for NSO from design to execution of the stores.

Responsibilities:

• Heading the retail sales channel for Noida, Faridabad region, with a 12Cr+ monthly topline.
• Leading a team of 40+ sales associates to drive sales, revenue growth and channel partnerships.
• Responsible for planning, hiring and inducting the retail team and supporting team with monthly planning, daily and weekly reviews, and new initiatives
• Managing end-to-end operational and cross-functional activities to expand business
• Assessing market demand and growth patterns to relocate existing units and open new ones.

Achievements:

• Ran 3+ branches with 35% sales conversion rate against the 20% benchmark, resulting in additional topline of Rs. 2 crore a month
• Identified fraudulent patterns, evaluated risk, and set up new risk management processes and algorithms.
• By reducing fraudulent occurrences by 80%, Rs. 10 lacs were saved per month.
• Implemented new strategies to negate the effects of lockdown.

Responsibilities:

• Managing mess and canteen services in India's most prestigious institutes, majorly IITs & IIMs.
• Maintaining PR with all high administrative positions as well as student unions.
• Extensively travelling all over the country, managing units, and giving support to other regional managers.
• Planning menus for all units increases cost effectiveness and maintains quality benchmarks.
• Planning budget, manpower, and logistics for events catering anywhere between 25 and 4000 people.
• Negotiating terms with new and old suppliers for rates, terms of payment, or terms of credit.
• Manpower management of a unit to achieve a specific budget goal is followed by the necessary hiring and firing of staff.

Achievements:

• Scaled up business by 200% (from 21 crore annual to 40 crore) within a span of 16 months by starting 5 new projects in 2019.
• Provided margins as high as 70% for all external events organized.
• I am introducing data management automations in 9 of my units to reduce micromanagement.
• Setup up Delhi regional office along with required manpower.

• First person to open a for-profit food venture on campus instead of taking up a job from campus recruitments
• Took the initial sales of Rs 1600 to an average of Rs 18000 per day by improvising on the menu and pricing strategies
• Grew a team of 2 staff to 16 staff and started round-the-clock operations and deliveries throughout the campus
• I dealt with and negotiated with various vendors to reduce the average purchase cost from 39% to 26% of sales.