Dedicated Content Executive with over two years of experience in brand management, content creation, and marketing strategy. Proven track record of leading teams, optimizing content for engagement, and delivering results. Adept at collecting and analyzing data to drive marketing decisions.
Hi, I’m
Shivangi
Marketing Intern
Faridabad
Summary
Overview
2
years of professional experience
4
years of post-secondary education
Work History
Tal 64
Content Executive
10.2022 - 06.2023
Job overview
- Led team of 4, executing end-to-end content strategies for 7 brands.
- Crafted 300+ ad copies for diverse platforms, boosting campaign engagement.
- Leveraged Mailchimp to achieve an 86.5% email opening rate.
- Analyzed content campaigns, iterated for improved results.
- Managed clients’ LinkedIn presence , growing followers from 10k to 28k.
Garden up store
Junior Content Writer (Web Content & YT)
05.2022 - 10.2023
Job overview
Developed content strategy for a YouTube channel with 1.7M subscribers.
- Crafted 15 unique B2B and B2C mini-blogs with a 92% quality rate.
- Created product descriptions, category content, and social media materials.
- Showcased creativity through the 'Beyond Gardening' series, contributing to brand growth.
Urban Plants
Business Development Intern
09.2021 - 01.2022
Job overview
- Supported India's 1st gardening hyperlocal marketplace and hobbyist forum with Augmented Reality shopping experience.
- Assessed client needs based on objectives, supply, demand, and seasonable variables.
- Monitored sales trends and generated detailed reports for department heads.
- Onboarded 10+ plant sellers within a week for the partner program from a list of 20 business owners.
Education
Atma Ram Sanatan Dharma College, Delhi University
Bachelor of Arts from Economics+English
11.2021 - Current
University Overview
- CGPA: 8.89
- VP Research & Analysis at Finance & Investment Cell
Delhi Public SchoolFaridabad
XII
04.2019 - 03.2021
University Overview
- Achieved 97.25% in CBSE Boards
- Awarded Freeship merit-based scholarship (2 years)
- Served as Secretary: Literary Club, Editorial Board
- Published a research paper on 'Faith vs Law' on academia
Skills
Data Collection and Analysis
undefinedAccomplishments
Accomplishments
Project Green Challenge (PGC)
Turning Green, CA, USA - October 2021 to Present
- Selected as one of thirteen global finalists for the PGC 2021 leadership program, earning a coveted position from a pool of over 5000 applicants from 49 nations.
- Achieved second position in the finals and secured a $750 grant.
Timeline
Content Executive
Tal 64
10.2022 - 06.2023
Junior Content Writer (Web Content & YT)
Garden up store
05.2022 - 10.2023
Atma Ram Sanatan Dharma College, Delhi University
Bachelor of Arts from Economics+English
11.2021 - Current
Business Development Intern
Urban Plants
09.2021 - 01.2022
Delhi Public School
XII
04.2019 - 03.2021
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