Shashi Bhushan
New Delhi
Summary
Leading Gupshup's business ventures in Europe and Africa, my expertise in strategic market planning and key account management has been pivotal in scaling the company's revenue, achieving a tenfold increase in Africa. My role encompasses a robust blend of business development, customer acquisition, and go-to-market strategy execution, ensuring profitability and growth in these diverse regions. With a recent backdrop as Business Head at Dotgo, I've honed skills in product management, leading a GTM team that significantly impacted the global RCS landscape. My approach is founded on innovation and market agility, driven by a relentless pursuit of excellence in customer engagement and business solutions within the CPaaS and telecom VAS sectors.
Overview
32
32
years of professional experience
Work History
Senior Director/ Business Head Europe & Africa
Gupshup
01.2022 - Current
- In my role as Senior Director/Business Head Europe & Africa at Gupshup, I drive business development, customer acquisition, and GTM strategy in European and African markets
- With a focus on growth and profitability, I have scaled revenue by 10X in Africa and secured global brands as clients, establishing Gupshup as the #1 META BSP in the region
Business Head CPaaS
Dotgo
03.2017 - 12.2021
- Company Overview: Dotgo is empowering carriers and aggregators to deploy, manage and monetize Rich Communication Services (RCS)
- Headed GTM team of Dotgo( a Gupshup Company), a global leader in RCS solutions & services, from its inception
- Dotgo platforms - RBM Hub and the Dotgo MaaP was the first to reach more than 1 billion RCS traffic globally
- Dotgo is empowering carriers and aggregators to deploy, manage and monetize Rich Communication Services (RCS)
Director Marketing and Revenue Growth
Kirusa Inc
05.2007 - 03.2017
- I joined Kirusa Inc. in 2007 as the Director of Marketing and Revenue Growth, where I played a pivotal role in launching VOICE SMS in key markets
- My responsibilities included leading the marketing team, developing strategic partnerships, and driving revenue growth through innovative marketing campaigns
- I successfully expanded the company's presence in India, South East Asia, and the Middle East, resulting in significant revenue growth and market share increase
Head Marketing
Panasonic India Pvt Ltd
12.2000 - 03.2007
- In my role as Head Marketing at Panasonic India Pvt Ltd, I spearheaded strategic initiatives to drive growth and market presence
- I led cross-functional teams to develop innovative marketing campaigns and pricing strategies, resulting in a significant increase in revenue
- Additionally, I played a key role in reviving the consumer durable business through effective product planning and restructuring pricing strategies
Business Head
Panasonic Asia Pacific Pte Ltd.
01.2005 - 01.2006
- Business head for System Product Division of Panasonic that hived off a separate company in 2005
- This division deals in the Office Automation, IT and Telcom products
- Introduced various new product categories including the Panasonic Toughbook, multifunction device Workio and LCD projectors
Regional Operations Manager
Ricoh India Ltd
01.1993 - 01.2000
Education
Electrical Engg -
Delhi Vishwavidyalaya
New Delhi 06.1993
Skills
- Strategic Leadership
- Business development
- Strategic Market Penetration
- Enterprise sales/ B2B sales
- Client Relationship Management
Languages
English
Advanced (C1)
Hindi
Advanced (C1)
Timeline
Senior Director/ Business Head Europe & Africa
Gupshup
01.2022 - Current
Business Head CPaaS
Dotgo
03.2017 - 12.2021
Director Marketing and Revenue Growth
Kirusa Inc
05.2007 - 03.2017
Business Head
Panasonic Asia Pacific Pte Ltd.
01.2005 - 01.2006
Head Marketing
Panasonic India Pvt Ltd
12.2000 - 03.2007
Regional Operations Manager
Ricoh India Ltd
01.1993 - 01.2000
Electrical Engg -
Delhi Vishwavidyalaya
Similar Profiles
Shivam GuptaShivam Gupta
Senior Manager - Digital Marketing at GupshupSenior Manager - Digital Marketing at Gupshup
Gunjan GambhirGunjan Gambhir
Associate Director: Customer Success at GupShupAssociate Director: Customer Success at GupShup
Arnab GuptaArnab Gupta
Senior Software Engineer 1 at GupShupSenior Software Engineer 1 at GupShup