Summary
Overview
Work History
Education
Skills
Personal Information
Timeline
Generic
Shivaprasad A

Shivaprasad A

Bangalore

Summary

27+ years of experience in Revenue enhancement by supporting various teams, Sales, after sales and customer support, enhancing sales performance, generating revenue & expanding market share. Skilled in driving sales, business development and marketing functions, budgeting, product promotions, brand image building, forging strategic alliances towards business expansion & maximizing business profitability. Consistent record of delivering extraordinary results in institution building and growth, profitability, revenue, image building & operational performance. Transitioning companies from static growth to commercial success by building employee value, integrating learning and development process into organizational structure thereby nurturing skills & competencies of the team.

Overview

28
28
years of professional experience
4
4
Languages

Work History

VICE PRESIDENT

MOTORMANIA INFOSYSTEMS PVT LTD
02.2025 - Current
  • Company Overview: We work in the domain of sales lead generation in both offline and online channel for Automotive businesses, it encompasses the whole gamut of Automobiles ranging from two wheeler, three wheeler, Tractor(Agricultural equipment), Commercial vehicles(Trucks), Construction equipment. We are also in the domain of tying up with third party service providers for commercial vehicles and offering network support to OEM dealers and customers across geographies where their presence is unavailable
  • We work in the domain of sales lead generation in both offline and online channel for Automotive businesses, it encompasses the whole gamut of Automobiles ranging from two wheeler, three wheeler, Tractor(Agricultural equipment), Commercial vehicles(Trucks), Construction equipment. We are also in the domain of tying up with third party service providers for commercial vehicles and offering network support to OEM dealers and customers across geographies where their presence is unavailable

REGIONAL HEAD

ATIYAS MOBILITY PVT LTD
04.2021 - 12.2024
  • Company Overview: The company was a start-up, it stopped functioning as it was unable to generate funds to run business
  • Appointment of Sales Network of multi-brand EV Dealers across Karnataka
  • Secondary sales of product through the sales network
  • Finance tie-ups with finance companies to provide support for sales of EV bikes and scooters through the network of dealers
  • Offering after sales support to customers by co-ordinating with the after sales team and parts team
  • The company was a start-up, it stopped functioning as it was unable to generate funds to run business

ASSISTANT SENIOR MANAGER - PRODUCT MANAGER HINO TRUCKS

SAUD BAHWAN AUTOMOTIVE
03.2016 - 04.2020
  • Product Pricing Strategies
  • Sales Support function
  • Co-ordination with Principals(Hino Motors-Japan)
  • Marketing Strategies for Product
  • Co-ordination with fabricators of super-structure
  • Inventory management and ageing analysis
  • Product distribution
  • Advertising campaigns
  • Road Shows
  • Product Promotion activities
  • Customer support & after sales support functions with focus on product lifecycle analysis and management
  • Trucks Super structures - design & development support for customers in association with fabricators of super structure
  • Analysis of suitability of truck for the desired application and suggestion of suitable design parameters for the fabrication of super structure of Trucks

Regional Manager

BAJAJ AUTO LTD
04.2015 - 02.2016
  • Handled channel Sales & Services of Bajaj Commercial Vehicles in the state of Rajasthan with a team of 4 sales and services staff and 2 support staff

Training Manager

BAJAJ AUTO LTD
06.2014 - 04.2015
  • Transferred to Pune in the Marketing Department; managing Customer Insight and Field Trainings based out of HO
  • Aligning business strategies with learning goals to develop coherent and high performing teams in the backdrop of globally competitive business scenario
  • Channel Partners Training need identification, training program design, tie-ups with training partners, training program organization and delivery of trainings at various levels and complexities
  • Identifying training gaps and inculcating professional competencies amongst the staff enabling their professional development & adding value to the organization's human resource
  • Developing training calendar, schedules and modules along with the training man-days

Regional Manager

BAJAJ AUTO LTD
11.2011 - 06.2014
  • Identified potential business opportunities and assessed revenue potential for enhancing the business
  • Tapped new business through client acquisitions, took new marketing initiatives to maximize business profitability and established the brand image of the organization to achieve high turn-over
  • Spearheaded sales, business development operations, end-to-end delivery with focus on bottom line profitability by ensuring optimal utilization of resources within the set parameters
  • Involved in conceptualizing and implementing strategies with a view to penetrate new geographical locations and expand existing ones for a wide range of products
  • Designed & executed promotional plans to ensure cost effective reach to the targeted audience group
  • Analysed and tracked competitors' activities and provided inputs for product enhancement and fine tuning sales & marketing strategies
  • Maintained active interaction with existing clients to rebuild confidence ensuring prolonged retention
  • Explored new business opportunities through systematic prospecting to generate business enquiries
  • Developed channel sales strategies for business augmentation while tracking channel margins, profitability of various channels, channel expenses etc. to review the effectiveness of channel strategy and business performance
  • Built strategic alliances with channel partners/ dealers through effective relationship management
  • Handled channel Sales & Services of Bajaj Commercial Vehicles in the state of Andhra Pradesh with a team of 7 sales and services staff
  • Provided an effective and inspirational leadership to the team members through regular training, motivation and performance appraisals in order to achieve the set targets
  • Efficiently handled a team and responsible for delegating work to the team members, allocating targets, monitored team performance through timely feedback, thereby ensured overall team productivity and quality
  • Directed, trained & boosted morale of employees to deliver best to attain goals along with their personal growth
  • Attained a business turnover of about 30 Crore rupees a month
  • Acquired a Market share of 98% in petrol vehicles segment and 53% in Diesel passenger vehicles segment

Senior Business Manager

MAN TRUCKS INDIA PVT LTD
01.2010 - 11.2011
  • Mentored a team size of eight based out of various locations in Andhra Pradesh and looked after sales volumes, Dealer network and team development, identified and penetrated potential market opportunities and enhanced volumes
  • Managed 4 sales managers in the state of Karnataka
  • Drove new sales, business initiatives and distribution of products via market penetration, brand promotional activities
  • Managed key accounts for potential business development towards high value customers and strategically secured profitable business, took care of top line and bottom-line
  • Kept an eye on market trends and thereby, defining marketing requirements for current and future products to counter competition and increase customer conversion
  • Cultivated team culture that leverages business drivers into practical results like profitable revenue, margin improvement and satisfied customers
  • Ensured team cohesion & coordinated with the senior management on issues arising in the day- to-day operations like team performance, customer satisfaction ratings, and plans for improvement
  • Provided excellent client relationship management services to the customers to achieve customer satisfaction and credibility in the market and thereby, enhancing the client base of MAN(A Volkswagen Group Company)
  • Have been instrumental in customer conversions in RMC concrete Mixers, LPG bullet tankers, Boom Pump, Compactors, Cement & Fly Ash Bulkers, Refrigerated containers, and many other special applications segments by offering a comprehensive end to end solution to customers
  • Acquired some of the big name customer accounts like Bothra Shipping, Vipassana Infrastructures, KMC constructions, Coastal Constructions etc in special applications

Senior Manager

RELIANCE INDUSTRIES LTD
02.2005 - 12.2009
  • Company Overview: Petroleum Business
  • Handled the Petroleum business, customer support function in fleet services department in Karnataka State
  • Working with the Trans-connect Department for fleet card support services
  • Provided service support to fleet card customers by offering breakdown assistance to commercial vehicles through a network of third party service providers
  • Service provider network planning and creation of network, identifying gaps in network and filling in gaps with suitable tie-ups and also imparting training to service providers on providing breakdown assistance to customers, system operations, equipment and manpower planning of the service providers
  • Tie-ups with various OEM suppliers to enable service network capability building by way of infrastructure planning and manpower adequacy
  • Identified, assessed and appointed service providers and offered services to the customers across Karnataka
  • Petroleum Business

Asst. Manager

TATA MOTORS LTD
05.2002 - 02.2005
  • Boosted market share of LPT1613 Truck from 58% in 2002 to 72% in 2003 at the growth rate of 14%
  • Vital role in augmenting the market share of LPT2515 Truck from 44% in 2002 to 68% in 2003 with a growth of 24%
  • Registered volume growth of 140% sales of M&HCV resulting in national growth of 78%
  • Successfully increased a dealer network from 3 in 2002 to 4 by 2004
  • Penetrated and established the company's name by making inroads in Ashok Leyland (Major Competitor)
  • Made major breakthroughs in Cement & iron ore segment, which was dominated by Ashok Leyland
  • Led efforts across launching LPT2515Ex in North Karnataka
  • Streamlined the sales organization by appointing distributor sales executives to reach major end customer opportunities & influenced decisions towards TATA products in association with select resellers
  • Looked after private hiring contract carriers business of Buses for NWKRTC and an institutional account of NWKRTC for sales and after sales follow-up for payments etc.

Deputy Territory Manager

MAHINDRA & MAHINDRA LTD
01.1997 - 01.2002
  • Launched Arjun 605 DI Tractor in assigned territories (Kurukshetra, Ambala, Yamunanagar, Hansi & Hissar)
  • Enlarged the market Share of M&M in the Escorts & Eicher tractor dominated markets
  • Key role in budgeting for sales activities in the Area office

Education

PGDBA -

Symbiosis Centre for Distance Learning

BE-Bachelor of Engineering - Mechanical with Electives Automobile Engineering

University Visvesvaraya College of Engineering

PUC - undefined

Vijaya Pre University College
Jayanagar, Bangalore

Skills

  • Strategy Planning and Execution
  • Customer Relationship Management
  • Team Management
  • After Sales & Service Management
  • P/L & Performance Improvement
  • Product Management
  • Brand Management
  • Growth Management and Business Development

Personal Information

Date of Birth: 12/17/74

Timeline

VICE PRESIDENT

MOTORMANIA INFOSYSTEMS PVT LTD
02.2025 - Current

REGIONAL HEAD

ATIYAS MOBILITY PVT LTD
04.2021 - 12.2024

ASSISTANT SENIOR MANAGER - PRODUCT MANAGER HINO TRUCKS

SAUD BAHWAN AUTOMOTIVE
03.2016 - 04.2020

Regional Manager

BAJAJ AUTO LTD
04.2015 - 02.2016

Training Manager

BAJAJ AUTO LTD
06.2014 - 04.2015

Regional Manager

BAJAJ AUTO LTD
11.2011 - 06.2014

Senior Business Manager

MAN TRUCKS INDIA PVT LTD
01.2010 - 11.2011

Senior Manager

RELIANCE INDUSTRIES LTD
02.2005 - 12.2009

Asst. Manager

TATA MOTORS LTD
05.2002 - 02.2005

Deputy Territory Manager

MAHINDRA & MAHINDRA LTD
01.1997 - 01.2002

BE-Bachelor of Engineering - Mechanical with Electives Automobile Engineering

University Visvesvaraya College of Engineering

PUC - undefined

Vijaya Pre University College

PGDBA -

Symbiosis Centre for Distance Learning

Similar Profiles

CREATE PROFILE
Shivaprasad A