Shivam Singh
Merchandise Manager
New Delhi,India
Summary
Innovative and driven Merchandise Manager with a keen eye for data
driven actions to maximize product sales and overseeing merchandise
trends. Successful in managing inventory to provide detailed data for
well-rounded buying selections sought by customers. Constantly
unlearning and curiously learning new things to stay relevant and
upbeat.
Overview
3
3
years of professional experience
4
4
years of post-secondary education
Work History
Merchandise Manager
H&M
New Delhi, Delhi
09.2021 - Current
- Set sales quotas, established performance expectations on the basis of last year performance, current selling and assortment/ global belief.
- Ensuring a strong concept strategy to drive sales net growth that is aligned with my quantified goals for the year.
- Setting buying Quantities according to the trends, local and global belief.
- Setting the optimum price point for focused categories.
- Ensuring optimum balance of stock between store and DC.
- Setting the allocation strategy for all stores to drive maximum impact.
- Sale planning to ensure correct discounting on the relevant products to optimize stock freshness.
- Regular Pan-India store visits to optimize the commerciality level and coaching store teams.
- As Merchandiser for Menswear increased the SOB for Menswear Category by 2% and currently the highest contributing individual concept.
- Increased overall performance for Menswear by 30% with 25% less stock.
- Curated local campaigns in line with the demand of customers.
- Collaborating with local production team to increase make in india products and buying share.
- Strong focus on sustainability and curating local collection around it.
- Coordinating and providing frame work to different stake holders like marketing and visual team for best possible exposer for the concept.
Store Manager
H&M
Raipur, Chattisgarh
07.2019 - 08.2021
- Coached sales associates in product specifications, selling techniques, significantly increasing customer satisfaction ratings and overall financial performance.
- Ensured succession planning by focusing on the development and growth of team members.
- Launched Loyalty Program and ensured highest share of receipt in
the country. - Set effective store schedules based on forecasted customer levels, individual employee knowledge and service requirements.
- Drove store goals like conversion, pieces per receipt, average
purchase etc successfully with stellar KPIs throughout the
pandemic. - Increased the profitability of the store by reducing the overall
expenses. - Meeting and exceeding all Audit related goals.
- First store to receive Champ Store award for all round highest
achiever in all the KPI matrix.
Education
MBA - Marketing
IMT Ghaziabad
Ghaziabad 06.2017 - 03.2019
BBA - Marketing
Amity Business School
Kolkata 08.2014 - 04.2017
Skills
Merchandising
Inventory management
Trend Analysis
Strategic planning
Planning and Coordination
Promotional planning
Analytical Skills
Timeline
Merchandise Manager
H&M
09.2021 - Current
Store Manager
H&M
07.2019 - 08.2021
MBA - Marketing
IMT Ghaziabad
06.2017 - 03.2019
BBA - Marketing
Amity Business School
08.2014 - 04.2017