Summary
Overview
Work History
Education
Skills
NOTABLE WORK
Accomplishments
Certification
INTERNSHIP & APPRENTICESHIP
Timeline
Generic
Shivangi CHATURVEDI

Shivangi CHATURVEDI

Mumbai

Summary

A Swiss Army Knife for Creative Media & Strategic Communications. A media polymath with 10+ years of experience who refuses to stay in one lane. Equal parts strategist, producer, storyteller, and business developer who thrives on connecting dots others don't see. Known for orchestrating award-winning campaigns while simultaneously managing teams, nurturing client relationships, and occasionally providing the voice-over too. A strategic generalist by design, not by accident.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Business Director | Video & PR

Wife - An Integrated Creative Agency
01.2022 - 06.2025
  • Spearheaded strategic direction for high-profile accounts including Excel Entertainment, Aamir Khan Productions, Tata Capital, MotoGP Bharat, and HDFC Life
  • Managed end-to-end execution of video projects and brand campaigns, ensuring alignment with client objectives and consistently exceeding KPIs
  • Led a 15-member creative team, fostering talent development while maintaining production excellence standards
  • Drove business development initiatives that generated revenue growth and expanded client portfolio
  • Innovated venue management strategy for Wife HQ, creating additional value through strategic partnerships and events
  • Enhanced employee engagement and satisfaction through professional development programs, recognition schemes, and flexible work arrangements
  • Negotiated favorable vendor contracts, securing cost-effective arrangements without compromising quality or service levels
  • Strengthened company brand reputation, positioning the business as an industry leader through PR initiatives and community engagement activities
  • Led cultural transformation by promoting open communication channels, encouraging employee feedback, and fostering collaborative work environment

Content Strategist

Network18
01.2021 - 01.2022
  • Conceptualized and executed brand campaigns for CNBC TV18.com and Moneycontrol.com
  • Developed cross-platform content strategies for premium BFSI brands, optimizing for audience engagement and conversion

Project Manager

Indiaspend & Boom Live
01.2019 - 01.2021
  • Managed operations and project management for BOOM's media literacy programs, reaching journalists across South Asia
  • Led outreach and partnerships for India Fact Quiz, a Bill & Melinda Gates Foundation-supported initiative
  • Developed and implemented digital marketing strategies
  • Served as Hindi Quizmaster for IFQ online, demonstrating bilingual communication expertise

Lifestyle Producer

Editorji App
01.2019 - 01.2019
  • Produced daily video stories covering travel, fashion, food, culture, and luxury markets
  • Provided voice-over for lifestyle, sports, and Hindi news segments
  • Optimized content for mobile-first audience engagement

Chief Operations Officer & Liaison

Rocky & Mayur
01.2018 - 01.2019
  • Direction & production for digital video content across platforms
  • Secured and managed brand collaborations
  • Oversaw social media strategy for Instagram, YouTube

Associate Producer

Times Network
01.2016 - 01.2018
  • Produced branded content programming for ET Now, Mirror Now, and Times Now across travel, food, CSR, sports, and BFSI sectors
  • Established and produced the luxury-focused IP 'Luxury Time,' which attracted premium advertisers
  • Executed media partnerships and event production for high-profile industry events

Associate Producer

CNBCTV18
01.2014 - 01.2016
  • Developed branded content programming for CNBC TV18 & CNBC Awaaz, specializing in BFSI sector
  • Managed media partnerships and event production for flagship network properties
  • Contributed to revenue growth through strategic content initiatives

Education

Bachelor of Engineering - IT

Nagpur University
Nagpur, India
05-2014

Skills

  • Business Development
  • Long-form content, branded narratives, multi-platform campaigns
  • Creative Direction
  • Video production, storytelling, brand positioning
  • Public Relations
  • Media strategy, event management, reputation management
  • Content Strategy & Production
  • Team Leadership
  • Talent development, project management, cross-functional collaboration
  • Partnership development
  • Media relations

NOTABLE WORK

  • Aamir Khan Productions | Retrospective Campaign (Director | BD)
  • MotoGP Bharat | Ads (EP | BD)
  • Tata Capital | Independence Day (EP)
  • ICICI NRI of the Year Awards (Host & Producer)
  • Maruti Suzuki | India Road Safety Missions with Rocky & Mayur (Series Producer)
  • BASF | Future Perfect (Producer | Season 1 & 2)

Accomplishments

  • Featured in 100 Most Influential PR Professionals of 2025 by Symbol Creative Awards
  • Led the historic launch of MotoGP Bharat 2023 | ET Shark'24 Gold
  • Spearheaded award-winning campaigns for Tata Capital
  • Co-founded XWife, a cultural IP from The House of Wife

Certification

Certified Fact-Checker International Fact-Checking Network

INTERNSHIP & APPRENTICESHIP

  • CNBC TV18- Production (Branded Content) Intern
  • Nagpurtoday.in- Apprentice & Columnist

Timeline

Business Director | Video & PR

Wife - An Integrated Creative Agency
01.2022 - 06.2025

Content Strategist

Network18
01.2021 - 01.2022

Project Manager

Indiaspend & Boom Live
01.2019 - 01.2021

Lifestyle Producer

Editorji App
01.2019 - 01.2019

Chief Operations Officer & Liaison

Rocky & Mayur
01.2018 - 01.2019

Associate Producer

Times Network
01.2016 - 01.2018

Associate Producer

CNBCTV18
01.2014 - 01.2016

Bachelor of Engineering - IT

Nagpur University

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