Shirley Diaz
Goshen
Summary
Dynamic individual with hands-on experience in Training Clients to use our Payroll Software and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Content Specialist
PrimePay
03.2014 - 10.2025
- Developed engaging content for digital platforms, enhancing user experience and brand presence.
- Collaborated with cross-functional teams to align content strategies with marketing objectives.
- Participated in brainstorming sessions to generate innovative ideas for content strategies that aligned with company goals and objectives.
- Strengthened content through proofreading and editing.
- Developed educational materials to support product training initiatives, leading to increased customer satisfaction scores.
Branch Manager
Notre Dame Federal Credit Union
08.2003 - 05.2013
- Led branch operations, ensuring compliance with regulatory standards and internal policies.
- Developed strategic initiatives to enhance member engagement and service satisfaction.
- Mentored and trained staff on best practices in customer relations and financial products.
- Analyzed branch performance metrics to identify growth opportunities and streamline processes.
- Managed budgets, forecasting expenses, and optimizing resource allocation for improved profitability.
- Collaborated with senior leadership on organizational goals, aligning branch objectives accordingly.
- Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.
- Evaluated employee performance regularly through appraisals and feedback sessions to facilitate continuous development of skills and knowledge base within the team.
Education
Bachelor of Science - Business
Goshen College
Goshen, IN05-1984
Skills
- Technical writing expertise
- Internal communications management
- Content strategy development
- Email marketing campaigns
- Webinar creation
- Multitasking and organization
Certification
- Certified Trainer, PrimePay - Payroll, Timekeeping, HR
Languages
Spanish
Native or Bilingual
Timeline
Content Specialist
PrimePay
03.2014 - 10.2025
Branch Manager
Notre Dame Federal Credit Union
08.2003 - 05.2013
Bachelor of Science - Business
Goshen College