Shivanshu Rai
Mumbai
Summary
Results-driven digital marketing professional with proven skills in social media management, SEO optimization, and content creation. Experienced in driving brand awareness through strategic Google Ads campaigns and engaging digital content.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Digital Marketing Executive
Rising Celebs Casting Bureau
Mumbai
01.2025 - 11.2025
- Developed engaging content for various social media platforms.
- Managed daily social media posts and interactions with followers.
- Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
- Managed the daily operations of all assigned social media accounts.
- Developed engaging social media content for various platforms.
- Assisted in optimizing website SEO for improved visibility.
- Analyzed web traffic using analytics tools for insights.
- Optimized website content for search engine visibility via meta tags, page titles, headings.
- Managed Google Ads campaigns to drive website traffic and brand awareness.
- Conducted keyword research to optimize ad performance and targeting effectiveness.
- Planned digital advertising campaigns across multiple platforms including Google Ads and Facebook Ads.
- Designed engaging visual content for marketing materials and social media platforms.
- Edited photographs for use in digital media platforms including web banners and social media posts.
- Leveraged proficiency in Adobe InDesign, Photoshop and Illustrator to design email blasts, catalogs, posters, and other promotional materials.
- Developed and customized WordPress themes for various client projects.
- Integrated third-party plugins to enhance website features and performance.
- Installed, configured, and updated WordPress core software as well as plugins and themes in order to maintain security and compatibility with the latest version of WordPress.
- Designed custom page templates that could be used by content authors when creating new pages or posts.
- Migrated websites between hosting providers or domains without any downtime or data loss.
Digital Marketing Intern
Country Club Kandivali West
Mumbai
05.2025 - 10.2025
- Developed engaging content for various social media platforms.
- Monitored social media trends to enhance audience engagement.
- Managed Google Ads campaigns to drive website traffic and brand awareness.
- Planned digital advertising campaigns across multiple platforms including Google Ads and Facebook Ads.
- Designed custom WordPress themes to enhance user engagement and aesthetics.
- Updated website content using WordPress editor for improved information accuracy.
- Developed SEO-friendly content strategies to improve search engine visibility.
- Developed SEO strategies to enhance website visibility and organic traffic.
- Conducted keyword research to identify opportunities for content optimization.
- Analyzed website performance using tools like Google Analytics and SEMrush.
- Analyzed website performance metrics, such as page speed, keyword density, and backlinks, to identify optimization opportunities.
- Created detailed reports on SEO initiatives and provided recommendations for changes or improvements.
- Utilized Google Analytics and other data sources to track organic traffic performance over time.
Education
Bachelor of Commerce ( Appearing BCOM 1ST YEAR) - Commerce
Balbharati M.J Pancholia College Of Commerce
MumbaiSkills
- Social media management
- Search engine optimization
- Digital advertising
- Google Ads campaign
- Graphic design
- Copywriting and editing
- E-commerce marketing
- Google analytics setup
- SEO activities
- Social media campaigns
- Microsoft office
- Customer relationship management (CRM)
- B2C marketing
- Marketing campaign development
- WordPress design
- WordPress development
- SEO optimization
- Content creation
- Digital marketing
Languages
English
Elementary (A2)
A2
Hindi
Upper Intermediate (B2)
B2
Certification
Digital Marketing Certified By DMTI SOFTPRO
Timeline
Digital Marketing Intern
Country Club Kandivali West
05.2025 - 10.2025
Digital Marketing Executive
Rising Celebs Casting Bureau
01.2025 - 11.2025
Bachelor of Commerce ( Appearing BCOM 1ST YEAR) - Commerce
Balbharati M.J Pancholia College Of Commerce