Summary
Overview
Work History
Education
Skills
Languages
Timeline
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SHILPA HITENDRA KINI

Summary

History of building effective relationships with media, customers and internal stakeholders to effectively improve company image. Well-versed in public relations strategies and reputation management. Advanced skills technology. Knowledgeable Public Relations Officer bringing 4 years of experience. Maintains calm, collected and analytical mindset in high-pressure situations. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

6
6
years of professional experience

Work History

Public Relations Officer

Marketing & Operation
09.2021 - 11.2022
  • Produced and distributed internal and external communications.
  • Gathered information on customer opinions and adjusted plans to capitalize on current trends.
  • Assisted with marketing strategy development to increase public awareness and customer engagement.
  • Executed social media plans to create cohesive online presence.
  • Developed campaigns to increase public awareness of company and engage customers.
  • Communicated with media weekly to build relationships and optimize press coverage.
  • Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
  • Built and maintained positive relationships with public by utilizing strategic plans.
  • Developed and implemented social media strategy to increase engagement and reach new audiences.

Student Admissions Representative

SAS Institute of Management Studies
07.2018 - 08.2021
  • Assisted applicants with admissions packet and served as point of contact throughout admissions process.
  • Answered phones, called prospects and handled initial email contacts for applicants admission program.
  • Helped with interview process, orientation program and implementation of admissions policies as applications were considered and members selected.
  • Guided and supported faculty and staff in development of new programs.
  • Proven ability to learn quickly and adapt to new situations.
  • Skilled at working independently and collaboratively in a team environment.

Retail Sales Representative

Aditya Birla Fashion
01.2017 - 07.2017
  • Worked as a Department Management Manager (DM) for 1week
  • Increased sales by offering advice on purchases and promoting additional products.
  • Performed- Recruited newstaff
  • Taking care of customer services including handling queries and complaints
  • Made leave Rota of fashion Assistances (FA)
  • Achieved sales Target and implemented strategies for improvement.

Education

Master of Management Studies - Marketing

SAS Institute of Management
Boisar
05.2018

B.M.S - Marketing Management And Research

Deep's MIDC College of Management
Boisar
11.2016

H.S.C. -

Tarapur Vidya Mandir & Jr. College
Boisar
05.2013

S.S.C. -

Dr. S.D. Vartak Vidyalay
Boisar
2011

Skills

  • Customer Inquiries
  • Build Marketing Campaigns
  • Social Media Planning
  • Internal Communications
  • Promotional Campaigns

Languages

Hindi
Bilingual or Proficient (C2)
Marathi
Bilingual or Proficient (C2)
English
Upper intermediate (B2)

Timeline

Public Relations Officer

Marketing & Operation
09.2021 - 11.2022

Student Admissions Representative

SAS Institute of Management Studies
07.2018 - 08.2021

Retail Sales Representative

Aditya Birla Fashion
01.2017 - 07.2017

Master of Management Studies - Marketing

SAS Institute of Management

B.M.S - Marketing Management And Research

Deep's MIDC College of Management

H.S.C. -

Tarapur Vidya Mandir & Jr. College

S.S.C. -

Dr. S.D. Vartak Vidyalay

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SHILPA HITENDRA KINI