SHATAKSHI SONKER

• Crafted high-converting copy for performance marketing ads, achieving ROAS of 4+.
• I wrote and strategized email campaigns to enhance conversions and boost customer retention.
• Collaborated with designers, video editors, and ad managers to create cohesive campaigns.
• Managed client feedback and clarified briefs to ensure timely project execution.
• Contributed to campaign strategy and creative direction, aligning with brand voice and goals.

• Crafted engaging social media copy and video scripts for Reels, generating over 20K views consistently.
• Developed detailed monthly content calendars and performance reports to align with brand goals.
• Managed client servicing by addressing queries, gathering feedback, and ensuring effective communication.
• Conducted thorough research to create credible, value-driven content for health and wellness brands.

• Crafted SEO-optimized blog posts and web content to enhance search rankings and audience engagement.
• Developed persuasive copy for brochures, emailers, and various marketing materials.
• Collaborated with strategy and design teams to ensure content aligned with campaign objectives.
• Wrote social media and website content for diverse brands, ensuring tone consistency across platforms.

Chief Assistant Director.|Chhaa Jaa (YouTube Channel).

Worked on three Hindi series focused on sexual wellness for women—Suno, Dr. Pragati Ki, Khullam Khulla, and Arey Sun Na—designed to engage women from Tier 2 and Tier 3 cities in open, relatable conversations.

• Led pre-production planning, including shot breakdowns, shooting schedules, and logistics management.
• Coordinated with actors, writers, and crew to ensure seamless on-set execution.
• Oversaw daily production activities, resolving issues promptly to meet established timelines.
• Contributed to post-production by managing editing workflows and coordinating promotional materials.

• Coordinated schedules, managed crew, and oversaw on-set operations to support directors during shoots.
• Handled shot breakdowns, call sheets, and daily planning to maintain project timelines.
• Supported post-production by managing footage handovers and liaising with editors.