Summary
Overview
Work History
Education
Skills
Interests
Timeline
Hi, I’m

Shikhar Punj

Sales & Marketing
Ghaziabad
Shikhar Punj

Summary

Accomplished Sales Manager offering 10 years of experience developing and maximizing hotel sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.

Overview

14
years of professional experience

Work History

The Lodhi Hotel

Sales Manager
04.2023 - Current

Job overview

  • Managed accounts to retain existing relationships and grow share of business.
  • Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
  • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
  • Optimized territory management plans by analyzing data on customer demographics, preferences, and buying patterns.

Communicated product quality and market comparisons by creating sales presentations.

Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.

  • Negotiated contracts with accounts, ensuring the best pricing and terms for company profitability.
  • Maintained relationships with guests and found new ones by identifying needs and offering appropriate services.
  • Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
  • Organized promotional events and interacted with community to increase sales volume.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representative reach targets.
  • Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
  • Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Resolved problems with high-profile guests to maintain relationships and increase return customer base.
  • Managed key accounts with strategic planning and relationship building, resulting in increased guest loyalty and repeat business.
  • Built long-lasting client relationships through excellent guest service and consistent followups.
  • Resolved guest issues quickly to close deals and boost client satisfaction.
  • Evaluated competitor offerings to maintain a competitive edge, adapting strategies as necessary for sustained success.

The Lalit Suri Hospitality Group Ltd.

Sales Manager
06.2022 - 03.2023

Job overview

• Create positive, ongoing relationships with existing and potential accounts to better understand their requirement whilst providing exceptional services.

• Develop new ways to expand the client base through prospecting, marketing, and building ongoing relationships with key accounts.

• Use sales techniques that maximize revenue while maintaining existing guest loyalty, including up-selling to maximise revenue opportunity.

• Liaise with marketing team to promote new campaigns, promotions, online offers, social media campaign programs for the hotel.

• Have in-person meetings with potential accounts to explain the hotel's unique value proposition and to negotiate future business opportunities.

• Negotiate, design, and implement special rates for high end clients.

• Handle any complaints or review related to group/corporate sales or marketing initiatives.

• Ensure that key accounts booking room blocks have received exceptional customer service.

• Work closely with the Revenue Manager to ensure proposed rate negotiates meet the hotel's goals and to ensure the proper distribution of room sales across various market segments.

Radisson Hotel Group

Assistant Sales Manager
12.2018 - 05.2022

The Oberoi Group

Senior Supervisor
09.2011 - 03.2017

Taj Palace

Industrial Exposure Trainee
11.2009 - 04.2010

Education

Symbiosis University
, Pune

Post Graduation from Business Administration And Management
04.2001

Institute of Hotel Management
, Guwahati, Assam, India

Bachelor of Science from Hospitality And Hotel Administration
04.2001

Skills

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Interests

Travel

Automobile

Fashion

Sports

Timeline

Sales Manager

The Lodhi Hotel
04.2023 - Current

Sales Manager

The Lalit Suri Hospitality Group Ltd.
06.2022 - 03.2023

Assistant Sales Manager

Radisson Hotel Group
12.2018 - 05.2022

Senior Supervisor

The Oberoi Group
09.2011 - 03.2017

Industrial Exposure Trainee

Taj Palace
11.2009 - 04.2010

Symbiosis University

Post Graduation from Business Administration And Management
04.2001

Institute of Hotel Management

Bachelor of Science from Hospitality And Hotel Administration
04.2001
Shikhar PunjSales & Marketing