Summary
Overview
Work History
Education
Skills
Timeline
Generic
SHIJIL S

SHIJIL S

Digital Marketing Manager
Kochi, Kerala

Summary

Experienced Digital Marketing Manager offering 6-year background planning, developing, managing and implementing digital marketing strategies. In-depth knowledge of Social Media Platforms, SEO, CRM and Google Analytics paired with deep familiarity of digital marketing channels. Resourceful and industrious professional skillful in measuring ROIs. Certified in Google Ads.

Overview

2026
2026
years of professional experience

Work History

Digital Marketing Strategist

Leadmetrics AI Private Limited
Kochi
10.2024 - Current
  • Executed A and B testing for landing pages, determining optimal design approach.
  • Leveraged keyword analysis to strengthen SEO strategies.
  • Led creative team in the development of engaging online content, resulting in increased customer engagement.
  • Trained junior staff members on the use of various digital marketing tools.
  • Tracked ROI on all digital marketing initiatives ensuring cost-effectiveness.
  • Managed several successful PPC advertising campaigns, increasing website traffic.

Digital Marketing Specialist (Remote)

Freelancer
Dubai, United Arab Emirates (Remote)
5 2022 - 10.2024
  • Planned and implemented social media campaigns that achieved good results.
  • Ran social media promotions for client events and services and and generated leads/enquiries.
  • Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
  • Crafted and implemented strategies to increase search visibility and website traffic.
  • Devised effective link-building campaigns to increase website authority and visibility.
  • Researched and analyzed industry trends to get wider reach to client posts and brand.

Digital Marketing Manager

Fynday Projects LLP
Kochi, Kerala
01.2019 - 10.2024
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement by 70%.
  • Strategized, developed & managed paid digital marketing campaigns across Google Ads, Facebook & Instagram
  • Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
  • Launched SEO campaign for high volume and long-tail keywords.
  • Created and distributed monthly SEO reports to notify clients of site traffic & goals.
  • Created printed marketing materials designed to drive campaigns.
  • Enhanced lead generation with targeted pay-per-click advertising and optimized landing pages

Web Developer

Nabco Web Academy
Kochi, Kerala, India
12.2018 - 12.2019
  • Planned website development, converting mockups into usable web presence with HTML, JavaScript, AJAX and JSON coding.
  • Provided front-end website development using WordPress, Hubspot and other editing software.
  • Maintained Wordpress and Wordpress-based content management systems.
  • Coded websites using HTML, CSS, JavaScript and jQuery languages.

Education

Bachelor of Technology - Electrical, Electronics And Communications Engineering

Toc-H Institute of Science & Technology
Kochi, KL
08.2014 - 10.2018

Plus Two - Science & Technology

Model Technical Higher Secondary School
Kaloor, Kochi
04.2001 -

SSLC -

Lobelia Higher Secondary School
Vypin, Kochi
04.2001 -

Skills

  • Brand Development

  • Social Media Management

  • Search Engine Marketing (SEM)

  • Search Engine Optimization (SEO)

  • Graphic Design

  • Email Marketing

  • Client Communication

Timeline

Digital Marketing Strategist

Leadmetrics AI Private Limited
10.2024 - Current

Digital Marketing Manager

Fynday Projects LLP
01.2019 - 10.2024

Web Developer

Nabco Web Academy
12.2018 - 12.2019

Bachelor of Technology - Electrical, Electronics And Communications Engineering

Toc-H Institute of Science & Technology
08.2014 - 10.2018

Plus Two - Science & Technology

Model Technical Higher Secondary School
04.2001 -

SSLC -

Lobelia Higher Secondary School
04.2001 -

Digital Marketing Specialist (Remote)

Freelancer
5 2022 - 10.2024
SHIJIL SDigital Marketing Manager