Summary
Overview
Work History
Education
Skills
Interests
Timeline
Hi, I’m

Shikhar Punj

Sales & Marketing
Ghaziabad
Shikhar Punj

Summary

Accomplished Sales Manager offering 10 years of experience developing and maximizing hotel sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.

Overview

14
years of professional experience

Work History

The Lodhi Hotel

Sales Manager
04.2023 - Current

Job overview

  • Managed accounts to retain existing relationships and grow share of business.
  • Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
  • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
  • Optimized territory management plans by analyzing data on customer demographics, preferences, and buying patterns.

Communicated product quality and market comparisons by creating sales presentations.

Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.

  • Negotiated contracts with accounts, ensuring the best pricing and terms for company profitability.
  • Maintained relationships with guests and found new ones by identifying needs and offering appropriate services.
  • Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
  • Organized promotional events and interacted with community to increase sales volume.
  • Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representative reach targets.
  • Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
  • Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Resolved problems with high-profile guests to maintain relationships and increase return customer base.
  • Managed key accounts with strategic planning and relationship building, resulting in increased guest loyalty and repeat business.
  • Built long-lasting client relationships through excellent guest service and consistent followups.
  • Resolved guest issues quickly to close deals and boost client satisfaction.
  • Evaluated competitor offerings to maintain a competitive edge, adapting strategies as necessary for sustained success.

The Lalit Suri Hospitality Group Ltd.

Sales Manager
06.2022 - 03.2023

Job overview

• Create positive, ongoing relationships with existing and potential accounts to better understand their requirement whilst providing exceptional services.

• Develop new ways to expand the client base through prospecting, marketing, and building ongoing relationships with key accounts.

• Use sales techniques that maximize revenue while maintaining existing guest loyalty, including up-selling to maximise revenue opportunity.

• Liaise with marketing team to promote new campaigns, promotions, online offers, social media campaign programs for the hotel.

• Have in-person meetings with potential accounts to explain the hotel's unique value proposition and to negotiate future business opportunities.

• Negotiate, design, and implement special rates for high end clients.

• Handle any complaints or review related to group/corporate sales or marketing initiatives.

• Ensure that key accounts booking room blocks have received exceptional customer service.

• Work closely with the Revenue Manager to ensure proposed rate negotiates meet the hotel's goals and to ensure the proper distribution of room sales across various market segments.

Radisson Hotel Group

Assistant Sales Manager
12.2018 - 05.2022

The Oberoi Group

Senior Supervisor
09.2011 - 03.2017

Taj Palace

Industrial Exposure Trainee
11.2009 - 04.2010

Education

Symbiosis University
Pune

Post Graduation from Business Administration And Management
04.2001

Institute of Hotel Management
Guwahati, Assam, India

Bachelor of Science from Hospitality And Hotel Administration
04.2001

Skills

    Sales & Marketing Strategies

    Resource Planning, Retention &
    KPI Setting

    Revenue Management &
    Optimization

    Business Development

    Interests

    Travel

    Automobile

    Fashion

    Sports

    Timeline

    Sales Manager

    The Lodhi Hotel
    04.2023 - Current

    Sales Manager

    The Lalit Suri Hospitality Group Ltd.
    06.2022 - 03.2023

    Assistant Sales Manager

    Radisson Hotel Group
    12.2018 - 05.2022

    Senior Supervisor

    The Oberoi Group
    09.2011 - 03.2017

    Industrial Exposure Trainee

    Taj Palace
    11.2009 - 04.2010

    Symbiosis University

    Post Graduation from Business Administration And Management
    04.2001

    Institute of Hotel Management

    Bachelor of Science from Hospitality And Hotel Administration
    04.2001
    Shikhar PunjSales & Marketing